July 2nd, 2008
03:00 PM ET
6 years ago

RNC prepares for ad blitz

An independent expenditure arm of the RNC is set to take aim at Obama.
An independent expenditure arm of the RNC is set to take aim at Obama.

(CNN) – The RNC has created an independent expenditure campaign that will go up with its first TV ads in crucial battleground states this weekend.

CNN is told the first buy is in the ballpark of $3 million, and the subject of the ad will be “energy security.”

Parties are allowed by law to set up an independent expenditure campaign as long as it operates independently and does not coordinate on content or strategy with the party.

“Following Barack Obama's decision to become the only major party presidential candidate in history to not adhere to campaign spending caps, the Republican National Committee has begun an independent expenditure campaign in accordance with FEC regulations," Brad Todd, a consultant to the RNC's independent expenditure unit said in a statement. "The RNC will first advertise this weekend in Michigan, Ohio, Pennsylvania, and Wisconsin, highlighting the issue of energy security, which is emerging as a defining difference in the race for president."


Filed under: Candidate Barack Obama • John McCain
soundoff (237 Responses)
  1. Bob Indianapolis, IN

    Reptilican meltdown in slow motion. It reminds me of an old William Burroughs novel: "The Ticket that Exploded."

    July 2, 2008 04:18 pm at 4:18 pm |
  2. Jim from IL

    It is not right to have an advertising blitz as it will be aimed against Obama. The RNC is a bunch of racist!!!!

    July 2, 2008 04:21 pm at 4:21 pm |
  3. Nt

    McCains lead will widen when ?? He hasn't taken the lead yet so how can he widen something he doesn't have. Idiot !!!

    July 2, 2008 04:23 pm at 4:23 pm |
  4. John

    RNC= Rafts n Canoes are no match for Destroyers and Carriers. DNC

    July 2, 2008 04:23 pm at 4:23 pm |
  5. Independent Voter

    I knew it was coming folks. The RNC smear has begun.

    July 2, 2008 04:24 pm at 4:24 pm |
  6. If you were smart...

    I still don't like the fact Obama switched his position because it benefits him. He states he is a man of his word - but after he threw his own family (as in the Rev, etc.) under the bus for his political gain, I don't trust him.

    July 2, 2008 04:24 pm at 4:24 pm |
  7. Cynthia

    The RNC knows that they will have to put as much spin and dirt that is not true out there because their candidate who won the nomination and Bush have made is impossible for them to win otherwise.

    July 2, 2008 04:25 pm at 4:25 pm |
  8. Anonymous

    Ads are not effective to the well edjucated and will informed people. I just laugh when I hear false and misleadings ads... like "McCain will reduce foreign dependence on oil by coastal drilling" HA! Even if that worked the oil collected would be minimal and not affect oil prices.

    So, hopefully people are staying well informed and will only find these ads silly and fruitless.

    Obama '08 – Real answers for real people (I just made that up but it sounds good)

    July 2, 2008 04:26 pm at 4:26 pm |
  9. Gene

    Mike... what cave do you live in? Yeah.. the average American like you and your friends are each donating $28,500 to the RNC? Sorry... but I don't know any average American that has $28K to blow like that. And I don't know if you've noticed.. but McCain's getting all his donations from closed off fundraisers... not the average American... That would be Obama. Do you repubs live on fantasy island?

    Anyway... this is exactly why Obama chose not to go with the public financing. Because he knows that even if McCain himself sticks to the limits... he knows that the RNC and 527's have unlimited funds to run their smear campaign.

    And for those that think McCain would be more trustworthy if there was a terrorist attack.. I beg to differ. At least Obama would strike back at the people responsible... not just label the whole region as Satan's den and attack everyone... making our country the joke of the entire world in the process.

    July 2, 2008 04:26 pm at 4:26 pm |
  10. Sarah

    The lying, cheating, name-calling Republican games begin! Bush got elected (in 2004 after he and his bro Jeb stole 2000) on lies and smear mails. Wise up America. Don't base your vote on lies and smear tactics. RNC – This time it is going to bite you in your over-fattened butt!

    July 2, 2008 04:27 pm at 4:27 pm |
  11. USAF Staff Sergeant

    Oh great... time for dirty Republican attack ads.........

    July 2, 2008 04:27 pm at 4:27 pm |
  12. Psbro

    It's about Time. Somebody has got to show Obama up for what he is. Thank you RNC. What took you soooooooooooo long

    July 2, 2008 04:27 pm at 4:27 pm |
  13. Maxine

    Get real-RNC on energy. Why don't you ask America who is paying $4.79 for oil (CA) what we think on the energy policy of the Republicans. Oh yeah, let's not try different ideas like the Europeans and other countries are doing, let's stay behind the times and keep drilling for more oil, so the Republicans can line their pockets with ME money. GOOOD Luck fools.

