June 11th, 2007
05:30 PM ET
3 years ago

Another job interview for Richardson

Richardson is out with his latest "Job Interview" ad to tout his credentials.

WASHINGTON (CNN) - New Mexico Gov. Bill Richardson released a third ad Monday in an ongoing series of campaign commercials that use humor to promote the Democratic presidential candidate's credentials.

"This ad was fun to make - watch the ending - you'll see why, but global warming is a serious subject that I think is critically important for the health of our planet," Richardson said in a statement accompanying release of the advertisement Monday. "I think this ad communicates that in a memorable way."

In the ad, Richardson pretends he’s interviewing for the job of president of the United States and he explains the steps he took in New Mexico to help combat global warming. "President Bush doesn't follow the Kyoto Treaty, but my state does. I can do all that as president," he said in the ad.

In response to Richardson’s explanation, the mock employer explains: "But what I asked you was if you were a tree, what kind of tree would you be?"

To date, the United States has refused to ratify the Kyoto Treaty - an international agreement that requires signatories to reduce greenhouse gas emissions to certain target levels. Last week, however, the Bush Administration did agree to “seriously consider” goals to cut such emissions in half by 2050 at the G8 summit in Germany.

Last month, Richardson released two ads showing the governor in the same job interview setting. The ads use sarcasm to emphasize his resume, and in one, the prospective employer says to Richardson: "For what we're looking for, you might be a little over qualified."

The ad started running Monday in broadcast affiliates and cable stations in Iowa and will soon run in New Hampshire.

– CNN Associate Producer Lauren Kornreich


Filed under: Bill Richardson
soundoff (4 Responses)
  1. DJ, Los Angeles, CA

    A Candidate that talks about the issues? Commercials that highlight a specific plan?

    I like it. Nice to see that for a change.

    June 11, 2007 06:24 pm at 6:24 pm |
  2. Kirsten, Fredericksburg, Virginia

    I love how CNN fails to note that despite not having signed the Kyoto treaty, the US is doing better than the nations that DID sign the treaty. In fact Britain is having to rethink how much they can reduce by 2020, because they have fallen behnd on their reductions.

    June 11, 2007 07:20 pm at 7:20 pm |
  3. John, Denver, CO

    He sure sounds like the most experienced of the lot, and certainly has the best sense of humor – however, I'm not sure a lot of voters will appreciate how these ads paint the primary system. They almost seem to respond directly to how incredibly lacking in substance the Democratic debates have been (largely due to poor moderation and question selection)

    June 12, 2007 02:28 am at 2:28 am |
  4. Mark O, Chicago

    These ads are unique and pretty funny, but I think the Richardson camp should focus a little bit more on building an image of principled leadership. Humor is great, and these ads do make many interesting jabs at the system, but more than humor voters want a strong leader.

    June 12, 2007 05:05 pm at 5:05 pm |