September 17th, 2008
08:15 AM ET
10 years ago

Plouffe: The new Florida is...Florida

The Obama campaign has targeted 17 battleground states.

The Obama campaign has targeted 17 battleground states.

(CNN) - Other states may grab their 15 minutes of Electoral College fame, but Barack Obama’s campaign manager recorded a new six-minute Web video for the Democrat’s supporters that suggests the new Florida is… Florida.

In a Web video sent to supporters Wednesday, Obama campaign manager David Plouffe displayed an Electoral College map that included 17 battleground states, including new targets like Montana, North Carolina and Virginia – and Georgia, where the redeployment of staffers elsewhere in recent weeks had raised questions about the campaign’s determination to make a play for this traditionally red state.

Plouffe also highlighted registration numbers in Pennsylvania and Nevada - two major electoral prizes where new Democrats far outpace new Republicans, or where the GOP has actually dipped into negative registration numbers (meaning the party now has fewer members than it did when the year began.)

But the veteran campaign manager spent half the video talking about Florida, the state that cost Al Gore the White House in 2000, where some recent trends in the tight race had prompted concern among Democrats.

Related: Check out CNN's Electoral College map

Plouffe laid out the $39.3 million battle plan, including radio and television ads, infrastructure, direct mail, staff, and phonebanking. He said the message narrative was again shifting their way - “the debate is about change, it’s about the economy, these are two areas we think we can prevail in” - but the focus was the ground game, as Plouffe pointed to potential turnout and registration gains among Obama base voters in Florida. “We’re going to win this election block by block, precinct by precinct,” he said.

Watch the Situation Room and check the Political Ticker at 4 p.m. for the release of the latest CNN/Time Magazine/Opinion Research Corporation poll on the state of the race in Florida and four other key fall battlegrounds.

Filed under: Candidate Barack Obama
soundoff (275 Responses)

    Make sure and visit my sister's block because her bone-headed husband is supporting McCain. He is a disenfranchised Hillary supporter. We need to turn him around!!

    September 17, 2008 09:12 am at 9:12 am |
  2. Moderate Republican Supporting Obama

    Sounds like good strategy. I hope it pays off. Obama is never given credit for running a relatively smooth campaign, despite the fact that he has only been on the national scene for a short period of time.

    September 17, 2008 09:12 am at 9:12 am |
  3. Jack Smith


    September 17, 2008 09:13 am at 9:13 am |
  4. Billy

    I see the Attorney General of Alaska, under direction of the governor, has been told to ignore the subpeonas for Troppergate. The panel that voted to issue them was 3 republicans and 2 democrats yet McCain says it is partisan.

    Why do people even bother with the law on politicians when it doesn't apply to them?

    September 17, 2008 09:15 am at 9:15 am |
  5. Roxanne

    Florida will be in Obama's column on election day. Our experience in 2000 and 2004 have only toughened us and motivated us to work that much harder. The ground game is and get out the vote operation will be like nothing the repub. party has ever imagined. WE ARE FIERCE IN OUR DETERMINATION!

    September 17, 2008 09:15 am at 9:15 am |
  6. Rand

    More Dreaming .... Case in point: The state of Florida has always had far more democrats registered then republicans. And you know the results. Florida is RED – Florida is McCain Country.

    September 17, 2008 09:15 am at 9:15 am |
  7. I Love my Country!

    Apparently Sara Palin is not truly loved up there in Alaska as they are trying to make her out. I wish I could include the link on here that shows the Anti-Palin rally in Anchorage that drew more than 1500 PEOPLE. These people are livid that she is a VP candidate and definitely don't want to see her in the white house. What is incredible though is that for Alaska 100 people is considered a great rally but there were 1500 people with signs saying "Voted for her once, NEVER again" or "Northern Extremist" or "Palin is a failure" "too inexperienced". Try and google for articles.

    September 17, 2008 09:15 am at 9:15 am |
  8. Anonymous

    palin scares me to death,

    September 17, 2008 09:15 am at 9:15 am |
  9. Ommi

    Yes we can!!! We can take this state back from the repubs block by block. Florida is a foreclosure mess.

