October 5th, 2008
12:43 PM ET
10 years ago

New Obama ad tries to focus nation's attention on the economy

The Obama campaign released another Sunday that has economic themes.

The Obama campaign released another Sunday that has economic themes.

(CNN) – With a month until Election Day, the Obama campaign is trying keep voters’ attention focused on their pocketbooks and retirement savings accounts.

In “This Year,” the latest in a string of Obama ads with economic themes, the Democratic nominee uses images of locked factory gates and anxiety on the floor of the New York Stock Exchange. “Erratic in a crisis. Out of touch on the economy,” the ad says as images of Sen. John McCain getting off an airplane and riding a golf cart appear on screen.

The commercial comes amid talk of McCain preparing to adopt a more aggressive strategy in the final month of the general election campaign, first reported Saturday in the Washington Post.

“Struggling families can’t turn the page on this economy,” the ad says.

The McCain campaign has not responded to CNN's request for comment about "This Year."

The new ad will begin airing Monday on national cable outlets, according to the Obama campaign.

(Full script after the jump)

Script, "This Year," 30 seconds, national cable:

ANNCR: Three quarters of a million jobs lost this year.

Our financial system in turmoil.

And John McCain? Erratic in a crisis. Out of touch on the economy.

No wonder his campaign’s announced a plan to “turn a page on the financial crisis”…distract with dishonest, dishonorable “assaults” against Barack Obama.

Struggling families can’t turn the page on this economy…and we can’t afford another President who’s this out of touch.

Obama: I’m Barack Obama and I approve this message.

soundoff (700 Responses)
  1. Billy

    Obama focuses on the economy and the important issues in America.

    McCain focuses on lies meant to tear down Obama.

    Pretty easy choice.

    October 5, 2008 11:48 am at 11:48 am |
  2. Barney

    Thank you Barack, for sticking to positive ads that give us the information we need to make a decision.

    Thank you Sarah !!! After 45 years of having to listen to a republican mother-in-law, she called last night and said she's not going to listen to any more lies from her party. Just in time, too. She's switching to DEM tomorrow – the last day to "register" (although she's only officially switching parties)!!

    Thank you Sarah!!!!

    October 5, 2008 11:49 am at 11:49 am |
  3. No Drama Obama vs Erratic McCain

    You would think one month before the biggest election the country has ever faced McCain would have his act together by now!!!

    McCain/Palin = Unstable/Unable

    October 5, 2008 11:52 am at 11:52 am |
  4. Lisa, MD


    October 5, 2008 11:52 am at 11:52 am |
  5. Mrs. Courtney Nieves

    BLACKMAIL, PAY-OFFS, PROMISES, CORRUPTION ALL OVER WASHINGTON. The only thing that Washington on BOTH sides has done is adopt a Bill called “Save my own Butt and make everyone else think we are saving them too.” Washington, Wall Street, and Foreign Countries, they count on Americans living beyond their means and since we have that “Want it Now Charge, Charge, Charge” attitude, they know that we have a greater tendency to get out of control which allows them to cover-up their own corruption even more and us to destroy ourselves financially.

    It is time for America to change their attitude and ways to "Cash and Carry Only" which will force us to live within our means and a smaller place for corruption to hide. It is not only time just to use our mouths but our intelligence as well to take charge of our own futures & the futures of our children.

    October 5, 2008 11:55 am at 11:55 am |
  6. bonna

    Thats right obama,, stick to the issues... now thats a business man!!!Palin take notes you can use it, you're pathetic !!!

    October 5, 2008 11:55 am at 11:55 am |
  7. Mccain is a liar

    While Mccain Palin stick to preschool bold faced lies, Obama campaign is actually focusing on the issues, substance, what really matters.

    October 5, 2008 11:57 am at 11:57 am |
  8. Darrell

    This is the correct way to campaign. Kill em with honesty Obama.There is no room for the most un honourable campaign ever put together for McCain.There is no time for anything right now but, answers and ideas to fix the economy.It is time to stand up and be Presidential like Obama.The ridiculious lies and frauds commited by the Palin campaign must be stopped.McCain has sold his honour to the devil and all she wants to do is take America down to this low level.

    October 5, 2008 11:59 am at 11:59 am |
  9. sheldon

    this election year is one big orgy i telll.....otherwise i be so bum about the cubs tanking AGAIN but election my anti-acid...I am broke and i hear mcpitbul barking but while she at it telll me how im going to get a JOB right now....

    October 5, 2008 12:01 pm at 12:01 pm |
  10. JBP

    the ECONOMY IS ISSUE #1 – period! Palin can spew her hate-speech all she wants. Its the "ECONOMY STUPID!"

    October 5, 2008 12:01 pm at 12:01 pm |
  11. allan

    You Obama Talk - BUSH,BUSH. Stop it. The same -BUSH. I love to see Bush 4 more years than 1 day of Obama.

