August 30th, 2008
05:35 PM ET
10 years ago

First Obama ad on Palin avoids mentioning her at all

Palin makes fewer appearances than Bush in first Obama ad since her pick.

Palin makes fewer appearances than Bush in first Obama ad since her pick.

(CNN) - Since Barack Obama distanced himself from his campaign’s first tough reaction to presumptive Republican VP nominee Sarah Palin, his team seems to be figuring out the best way to direct their fire. In the meantime, their ad approach when it comes to the Alaska governor is simple: keep aiming at John McCain.

Obama’s campaign has begun airing its first ad that includes Palin – but never criticizes her, or even mentions her name. The 30-second spot, which started airing Saturday on national cable in advance of next week’s GOP convention, keeps up the line of attack ran through the Democratic convention: that a McCain presidency would mean the continuation of the Bush policy approach. The campaign would not say how extensive the ad buy was.

"Well, he's made his choice," says the announcer in ‘No Change.’ "But, for the rest of us there's still no change. McCain doesn't get it, calling this broken economy 'strong.' Wants to keep spending ten-billion-a-month in Iraq. And votes with George Bush 90 percent of the time.

(Updated with Joe Biden's first general election ad after the jump)

"So, while this may be his running mate..." he continues, over footage of McCain and a smiling Sarah Palin, which shifts to footage of McCain and Bush. "America knows this is John McCain's agenda. And we can't afford four more years of the same."

An Obama spokesman had reacted to the announcement that McCain had tapped Palin as his running mate Friday with a statement that called her "the former mayor of a town of 9,000 with zero foreign policy experience."

Obama, who later complimented Palin in a statement, backed away from the criticism. "I think, you know, campaigns start getting these hair triggers," he told reporters. "And the statement that Joe and I put out reflects our sentiments."

UPDATE: The Obama campaign also released its first ad featuring Joe Biden, which stresses his Scranton, Pennsylvania roots in advance of his Monday visit to the area.

“Scranton’s a place that never leaves you. It becomes part of your heart,” Biden says in the 30-second spot, which is airing in Northeast Pennsylvania. “Barack Obama learned the same lesson while being raised by a single mom and his grandparents.”

The new tagline: "Obama-Biden. For the change we need."

soundoff (292 Responses)
  1. Belle

    After reading the comments on this article, I am apalled at the sexism. I suppose these are the same Obama fans who used sexism against Clinton.

    August 30, 2008 03:22 pm at 3:22 pm |
  2. Gotta Be Kidding

    Has anyone seen the People magazine cover with the Palin and McCain families picture. Where is Bridgit McCain? Is Steve Schmidt afraid to show McCain's adoptive daughter that John McCain said he was so proud of during the Saddleback fiasco? Maybe Rove's Raiders are afraid that some of that horrible stuff they used against McCain in 2000 will be revived if McCain's darker skinned daughter is shown. I haven't seen her at any of his appearances but I have seen their other daughters several times.

    August 30, 2008 03:22 pm at 3:22 pm |
  3. Marc, Canada

    What does it say to the JUDGMENT OF JOHN MCCAIN to chose an unqualified running mate that quite possibly could end up running the free world.





    August 30, 2008 03:23 pm at 3:23 pm |
  4. Steven From Kentucky

    I think he made a great decision. I love her believes on abortion.She doesn't just talk the talk she has lived it. Instead of thinking a baby should be killed because it would be a inconvenience. I like the way she has saved Alaska so much money and turned down money for the bridge to no where. She actually wants to do something about saving us money at the pump by drilling. Instead to telling us to check our air pressure. I love the fact that she KNOWS that marriage should be between a woman and a man. I understand the people who don't believe in God thinking this way, But you people that SAY you believe should know better. Read your bible it tells you in bold letters what is right and wrong and killing babies and 2 men or women being together is so wrong. You will have to answer for your actions in the end. What are you going to say "Sorry I thought it was okay to murder something so precious" Vote McCain/Palin you know it's the right "Change" to make.

    August 30, 2008 03:23 pm at 3:23 pm |
  5. waynabq

    Conservatives (the same fools who voted for Bush twice) keep harping about Obama's "inexperience", what experience did George Bush have besides bankrupting every business he was ever in charge of, and now doing the same thing to this country. Under the Bush administration, our national debt has DOUBLED!!!