    July 2, 2008 04:28 pm at 4:28 pm |
  14. Florida democrat

    This statement doesn't make sense to me:

    "does not coordinate on content or strategy with the party"

    How can these advertisements not coordinate with the strategy of the party? There is coordination simply by the definition of the function of advertising and the purpose they serve.

    Looks like another republican lobby-money loop hole to me.

    July 2, 2008 04:29 pm at 4:29 pm |
  15. KenB, Michigan

    Well, in Sun Tzu's Art of War it is said, "...when an army is desperate – fight." what other choice does that desperate campaign have but to fight. Its media coverage just to claim your gonna fight..how can you hire people from the crew your trying to distance yourself from..this is what happens when political advisor's suggest playing three card monte with your campaign..bad move.

    July 2, 2008 04:30 pm at 4:30 pm |
  16. Loretta from California

    Ok,....Let's prepare ourselves for the LIE CAMPAIGN....get ready. I have been expecting this and nothing, and I do mean nothing will surprise me.

    DEMOCRATS UNITE!!!!

    July 2, 2008 04:30 pm at 4:30 pm |
  17. David in KC

    The Doom & Gloom GOP hope for a terror attack to get everyone back in fear mode. The "Party of God" is history thanks to Little george and his Mafia.

    July 2, 2008 04:30 pm at 4:30 pm |
  18. MarkieBee

    What that Repugnantcan thug should have said is this: "Following Barack Obama's strategic and smart decision to become the only major party presidential candidate in history to not adhere to the totally laughable campaign spending caps, the Republican National Committee has begun an independent expenditure campaign in accordance with FEC regulations and I just want to point out to everyone that the Swiftboat Veterans for Truth was formed in accordance with FEC regulations. It doesn't mean that they Swifties had souls, in fact they sold theirs to Satan long ago. But as far as the FEC is concerned, they were legal, just like we'll be this year."

    July 2, 2008 04:31 pm at 4:31 pm |
  19. throw underhand

    I just can't get the thought out of my mind that the republicans don't want to win in Nov. How easy would it be to hand over the country in the state it's in and just blame the dems for all the crap they inherited to get it back and bleed the country some more later.

    July 2, 2008 04:32 pm at 4:32 pm |
  20. Peter E

    Hypocrisy alert!!! Democrats will now pretend that republican attack ads are repugnant while turning a blind eye to what democrats and their 527 henchmen do!

    July 2, 2008 04:32 pm at 4:32 pm |
  21. donald

    RNC You are done!!! Now we need to clean up the mess you created.

    Obama 08

    July 2, 2008 04:32 pm at 4:32 pm |
  22. Bill from Oklahoma

    3 million in attack ads. Waht else could it be they haven't done anything in the last 7 years they could brag about.

    July 2, 2008 04:33 pm at 4:33 pm |
  23. Nick

    If you can afford to donate over 28k to any political party you are not an average American.

    July 2, 2008 04:33 pm at 4:33 pm |
  24. Nom Deplume

    Jerry,

    America is not that smart. And the smart money is getting out.

    I work with corporate entities and market makers, and there is an unspoken "belief" that the market selloffs are related to Obama's polls. If he is elected, he will mount a Leninist campaign against the wealthy (which is really anyone with an adjusted gross income over 75,000), and investors are taking their money off the table.

    Much of this capital is going offshore. Billions a day, in fact. And lawyers are preparing WARN Act notices in numbers not seen in decades.

    So the end result is that economic activity from disinvestment and higher paying job losses (replaced somewhat by lower paid gov service positions) will take a nosedive, and, ironically, result in less tax revenue (experts call this "deadweight loss").

    It is in my own economic interest to see Obama and the democrats wreak havoc on the economy. My practice will flourish. But to answer your question, I don't think americans are that smart when it comes to their economic futures.

    July 2, 2008 04:34 pm at 4:34 pm |
  25. CLINTON 08 VP

    UNITED WE'RE STRONGER

    OBAMA (P) & CLINTON (VP) 2008-2014

    NO TO "BUSH II" (MCCAIN) OR "BUSH JR.", MR. WAR, MR. DEATH, MR. NO BRAINS, MR. I BUMP MY HEAD A LOT

    July 2, 2008 04:34 pm at 4:34 pm |
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