    October 5, 2008 12:02 pm at 12:02 pm |
  12. Hpotterfan77 in CT

    I love this new add because, as usual, Obama is not "attacking" anyone but stating the truth in a plain way. The fact that McShame outright stated he was going to attack Obama kind of makes his attack adds null and void considering everyone knows that this is his stradegy......shame on McCain!

    October 5, 2008 12:02 pm at 12:02 pm |
  13. Bill Stapp

    Senator McCain has appeared to be erratic. He cancelled his campaign, then quickly reengaged.

    Senator McCain compared Senator Obama to a celebrity... then chose Sarah Palin who appears to be exactly like a celebrity more than a serious VP candidate. And one could hardly be criticized if indeed she has sounded like the media version of Britney Spears... while Britney's response on TV seemed almost presidential awhile back.

    Senator Obama is willing to talk to people and seems to be able to hold his composure when under attack. He thinks clearly. I like that quality in a Commander in Chief.

    October 5, 2008 12:02 pm at 12:02 pm |
  14. Swiftboat my a$$

    You can throw in any Ayers or Wright issue, we already know about all that Mc same!. If palin was a guy. Your karl rovian tacticts won't work this time ! At least, try to keep some dignity !
    This Red vote is going to the real leader , and it's not you Johnnie boy.

    October 5, 2008 12:03 pm at 12:03 pm |
  15. Independent

    McShame/Failin can't stand the truth....of yeah, they don't know what the truth is.............

    October 5, 2008 12:03 pm at 12:03 pm |
  16. California Gold

    John McCain is erratic and out of touch with the economy. Politically his campaign is on a Death Watch. Suspending his campaign in anticipation of the House vote only put a lot of egg on his face. Followed by Palin interview with Katie Couric and Palin can't recite one newspaper she has read and her nonsensical chatter about Russia's Putin in her airspace. Yea, this McCain campaign is fizzling flatter than the economy.

    October 5, 2008 12:05 pm at 12:05 pm |
  17. Texan Dad

    The Obama campaign is smart to keep the election focused on the issues that matter most to regular Americans. They shouldn't let the McCain campaign try to "change the subject" (as one Republican operative admitted this week). The real subject is what's good for the American people.

    October 5, 2008 12:05 pm at 12:05 pm |
  18. mitch

    another great ,positive ad! these will ensure barack's victory against the starkly contrasting hate-filled lies that have been fact-checked and proven FALSE by CNN!
    CNN ROCKS!!!!!!!!!!!!!!!!!

    October 5, 2008 12:05 pm at 12:05 pm |
  19. Enlightened Voter

    If Obama runs this country like he has run his campaign this country will be great again! Question – while mccain/palin are busy attacking Obama and lying continuously have they told you what their plans are to govern this country?

    October 5, 2008 12:06 pm at 12:06 pm |
  20. California Voter

    And what was Obama's reaction . . .call me if you need me. I don't know folks which candidate is scarier . . . one that sits back or one that jumps in!

    October 5, 2008 12:06 pm at 12:06 pm |
  21. Just Human

    They are so correct. We need to focus on the issues, not the tearing down slander and propaganda of lies, deceit and "avoiding" them. Get real! America is hurting and this is NOT a beauty pagent nor is it a "prize" to be won like McSame stated! This is OUR future!

    October 5, 2008 12:07 pm at 12:07 pm |
  22. M. Winners

    While Obama is focusing on the real issues the "fear, smear, mock and LIE" campaign tactics of McCain/Oalin kicks into high gear.

    Glad to see that McCain/Palin are going to be putting "country first" by offering up slimy rumors about Obama rather than thinking up solutions to the economic crisis – The neocon repugs will love it!

    October 5, 2008 12:07 pm at 12:07 pm |
  23. Jay

    Excellent ad!!!!
    But if these "Ayers" lies keep up from the McPalin camp its going to be time to pull out the "Keating 5" incident.

    October 5, 2008 12:08 pm at 12:08 pm |
  24. Lifelong Republican for Obama, Columbia, TN

    I like this ad. Obama needs to keep the focus on the failing economy and he needs to continue to attack McCain-Palin on their lack of economic plans and issues. He also needs to aggressively attack McCain's healthcare plans.

    The only thing McCain-Palin have left are lies, fear, and bitterness. They will use every Rove-Tactic to distract Americans for the very real and central issues at hand-the economy, the Wars, and the overall sustainability of the American Nation.

    October 5, 2008 12:08 pm at 12:08 pm |
  25. Bat-242

    Obama has to put the nation's focus on the ecnonomy, he doens't have much else to run on does he. No experience, prior drug user, has friends who hate America, belittles the military, yep he would make a fine, typical democratic president

    October 5, 2008 12:08 pm at 12:08 pm |
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