    These Bush supporting fools don't have a single normally functioning braincell between the lot of them. They're only human voice recorders (i.e. read human parrots) for Rush Limbaugh. They're proud to call themselves "dittoheads" they're proud that they can't process any information for themselves or come up with an original logical or rational thought on their own.

    All they can screech is the same garbage as Rush, the fat oxycontin, viagra popping "Jabba the Hut" clone. "No experience" , squawk, squawk. Polly wanna cracker?

    Look at Dick Cheney that guy had loads of experience, that's the guy who executed Bush's plan for invading Iraq based on lies that's killed nearly a million innocent people. Now these very same Bush voters are asking people to trust their opinions and judgement again about Obama? Give me a freaking break already.

    August 30, 2008 03:25 pm at 3:25 pm |
  6. Ohio resident

    I don't understand one thing. Who needs more experience and who is going to make major decisions once elected – president or vice president. We are ready to give all points to a person who has no qualifications, no experience, no achievements and is nominated as a presidential candidate and we are making an issue for a vice presidential candidate who has some achievements in her resume. In case of OBAMA who will make decisions once elected himself or his vice president.
    I care for a presidential candidate more than a vice presidential candidate and now I am pretty sure I'll vote for McCain.

    August 30, 2008 03:29 pm at 3:29 pm |
  7. ERIC, MN

    How can anyone say that Palin has more experience than Obama? Obama has met world leaders. He has been a U.S. Senator for four years. He has learned from some veterans of the Senate like Rep. Dick Lugar and Chuck Hagel, and Democrats like Joe Biden and Jack Reed. Obama has been to Iraq and Afg. Now what about Palin? She has never been to Iraq or Afg. Someone asked her about Iraq, and she said she doesnt really think about it. Could you imagine her dealing with Putin of Russia or trying to deal with the two wars our country is in. Palin literally has NO foreign policy experience. SO, I DONT UNDERSTAND HOW A MAN WHO SAYS HE HAS GOOD JUDGEMENT, THINKS THAT LEAVING SARAH PALIN A HEARTBEAT AWAY FROM THE PRESIDENCY, IS A GOOD IDEA. THIS IS ONE OF THE MOST TROUBLING TIMES IN OUR NATIONS HISTORY, AND HE THINKS SHE IS READY ON DAY ONE TO LEAD THE MILITARY AND DEAL WITH WARS. I MEAN MCCAIN IS 72 YEARS OLD, AND HAS BATTLE A DEADLY FORM OF CANCER. 8 OUT OF OUR 43 PRESIDENTS HAVE DIED IN OFFICE. THATS ALMOST 20%. MCCAIN WOULD BE THE OLDEST PRESIDENT IN OUR HISTORY, SO I THINK HIS V.P., WAS EVEN MORE IMPORTANT THAN MOST. IN HIS FIRST BIG DECISION HAS A PRESIDENTIAL CANDIDATE, MCCAIN FAILED HORRIBLY.

    August 30, 2008 03:29 pm at 3:29 pm |
  8. Dr. Bob

    To those of you who are dissing McCain for only meeting with Palin for one day – don't forget that it took B. Hussein Obama 20 YEARS to finally figure out that Wright was a racist. Or did he "figure" him out because he was losing votes??????

    August 30, 2008 03:29 pm at 3:29 pm |
  9. Annie

    McCain just put a nail in the coffin by picking Sarah Palin – she is way too conservative for the ticket to get my vote.

    As a Clinton supporter, I must say WAKE UP PEOPLE, LOOK AT THE ISSUES, and PLEASE DO NOT VOTE GENDER!

    August 30, 2008 03:30 pm at 3:30 pm |
  10. obamacratohio

    Four years ago is along time compared to the day of VP announcement. We have had four long years to get to know Obama. how well will you know Palin in 3 Months. I think Republicans are scared now.

