September 17th, 2008
08:15 AM ET
10 years ago

Plouffe: The new Florida is...Florida

The Obama campaign has targeted 17 battleground states.

The Obama campaign has targeted 17 battleground states.

(CNN) - Other states may grab their 15 minutes of Electoral College fame, but Barack Obama’s campaign manager recorded a new six-minute Web video for the Democrat’s supporters that suggests the new Florida is… Florida.

In a Web video sent to supporters Wednesday, Obama campaign manager David Plouffe displayed an Electoral College map that included 17 battleground states, including new targets like Montana, North Carolina and Virginia – and Georgia, where the redeployment of staffers elsewhere in recent weeks had raised questions about the campaign’s determination to make a play for this traditionally red state.

Plouffe also highlighted registration numbers in Pennsylvania and Nevada - two major electoral prizes where new Democrats far outpace new Republicans, or where the GOP has actually dipped into negative registration numbers (meaning the party now has fewer members than it did when the year began.)

But the veteran campaign manager spent half the video talking about Florida, the state that cost Al Gore the White House in 2000, where some recent trends in the tight race had prompted concern among Democrats.

Related: Check out CNN's Electoral College map

Plouffe laid out the $39.3 million battle plan, including radio and television ads, infrastructure, direct mail, staff, and phonebanking. He said the message narrative was again shifting their way - “the debate is about change, it’s about the economy, these are two areas we think we can prevail in” - but the focus was the ground game, as Plouffe pointed to potential turnout and registration gains among Obama base voters in Florida. “We’re going to win this election block by block, precinct by precinct,” he said.

Watch the Situation Room and check the Political Ticker at 4 p.m. for the release of the latest CNN/Time Magazine/Opinion Research Corporation poll on the state of the race in Florida and four other key fall battlegrounds.

Filed under: Candidate Barack Obama
soundoff (275 Responses)
  1. BK

    I am from Florida. We have not forgotten the primary's and we will vote McCain/Palin. Obama and the DNC deserve to lose.

    September 17, 2008 10:52 am at 10:52 am |
  2. Lois in Florida

    The great untold story of this election is how many republicans will vote for Obama this year. John McCain, the compromise last option in our weak presidential field this year, has shown himself unfit to hold the office he seeks lacking the character, temperament and judgment to lead a scout troop let alone our country. The last straw was his selection of Palin – you will note that more and more conservatives are admitting publicly what we have all known privately – McCain is too reckless to be president. As a conservative, I at least know Obama, what he stands for and have seen him remain a confident, competent and principled leader despite vicious attacks. I may disagree with him, but I trust him to lead. I cannot in good conscience support McCain for president. So, I am putting my country first and voting Obama.

    Republicans, despite the fact that he ran a terrible campaign (sorry, he wasn't a politician), can we all realize that Romney was the best choice in the weak field we had this year? Think of how awfully ridiculous and halting McCain sounds on the economy and how competent and sure-footed Romney appears in comparison? Let's re-group for 2012, but we cannot give the presidency to the farce that McCain now represents. I am hoping for Jindal myself or dare I say Jeb Bush?

    September 17, 2008 10:52 am at 10:52 am |
  3. Matt

    I get it now. If I don't vote for Obama I'm a racist??? How about – I'm not going to vote for him because he's an empty suit marxist.

    Josef Stalin was a community organizer
    John Goti was a community organizer
    Al Capone was a community organizer

    great company, eh?

    September 17, 2008 10:53 am at 10:53 am |
  4. Robert in raleigh

    I hope that one of these ads start with "8 is enough" because it is enough already...

    September 17, 2008 10:53 am at 10:53 am |
  5. Pat from Cali

    google keating 5

    McCain can't fix the economy. He and his advisers are responsible for the problems.

    September 17, 2008 10:53 am at 10:53 am |
  6. Clinton/McCain

    My parents and I were unaffiliated in PA and registered as Democrats during the primaries. We've always voted for the Democrat and in the primary we voted for Hillary..BUT we are voting for McCain. So, don't get too excited about higher registration numbers. lol

    September 17, 2008 10:54 am at 10:54 am |
  7. Zacramento

    Democrats need to get a clue.

    It is two-faced to say they are all about peddling "Hope", when they in fact spend so much time blaming the economy as somehow McCain's fault. What a load of ... nonsense. Truly, the state of the economy is the fault of a whole lot of people whose names are not McCain. Efforts to make McCain responsible for Bush and the entire Senate and the entire congress, and the dummies that run our financial institutions are insanely stupid and worse ...dishonest.

    Foeclosures in Florida...So show us how to get out of this mess... not the same old blame game. I really liked Obama up until about two weeks ago. Now he has become a guy that is dedicated to ...scare tactics. Florida seems ripe to them...because they see an opportunity to scare people into voting for Obama. What a nose-dive Obama is taking. Another good guy gone bad. The worst part is that he really had something valuable to offer our country with his "hope" message. But he's left that message for a mean message of fear. What a shame !

    September 17, 2008 10:54 am at 10:54 am |
  8. Al, NY NY

    In response to the question from Lisa "florida has the highest foreclosure rate of any state in the country. How can John Mccain be leading in the polls there??????????????? It soesn't make ANY sense." The answer is....the hillbillies and rednecks in the northern part of the state and panhandle are good little repubican lemmings and will vote for whoever they throw out there

    September 17, 2008 10:54 am at 10:54 am |
  9. Susan from Scotts Valley, CA

    Where's the news about the Women's Groups supporting their first candidate for president since Walter Mondale? This was big news. CNN report this!