    Obama/ Biden
    Thank God for these two great men.

    September 17, 2008 09:16 am at 9:16 am |

    Yeah David! Bring the battle to them.
    Be always on the offensive.
    This is our last hope to save the country.
    These Repub liars have no shame,no conscience,no heart.

    September 17, 2008 09:17 am at 9:17 am |
  11. Convicted felon who can't vote

    The repukes are trying to steal this election again. It won't happen this time around. One thing polls don't show are how many new voters have been registered. LANDSLIDE!!!


    September 17, 2008 09:18 am at 9:18 am |
  12. cathy

    I wish no ill will on anyone, I will start with that but if McCain for some reason or another got sick, I think it would open a lot of eyes and stop this fairy tale. Hello, that would be your president! I am a female and Hillary supporter only because I thought she would have been a great president. Ladies, lets not put woman in there because she is a woman who is not qualified and would put us back 20 years when she fails.

    September 17, 2008 09:19 am at 9:19 am |
  13. Kaye- Jacksonville FL

    I am one of thousands ordinary Floridians working for Obama...we are on the ground, on the phone, on the net and in the streets working for this man, in all 67 counties. Florida won't go to McCain without a fight and we'll be at the polls protecting voters from the Republican tactics to suppress the Democratic vote....

    YES WE CAN!! YES WE WILL!!! Here's 27 electoral votes for Obama-Biden!!

    September 17, 2008 09:19 am at 9:19 am |
  14. Debby

    Where is he running these adds in the Panhandle. hahaha

    September 17, 2008 09:19 am at 9:19 am |
  15. Concerned INDEPENDENT CT voter


    Block by BLOCK....
    It is the people...... The People on the bottom need to be informed....

    We need a change!


    September 17, 2008 09:20 am at 9:20 am |
  16. Sweetie

    Get Real!

    Florida is a solid RED State......

    Maybe the Empty Suit can turn Texas as well! LOL!

    McCain/Palin-08-In a Landslide Victory for all!

    September 17, 2008 09:20 am at 9:20 am |

    What all Americans hate is the IRS.The candidate who has the guts to propose a new tax system that is fair to all and doesn't re-distribute wealth would win the election.Flat rate tax,consumption tax, or both in combination.Obama's problem is not about race;it's about income re-distribution which is percieved as synonomous with race.

    September 17, 2008 09:21 am at 9:21 am |
  18. Mary

    David you are brilliant. Obama will win this election.

    September 17, 2008 09:21 am at 9:21 am |
  19. THE VOICE OF COMMON SENSE (Independent Voter - Charlotte, NC)

    Get rid of the Electoral College, and this would not even be an issue. The Popular Vote should be the only factor for electing the President of the United States. Let all votes count equally! Stop this outdated practice!

    Baldwin/Castle 08

    September 17, 2008 09:24 am at 9:24 am |
  20. Candy West Virginia

    From an article at MSNBC today – "A decade ago, John McCain embraced legislation to broadly deregulate banking and insurance industries. Now the GOP nominee is scrambling to recast himself as a champion of regulation. "

    September 17, 2008 09:24 am at 9:24 am |
  21. Helen

    The Obama Campaign is thorough if not else.


    September 17, 2008 09:25 am at 9:25 am |
  22. Doris,Memphis, TN

    How can anyone with an IQ above 100 vote for Bush 44 and the Queen
    of Alaska?

    September 17, 2008 09:25 am at 9:25 am |
  23. inga

    Way to go, David! Get the message out there!

    No McCain – We Won't Get Fooled Again!

    September 17, 2008 09:25 am at 9:25 am |
  24. julian

    Obama is going to lose Florida

    September 17, 2008 09:26 am at 9:26 am |
  25. Tom in Delaware

    'Plouffe' is the sounds this guy makes when he breaks wind.

    What a non-event.

    September 17, 2008 09:26 am at 9:26 am |
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