    August 30, 2008 03:31 pm at 3:31 pm |
  11. Julie

    McCain's new slogan should be "CAMPAIGN FIRST" not "Country First." His roll the dice pick of Sarah Palin who has absolutely no foreign policy experience is evidence of his willingness to gamble the future of this country. I am truly disgusted and I shudder at the thought of the unqualified Palin in the role of Commander in Chief. Actually, McCain is scary enough.

    August 30, 2008 03:32 pm at 3:32 pm |
  12. B. Harrison

    To get more information on Palin, research the Alaska Daily News, get the demographics of Wasilla, research the Alaska State Legislature, etc. I don't think Obama should attack Palin. Her record speaks for itself. As with everything in politics, her record is exaggerated.

    I am amazed at how many people comment on Palin's qualifications or lack thereof without researching the information. I fully expect CNN, NBC, or some other major news organization will surely go to Alaska and Juneau (State Legislature) to find out about Palin. The Editor of the of the ADN sure did not have much to say about her. He even compared her to Palin.

    I will not vote for Palin. I do love the fact that she fish, hunt, and shoot. Alaska is a wonderful state; Palin lives in heaven. I would not trade Alaska for Washington, D.C. That is the biggest mistake that she made...but, maybe not......BIG OIL.

    August 30, 2008 03:32 pm at 3:32 pm |
  13. True Feminism

    Funny that there are so many of you complaining about picking a less-qualified candidate based on gender. I would guess that most of you are Dems that believe in affirmative action. Now you have a Republican practicing affirmative action and you think it's an insult. Such hypocrites.

    Don't be jealous that Mrs. Sarah Louise Heath Palin has managed to become a beautiful, confident, tough, smart, and successful state governor, wife, and mother who chooses to give all of the babies in her womb a right to life. She reminds me of all the beauty and qualities I admire in my own wife. Watching first hand how much of a challenge it is for a woman to work full-time while giving birth to and raising kids, I have all the respect in the world for this woman. If elected, she will be the most fabulous role model for women this country has ever had...Jacqueline of the 21st Century.

    August 30, 2008 03:32 pm at 3:32 pm |
  14. McCain=the draft

    This was a judgement call for McCain, and he failed miserably.
    To think women will now vote for him, is an absolute insult to them.

    August 30, 2008 03:32 pm at 3:32 pm |
  15. Kim

    I enjoy reading all comments about politics whether I agree or not. I am thankful that we are able to voice our opinion about these important matters and we do not live under a communist rule. These are the few things I have noticed while reading these comments.

    1. The democrats have a harshness about the views they take. Now I see Biden in the same light; however, I do not see Obama that way. If the democrats would show respect for the American democracy/people may be they will have some respect for their party. I believe we need both parties to keep this country from becoming one sided.

    2. The republicans need to take a larger stand for their party and give contributions to whomever is running for the presidency. The republican party is quite and needs to become a bigger voice.

    3. What is the purpose of TV AD attacks from both parties. This is not Hollywood. We are intelligent. Most Americans do not want to hear how we can tear each other down.

    4. Which party will UNIFY us as a country? The party that will UNIFY us is the party that will be there for the country if we are attacked. We can not be friends with all countries; however, we can be civil.

    5. Media: Please be mindful of your own political beliefs. The media is there to inform, not promote.

    Remember AMERICANS: 1. WE ARE AMERICANS. 2. Stand for what you believe in whether Democrat, Republican or Independent. Take care of your political party. Don't cut each other down, keep an attitude check.
    This will be a great race for the presidency!
    K. Scott, Florida

    August 30, 2008 03:34 pm at 3:34 pm |
  16. Matt

    Wow. I was stunned by this decision. Absolutely stunned. I have always liked McCain and was swayed by his description of the inexperience factor with Obama. But he has completely undercut his own argument. Palin has not been vetted AT ALL on the national stage – at least Obama has been vetted for 4 years, 18 months of that being the intense scrutiny of the campaign trail. Now we have just 4 months to figure out who she is and where she stands on issues of monumental importance. This was a very frustrating pick for me, and makes me question again who I should vote for.

