September 17th, 2008
08:15 AM ET
6 years ago

Plouffe: The new Florida is...Florida

The Obama campaign has targeted 17 battleground states.
The Obama campaign has targeted 17 battleground states.

(CNN) - Other states may grab their 15 minutes of Electoral College fame, but Barack Obama’s campaign manager recorded a new six-minute Web video for the Democrat’s supporters that suggests the new Florida is… Florida.

In a Web video sent to supporters Wednesday, Obama campaign manager David Plouffe displayed an Electoral College map that included 17 battleground states, including new targets like Montana, North Carolina and Virginia – and Georgia, where the redeployment of staffers elsewhere in recent weeks had raised questions about the campaign’s determination to make a play for this traditionally red state.

Plouffe also highlighted registration numbers in Pennsylvania and Nevada - two major electoral prizes where new Democrats far outpace new Republicans, or where the GOP has actually dipped into negative registration numbers (meaning the party now has fewer members than it did when the year began.)

But the veteran campaign manager spent half the video talking about Florida, the state that cost Al Gore the White House in 2000, where some recent trends in the tight race had prompted concern among Democrats.

Related: Check out CNN's Electoral College map

Plouffe laid out the $39.3 million battle plan, including radio and television ads, infrastructure, direct mail, staff, and phonebanking. He said the message narrative was again shifting their way - “the debate is about change, it’s about the economy, these are two areas we think we can prevail in” - but the focus was the ground game, as Plouffe pointed to potential turnout and registration gains among Obama base voters in Florida. “We’re going to win this election block by block, precinct by precinct,” he said.

Watch the Situation Room and check the Political Ticker at 4 p.m. for the release of the latest CNN/Time Magazine/Opinion Research Corporation poll on the state of the race in Florida and four other key fall battlegrounds.


Filed under: Candidate Barack Obama
soundoff (275 Responses)
  1. Michelle, PA

    I am a registered Independent in Pennsylvania who has contributed to Obama and another local Democratic candidate this cycle.
    In the last 3 days, I have received 14 recorded messages from a female voice who does not identify who she works for, but tells me to check my mailbox for an absentee ballot application so I can "vote against Obama".
    Others in PA and who may be getting these calls elsewhere, do not fall for it. Other states including Ohio and Virginia have seen mailings of absentee ballot forms with a picture of McCain on them (but not all are from the McCain campaign itself) that turn out to be incorrect or have wrong information on them – including the address where they are to be mailed, information that needs to be filled in, etc.
    Democrat, Republican or Independent – if you use these absentee ballot forms the end result may be that you are scammed out of your vote.
    Anyone who needs an absentee ballot should call their County Board of Elections for the proper procedure to request one, and make sure you do it at least 30 days in advance of November 4th.

    September 17, 2008 09:26 am at 9:26 am |
  2. Tim

    Right, Obama, the man who completely ignored Florida during the primary and tried to (get this, the democrats favorite word from 2000) "disenfranchise" the voters in Florida.

    Why does he bother, they will not forget.

    September 17, 2008 09:27 am at 9:27 am |
  3. Matthew

    I'd caution on PA. A lot of people re-registered changing their party affiliation to vote during the Democratic primary (PA has a closed primary) as McCain had already locked up the nomination. My guess is a lot of those will go back to the GOP in November. With the exception of Philadelphia and the surrounding suburbs, along with Pittsburgh, PA is a pretty culturally conservative state. Hillary trounced Obama here by 10 points.

    September 17, 2008 09:29 am at 9:29 am |
  4. Ann, MI

    People are suffering in almost all 50 states (not ones with oil of course), so it makes sense for the Democrats to compete in all of them.

    September 17, 2008 09:29 am at 9:29 am |
  5. Kitty

    Many people like me changed our registration to Dem because PA has a closed primary and we wanted to vote for HRC. I may still be registered Dem, but that doesn't mean they get my vote.

    September 17, 2008 09:29 am at 9:29 am |
  6. JJ

    This sounds like a sound strategy. One thing Obama and his camp know how to do is run a smooth campaign. I hope they will see success there.

    September 17, 2008 09:30 am at 9:30 am |
  7. Bulldog

    Republicans are already engaged in illegal vote blocking around the country. There are mulitple lawsuits pending because some GOP lawmakers have attempted to block or challenge people's votes who have had there home foreclosed. They will win at absolutely any cost. We need to keep our eyes and ears on them in our local communities to make sure they aren't tampering with people's constitutional right to vote.

    September 17, 2008 09:30 am at 9:30 am |
  8. R. Cooper

    That's right!! It will be the people not the media who elects our next President – Barack Obama!! Take the circus act back to Alaska!

    September 17, 2008 09:30 am at 9:30 am |
  9. Female Voter

    Watch the GOP try and counter with stupid stuff like what's going on in states where the "house forclosure" crises is going on and the GOP trying to exclude them from voting and sending out absentee ballods to people via mail.

    September 17, 2008 09:30 am at 9:30 am |
  10. Daki

    I find it funny that Florida being one the states with many older people would vote for a guy who supports policies that will take your social security,make healthcare unaffordable for you,and gamble with your retirement by deregulating financial institutions.It has to be racism or stupidity make your choice which one,either will hurt you in the end.

    September 17, 2008 09:31 am at 9:31 am |
  11. ulysses

    I'm surprised to hear this. My reading of the electoral map completely disregards Florida, and depends on Colorado and New Mexico, where Obama's chances look solid.

