August 1st, 2008
09:05 PM ET
6 years ago

McCain ad on Obama: 'They will call him The One'

A new McCain Web ad pegs Obama as ‘The One.’
A new McCain Web ad pegs Obama as ‘The One.’

(CNN) – After a week of bare-knuckle political brawling on the trail, it seemed Friday John McCain’s campaign had found religion.

In a Web ad e-mailed to supporters, the McCain team painted Barack Obama as a recipient of near-messianic hype – and a candidate all-too-willing to believe it.

“It shall be known that in 2008 the world will be blessed. They will call him ‘The One,’” says the announcer in the minute-long video, over images of light shining from the heavens and a gospel music-like soundtrack, interspersed with clips drawn from Obama speeches.

“And he has anointed himself. Ready to carry the burden of The One,” continues the announcer. “He can do no wrong. Can you see the light?”

By the end of the ad, Obama seems to have received a promotion from mere Messiah to possible divinity: Charlton Heston’s Moses is shown parting the Red Sea, proclaiming “Behold His mighty hand!” as Obama’s presidential seal rises from the waters.

“Barack Obama may be the one. But is he ready to lead?” concludes the announcer.

On a flight to Panama City Florida, McCain senior adviser Nicolle Wallace told reporters that the video had been designed as a bookend to what the campaign believed had been a very successful week.

In a CNN poll of polls Friday, the Arizona senator cut Obama’s Monday lead by half, to three points.

Wallace added that the ad – which she described as respectful of all faiths - was intended to rally the presumptive Republican nominee’s supporters, and that there was an "important role for humor in all campaigns. I think all of us would slit our wrists if it wasn't for that."


Filed under: John McCain
soundoff (350 Responses)
  1. Diane

    McCain is becoming desperate and pathetic. His ads are out there and they don't make any sense. He ran an ad saying that Obama did not visit the troops and in it he showed Obama visiting and playing basketball with the troops. This ad is so strange and I really don't know what the point is other than he is saying that Obama is believing his own press clippings and his own P.R.. It is wierd and vague.
    McCain is desperate and pitiful.
    Oh, and by the way, McCain is totally unqualified.

    August 1, 2008 04:26 pm at 4:26 pm |
  2. Rocky

    Makes sense to me, Obama acts like this race is over and it's only just began.

    August 1, 2008 04:26 pm at 4:26 pm |
  3. CNN SUCKS

    Can you please stop giving the McCain campaign so much free advertising? This is absolutely ridiculous.

    August 1, 2008 04:26 pm at 4:26 pm |
  4. Christine

    McShame

    August 1, 2008 04:26 pm at 4:26 pm |
  5. sacto joe

    Hmm. Painting Obama as a "socialist", I see, just like Jesus.

    What would you expect from a bunch of facists?

    Wake up, America – we've come withiin a hair's breadth of becoming the Fourth Reich under the Repuglicans!

    It's time for a CHANGE!

    August 1, 2008 04:26 pm at 4:26 pm |
  6. Boyd@Boston

    No no no! Now this has gone too far. This ad is blasphemy and a mockery of Christianity. It's a shame, this is all in to score political points. This is really disgusting. I can't believe it.

    August 1, 2008 04:26 pm at 4:26 pm |
  7. McCain is Losing it

    Here we go again. Still no solutions.

    August 1, 2008 04:26 pm at 4:26 pm |
  8. Joseph, Los Angeles

    This is so sad. How can we ever elect McCain as President?

    August 1, 2008 04:26 pm at 4:26 pm |
  9. opeluboy

    I am not fooled. This is not meant to be cute. This is intended to plant the suggestion in fundamentalists that Obama is the Antichrist.

    Has McCain hit bottom yet? Nope, he is swimming in a very deep sewer.

    August 1, 2008 04:27 pm at 4:27 pm |
  10. Adam

    OMG!!!
    This is DEAD-ON
    and FABULOUS!!!!

    August 1, 2008 04:27 pm at 4:27 pm |
  11. Ryan

    This is great! So true! Obama is so full of himself. I hope he keeps playing the race card – he just lost another 30% of the white vote – idiot!

    August 1, 2008 04:27 pm at 4:27 pm |
  12. blinky

    i think the ad is humorous. not sure about the wrist-slitting comment.

    August 1, 2008 04:27 pm at 4:27 pm |
  13. SUNSHINE

    I'M GLAD TO SEE THAT MCBITTER IS SPENDING ALL HIS FINANCING ON OBAMA ATTACK ADS AND NOT ON ADS THAT SUPPORT HIS STANCE ON PRESSING ECONOMIC AND POLITICAL ISSUES THAT PEOPLE NEED TO HEAR.