    August 30, 2008 03:34 pm at 3:34 pm |
  17. APS in Hawaii

    As a REAL Democrat and a PUMA, I have to laugh about all of this. It is funny how she is criticized for not having enough experience. Talk about hypocrites!!!! Then how she was picked to woo Hillary supporters. Of course she was, only a dummy can't figure that out. However, I will wait until I find out more. It is obvious that Obama and his supporters think I have to vote for Obama. Truth is, I do not have to vote for Obama to be a GOOD and REAL Democrat. I am still thinking about my protest vote and whether to vote GOP for the first time. It would help to make up my mind if OBAMA would stop the DRAMA and put out specific plans for the nation. Gee, isn't that what is supposed to happen during the primaries???

    August 30, 2008 03:34 pm at 3:34 pm |
  18. Sam 15

    What!!?? at least we even heard of BARACK OBAMA 4 years ago. I didnt even know who Sarah Palin was!!!! neither did 29% of voters!! And what do we have to be scared of were leadind republicans last time i checked. anyway, barack obama is going to be the next president of the U.S.......

    August 30, 2008 03:35 pm at 3:35 pm |
  19. Paul

    Democrats for Mcain???????
    I guess commom sense is really not that common!!!!!!

    August 30, 2008 03:35 pm at 3:35 pm |
  20. Raj

    It is a matter of shame what Sen. McCain did by selecting Ms Palin and thus put his personal political ambitions above to those that are in the best interest for this wonderful nation.

    Unlike what Sen McCain wants to make it appear, this election is not about man-woman issue; situation is much critical right now, and we can not afford to be deflected. We have to accept what Republicans have done to this country during last eight years. But at the same time, we have to be optimistic and move forward towards restoring what has been lost. We need a change. We need Obama in the White House.

    It is our moral duty to restore the legacy of the United States of America.

    August 30, 2008 03:35 pm at 3:35 pm |
  21. J

    Are those boys afriad of a little girl? John McCain you did good! They made many woman mad by not picking Hilary, now if they say anything againts Palin, they will piss them off even more!

    August 30, 2008 03:36 pm at 3:36 pm |
  22. independent in tennessee

    I can't believe how people are dogging her. You have yet to really hear where she stands on issues. To be honest we haven't heard anything about issues from either side. All we have heard is what they (both Obama and McCain) want us to. Wait till the debates. We will see how they think and what their plans are.
    But the hateful vile comments that are being posted do nothing but turn one American against another based on party affiliation.

    August 30, 2008 03:36 pm at 3:36 pm |
  23. Ario

    I think McCain really thought he can get the hardcore feminists' vote if he chose a female to be his VP. Unfortunately, unlike Hillary, she lacks experience with foreign policy and neither me nor people I know had heard of her before. She doesn't have any credibility with her role with foreign policies. I still respect her achievements so far, but I think she is not ready to help someone, specially someone whi is very similar to Bush, to run this great nation.

    August 30, 2008 03:36 pm at 3:36 pm |
  24. LightInTheDarkness

    This is a huge, Huge, HUGE mistake! McCain's whole argument against Obama is his supposed inexperience. Palin has served 2 (TWO!) years as governor. Before that, she was mayor of a small (very small, VERY SMALL) town in Alaska. Supposedly, she is a champion of ethics reform, but finds herself in her own ethics scandal after ony 2 (TWO!) years as governor. Supposedly, she is very influential in Alaska, but her own Lt. Governor, who she endorsed ENTHUSIASTICALLY, couldn't even defeat Alaska's scandal-plagued Congressman in this week's Republican Primary. According to sources out of McCain's campaign, Palin was never seriously vetted for V.P. They have NO IDEA what skeletons may be in her closet. This was clearly a last minute, desperation pick. Can anyone imagine her in a debate with Joe Biden! There are so many qualified, conservative Republican women – Why Palin? This is a huge, Huge, HUGE mistake. Palin could very well be the Geraldine Ferraro of 2008.

    August 30, 2008 03:36 pm at 3:36 pm |
  25. Cyndi

    I continue to be confused by the Sara fans who say that she has more experience than Obama. He is a scholar...she was a sports reporter...Harvard Law review...U.S. Sentate...that would be national experience....and hers? Oops...I forgot being a mayor of a town fewer than10k is a great stepping stone to second in command of these united states. I imagine foreign leaders...allies and enemies are all scratching their heads.

    August 30, 2008 03:36 pm at 3:36 pm |
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