    September 17, 2008 09:31 am at 9:31 am |
  12. Lone Star Wolf

    FLORIDIANS HOW CAN YOU EVEN LISTEN TO THIS LIAR. REMEMBER HE, ALONG WITH DEAN, KENNEDY, PELOSI, KERRY, RICHARDSON, BYRD AND ETC OF THE DNC DID NOT WANT YOU VOTING. THEY WANTED TO KEEP YOU OUT JUST LIKE GEORGE BUSH DID IT TO YOU IN 2000. OBAMA THEN FOUGHT AGAINST YOUR DELEGATES BEING SEATED. NOW HE AND THE DNC ARE HOLDING THE CLINTONS HOSTAGE FORCING THEM TO CAMPAIGN FOR OBAMA. DON'T LISTEN TO A LIAR. VOTE INDEPENDENT , DON'T VOTE AT ALL OR CHOOSE McCAIN/PALIN THE BETTER CHOICE FOR THE JOB. I WILL NOT VOTE FOR A LIAR (I DIDN'T SUPPORT THE IRAQ WAR WHEN HE DIDN'T EVEN HAVE A VOTE IN THE MATTER, MAN) REMEMBER REZKO, REV. WRIGHT, PRIEST PLEGHER AND MANY OTHERS. TOO MANY TO BELIEVE IN THIS SNAKE.

    September 17, 2008 09:31 am at 9:31 am |
  13. Nurse Ratchet

    Floridans beware! McCain wants to destroy your tourism with oil spills and rusty riggs that will save us all a whole $0.02 in seven years! Just pray he doesn't outsource your tourism industry!

    September 17, 2008 09:31 am at 9:31 am |
  14. You Can Run But You Can Not Hide!

    That is the way to go David Plouffe, keep up the good work for ordinary Americans!
    McCain/Palin said they are going to reform Washigton, but they could not even maintain transparency for "Troopgate investigation"! What hypocrites you are! Is it how you are going to reform and "change" (which you have stolen from Obama) Washington!
    Shame on you for all your lies and fabrications! Americans deserve better than that, when people are suffering due to incompetence of the Republican administration under George Bush, you are busy lying, fabricating truth, pandering? Very sad indeed!

    September 17, 2008 09:32 am at 9:32 am |
  15. M2

    We will never know if Gore won Florida, just as we will never know if Kerry really won Ohio. The last two elections were tainted, at best. Many still think the voting process itself was rigged for the Shrub and crew. The American people were robbed twice in a row - will there be yet a third time?

    September 17, 2008 09:33 am at 9:33 am |
  16. Mccain is a Liar

    Obama and Biden have a good team behind them and the Obama campaign are actually running on issue not On stupid Lipstick that will no lower the price of gas our food. Mccain and his Campaign of Liars will fall Just like this week because the American people want to know how the Campaign is going to lower gas and food prices and bring affordable healthcare to all American Obama Biden has a Plan Mccain and the Palin They just talk about reform and how they will change washington But Palin is trying to stop a legal invesigation? Obama Biden is the clear choice in this election. Google Troopergate and Keating 5

    September 17, 2008 09:34 am at 9:34 am |
  17. Bob

    Good move Obama...you can't win Florida...so waste some money there...

    September 17, 2008 09:34 am at 9:34 am |
  18. WhoIsPalin?

    Thanks Michelle, PA for the WARNING. CNN do your job and look into it!!

    September 17, 2008 09:36 am at 9:36 am |
  19. The Nightingale Sings in Berkley Square

    Hey Good People of Florida. Here is from a member of the DNC, What a smart intelligent woman. As she says,

    “This isn't a hard decision for me personally because frankly I don't like him,” she said of Obama in an interview with CNN’s Joe Johns. “I feel like he is an elitist. I feel like he has not given me reason to trust him.”

    I have to agree with her as well. I too am a former Hilliary backer, but I can never support Obama

    He is risky and it would be a roll of the dice with our national security. And he will tax us until we don't have any money left

    September 17, 2008 09:36 am at 9:36 am |
  20. Ryan

    Florida will be very, very close…. but when Florida voters (especially Independents and moderate Republicans) realize that only Obama has the credibility (see McCain’s Phil Gramm ties and pro-banking, finance, insurace deregulation legislation), the judgement (see support from Warren Buffett) and the right plan (see new 2 minute ad) to get THE ECONOMY back on track, Florida will be in the blue column by election day.

    September 17, 2008 09:36 am at 9:36 am |
  21. Floridian for Obama

    It's time for Florida to CHANGE from red to BLUE!

    September 17, 2008 09:37 am at 9:37 am |
  22. Tom

    Lets just hope Florida doesn't screw up the election again this year.

    Obama / Biden 08.

    September 17, 2008 09:37 am at 9:37 am |
  23. ALLAN USA

    THEY PANIC. OBAMA DESPERATE. NO HRC - NO OBAMA.

    September 17, 2008 09:38 am at 9:38 am |
  24. Maggie

    Michelle, Pa,

    I live in Virginia and received the exact same ballot with McCain's picture on it. The ballot had my address but an incorrect name. Of course I threw it away. Is this legal?

    September 17, 2008 09:38 am at 9:38 am |
  25. Traitor

    Obama should be making Florida a priority!

    September 17, 2008 09:38 am at 9:38 am |
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