    OBAMA 08

    August 1, 2008 04:27 pm at 4:27 pm |
  14. Denise

    GOP All Time Low!! I don't want to be anywhere near McCain when the lightening strikes....and it will. It's obvious to me that Sen Obama is the one who will help our country change its ways....now McShame admits it.

    August 1, 2008 04:27 pm at 4:27 pm |
  15. David

    'God told me to end the tyranny in Iraq' – George Bush.

    The Republican party really shouldn't be talking about 'The One'... They've got some serious baggage around this issue.

    August 1, 2008 04:27 pm at 4:27 pm |
  16. biglio

    He's desperate!
    And BTW all this talking about Obama being unfit for commander in chief, I would like to remember that McCain voted against the US and NATO intervention in Bosnia, which was undeniably a great success, talking about unfitness to be commander in chief......
    I would love to see McCain try to organize the same trip that Obama just pulled out in Europe and see how many heads of state he can make recieve him, not to count how many people he can get at one of his rallies in Berlin or anywhere else. He is the examplification of why he shouldn't be elected, because he's the representative of the isolationist part of the US, the part afraid of everything, the part that doesn't care or even know that the majority of the world is OUTSIDE the Us.........
    Obama might not be the ONE but surely Mc Cain isn't either.
    If the us elects another republican the world will just turn their back to the US, people want to like the us but it's like a loved one that keeps failing, you cannot put up with it for too long......
    good luck america.
    ale Canada/Italy

    August 1, 2008 04:27 pm at 4:27 pm |
  17. Nick - Arlington, VA

    This is the most pathetic campaign run in modern American history. Instead of talking about any policy stances or issues, John McCain has resorted to mocking the other side. Dismissing him and he claims that Barack is the arrogant one? YOU ARE PATHETIC JOHN MCCAIN!

    OBAMA 2008

    August 1, 2008 04:28 pm at 4:28 pm |
  18. a southern bell for OBAMA

    THE "HONORABLE" MAN THAT RESORTS TO

    SLEAZE AS HE ALWAYS HAS IN THE PAST.

    AMERICA WOULD BETTER SERVED BY ANOTHER 4 YEARS

    OF BUSH, THAN A GERIATRIC, PERVERTED, IGNORANT BIGOT.

    August 1, 2008 04:28 pm at 4:28 pm |
  19. Karen,

    It's sad that the Republican's and John McCain's camp refuses to acknowledge that Obamas supportors believe in his abilities to be an effective President.

    We have had a C student, why would we want a D student. We want to give smart a chance! We want someone who doesn't have a history of irresponsibility (low test scores, crashing planes, adultery, etc, etc, etc.).

    Most importantly, we want someone who hasn't been in congress for 30 year and has led this country into despair.

    So make your jokes while insulting every Christian in the world.

    And get used to the fact that we won't be following McSame when he meets Osama at the gates of hell!

    August 1, 2008 04:28 pm at 4:28 pm |
  20. john

    This is atrocious. I am a young voter and these ads are stupid!!!!!

    Where is your substance McCain?!!!!

    John McCain Maverick My A–!!!!!!!!!!

    JMMMA

    August 1, 2008 04:28 pm at 4:28 pm |
  21. Adam Orlando Florida

    Wow, I really wish Hillary was back in this race..

    August 1, 2008 04:28 pm at 4:28 pm |
  22. disugusted

    What?!? Are you kidding me? Apparently the RNC and McCain see Obama as a higher power. No one, not even Obama sees himself that way. If the American people believe this, then it will go down as one of the saddest times in american history. I will have lost all faith in the American people to make sound judgement on the potential presidency and it will be a huge blow to democracy. Kool-Aid, here it comes.

    August 1, 2008 04:28 pm at 4:28 pm |
  23. Wisconsin Vet

    Really? Really? Are you FREAKIN KIDDIN ME !!! THIS IS WHAT POLITICS IS NOW? HAVE YOU LOST YOU MIND OR SOMETHING?

    To McCain and your staff,

    Stop the crap and stay to the point of the people not this. If you where half the man you where in 2000 this would have been a GOP yr from the primaries. But now you show that you are a puppet of your campain and not a Man of the people. I am so ashamed I defended you earlier in the yr.

    Wisconsin Vet

    August 1, 2008 04:28 pm at 4:28 pm |
  24. Larry WI

    It is what it is, that's how we see him arragant, big headed, & misguided. What a fool, oh well let the games begin.

    August 1, 2008 04:28 pm at 4:28 pm |
  25. LRW

    They really need to grow up. This only shows the immaturity , and bad sportsmanship of the whole mccain camp. PUH-LEASE!

    August 1, 2008 04:28 pm at 4:28 pm |
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