    September 17, 2008 10:55 am at 10:55 am |
  10. dittohead with forty names

    Rush and us will keep Florida safe from the evil Liberals.We will cheat,lie, steal votes,or what ever else it takes to keep Rush making millions.Rush is my messiah,I believe what ever he says.

    September 17, 2008 10:55 am at 10:55 am |
  11. Fed Up

    McSame's shameful pandering pick of Palin by itself should disqualify him from the election, as the choice clearly shows he's sold his soul to win at any cost. How anyone can see Caribou Barbie as the 2nd coming of the Messiah is beyond rationale thought.

    We can only hope that voters will stop drinking the Kool-Aid and see the disaster that the McSame/Palin ticket represents. Bush 44 is not what this country needs.

    Florida, PLEASE don't disappoint us. The U.S. needs you to bring the change that this country needs.

    Go Obama/Biden!!

    September 17, 2008 10:55 am at 10:55 am |
  12. Suds in VA

    I am petrified of the MCCain ticket!!!!!!!That woman is power hungry and will stop at nothing to advance her personal agenda. why is she not cooperating with Troopergate ?? Wake up everyone...... can't you smell corruption ahead with this twosome????? Suds

    September 17, 2008 10:56 am at 10:56 am |
  13. Seattle Voter

    TALK about issues that matters to American people. The government just bailed out AIG. What does that leave us average people? The government sure don't give me money for gasoline and grocery bills. STOP responding to the REPUBLICANS WITH THEIR NONSENSE ISSUES. PLEASE talk about the economy, thousands of people are losing their jobs due lay offs. Who are you going to tax if people don't have jobs? Our Health care is in crisis compare to other industrialize countries. We have all the technology but a lot of Americans don't get the right care/treatment they need.

    September 17, 2008 10:56 am at 10:56 am |
  14. Quinn - Houston, Texas

    Florida will be close again.

    Yes We Can!

    Obama / Biden 08!

    September 17, 2008 10:57 am at 10:57 am |
  15. GARY

    obama forget ohio and florida mccain has these states you better defend pennsylvania michigan because if mccain wins either one of these states he wins election also forget about georgia

    September 17, 2008 10:57 am at 10:57 am |
  16. Abby

    Well – in MY part of FLORIDA – I will be VOTING for McCain – and seems like Millions of my neighbors will also!

    Looks like obama may have developed yet another problem with the Jewish voters in FL.

    September 17, 2008 10:57 am at 10:57 am |
  17. John from Cincinnati

    Wake up People!
    Do not believe the HYPE!
    Do not believe POLLS!
    I have never been POLLED!
    Have you ever been POLLED?
    Mccain has turned to dirty politics because that is all he has. He can't even give a speech without major gaffs. What planet is he living on."The economy is fundamentally sound".
    Mccain is fundamentally dillusional!
    The TRUTH is that we our at a day of reconning for this administration and this republican party. They are going to loose, and loose big. The Democrats are going to win states that have not won in decades. We are going to take back this country in a big way. And all the spin can keep spinning because the wake up call is less then 60 days away!

    September 17, 2008 10:57 am at 10:57 am |
  18. Dani

    I am for Obama all the way but I do fear he will lose because the republicans will cheat and their are many Hillary supporters that will not vote for him. If Obama loses everyone who voted from McCain deserves everything they have coming which is more of the same. Sarah Palin is a liar and she could care less about this country. McShame only criticizes Obama because he has nothing to run on. None of his supporters has discussed what it is he is planning to do for the economy. Is that because their is no plan the rich get richer and the poor get poorer. I am sure many of the people supporting McCain/Palin cannot afford 4 more years of the same. The republicans always no how to attract ignorant voters.

    September 17, 2008 10:58 am at 10:58 am |
  19. Nick C.

    I don't know why so many people insist that Obama has a plan to fix the economy. "The Government's gonna come in and fix everything" is not a real plan. It's definitely not a good plan.

    September 17, 2008 10:59 am at 10:59 am |
  20. Crusader

    I urge you all to support McCain and Palin in our struggle against the Muslim world. Will will win in Iraq, Iran and Pakistan if necessary to guarantee the flow of oil for America. We can not let the terrorists win.

    September 17, 2008 11:02 am at 11:02 am |
  21. Felly

    McCain is too old and forgetful to be a competent leader.

    September 17, 2008 11:03 am at 11:03 am |
  22. John from Cincinnati

    And all you young people out there!
    VOTE with your HEADS and not with beliefs that your parents drilled into you growing up. This is your time to make a CHANGE because you are voting for what you will be left with in the end! NOW is the time. The feirce urgency of NOW is upon us!
    OBAMA / BIDEN 08

    September 17, 2008 11:05 am at 11:05 am |
  23. Ana

    I officially became a US citizen yesterday. I registered to vote for Obama. I think he is the one who can get this country out of trouble...

    Obama/Biden '08 & '12

    September 17, 2008 11:05 am at 11:05 am |
  24. Marilyn

    Florida is military bases and old people. How anyone thinks Obama could win this state is beyond me.

    September 17, 2008 11:06 am at 11:06 am |
  25. olhoni

    As a registered Democrat my vote in November will be going to Bob Barr, Libertarian candidate. Seems most people overlook that there are other options to the main party candidates especially when you don't agree or trust the ones running on either the Democratic or Republican ticket.

    September 17, 2008 11:07 am at 11:07 am |
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