October 9th, 2008
06:55 PM ET
6 years ago

Obama purchasing 30 minutes of network airtime

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The Obama campaign has previously run a two-minute commercial; today it announced has purchased 30-minute blocks of time on the broadcast networks.
The Obama campaign has previously run a two-minute commercial; today it announced has purchased 30-minute blocks of time on the broadcast networks.

(CNN) – Barack Obama is buying 30 minutes of airtime on the major television networks just days before the presidential election, the Obama campaign confirms.

Sources with the Obama campaign say half hour blocks have been purchased on Wednesday, October 29 on CBS and NBC.  The campaign is also in negotiations with Fox, though that day will conflict with the World Series if there is a game 6.

The buy was first reported by the Hollywood reporter earlier Thursday.

Evan Tracey of Campaign Media Analysis Group, CNN's consultant on ad spending, said it was unclear how much the blocs of air would cost, but noted 30 seconds alone in primetime usually runs between $80,000 and $125,000.

"This is a big platform, this is a big megaphone, the interest level is clearly there and people will watch," Tracey said.


Filed under: Candidate Barack Obama
soundoff (692 Responses)
  1. Listen Up...

    I heard a woman on the radio today talking about how she was accosted by a McCain supporter the ugliest way because she had on an Obama T-shirt. This white man attacked a white woman in a way that she feared for her life...over her freedom to express her political expression. The democratic primary was heated, but not to this temperature. McCain is playing the the lowbrow crowd and telling them it is OK to hate and fear this man not because of his policies (that can change), but things that can't change like his skin, name and blood line. McCain is UNWORTHY.

    This is the effect of the McCain/Palin dirty war. Someone is going to get hurt and if they do I hope the victims of this war sue the pants off that campaign for inciting violence. The media needs raise their voices about this before it is too late.

    October 9, 2008 06:34 pm at 6:34 pm |
  2. I Just Said Thanks, but No Thanks to Another 4 Years of g.o.p. corruption, arrogance and incompetence

    Palin and her sidekick, McCain's rallies remind me of 30s Germany.
    Sieg Heil, Sarah.

    October 9, 2008 06:35 pm at 6:35 pm |
  3. Abby

    wonderful plan! May GOD's hand guide you in everything you do, Senator Obama. Thank GOD for you!

    Obama-Biden 08!

    October 9, 2008 06:35 pm at 6:35 pm |
  4. Virginia

    I'm a 67 year old retired white woman and an avid Obama supporter. I hope we get to see this talented man in office. Reminds me of the JFK days....some called it Camelot.

    If you haven't voted yet, and can, do so. I voted for Obama today in Georgia and the early polling setting was very busy.

    October 9, 2008 06:35 pm at 6:35 pm |
  5. Ashley

    Republicans for Obama/Biden

    October 9, 2008 06:36 pm at 6:36 pm |
  6. jagdish, Bellevue, WA

    why not...drive the point home.....Obama has to fight fire with fire..!!

    People will not be turned off nut turned on in the finale ....

    October 9, 2008 06:36 pm at 6:36 pm |
  7. lori

    Come on folks ! Let stop the acorn fraud ! Obama can get elected without the fradulent voting schemes !

    October 9, 2008 06:37 pm at 6:37 pm |
  8. aurelia- canada

    Good for U Sen. Obama. I know you will be a great president. Keep your head down and don't stop fighting for America and a better global world until its over.

    My prayers will always be with you. God keep u and your family safe in times like this and beyond when the republican party is promoting hate..

    Canadian gal

    October 9, 2008 06:37 pm at 6:37 pm |
  9. icarus

    Senator Obama wants to give the American people the opportunity to get to know him better. That's terrific! That's the change we can believe.

    October 9, 2008 06:37 pm at 6:37 pm |
  10. Dwyer

    Wow. If you ever needed proof of Obama's leadership capabilities, just look at this phenominal campaign he has run. It defeated the Clinton political machine that hadn't been defeated since 1980 (and not by a fellow Democrat since 1976) and now he's used that to make Virginia, Indiana and North Carolina into swing states. His abilities in executive management are unprecedented for a presidential candidate.

    October 9, 2008 06:37 pm at 6:37 pm |
  11. cmgmaggie

    Go get-em Barack. Tell that angry old man how it is! We don't need any more erratic behavior to solve this mess we're in.

    October 9, 2008 06:37 pm at 6:37 pm |
  12. Grayson

    30 minutes straight of him talking? I sure hope not. here in PA his 1 minute ones annoy me to no end, I'll turn of the TV if those come on.

    McCain/Palin '08

    Turn PA Red!

    October 9, 2008 06:37 pm at 6:37 pm |
  13. Anonymous

    McCain should never be mentioned in those 30 mn. I mean it. Ignore Mc. and concentrate it on Policy, practical application, and have the experts come in and do the explaining, with Obama and his crew.

    October 9, 2008 06:37 pm at 6:37 pm |
  14. Roland

    Hillary Democrat does not honor either of the names she/he claims. Neither Hillary or any real Democrat wants to see John McCain and Sarah Palin in the White House. Obama is clearly the best qualified candidate in this race. Obama is presidential, McCain is erratic and unpredictable. Shame on the Greed Over Principle party for nominating this pair of losers.

    October 9, 2008 06:37 pm at 6:37 pm |
  15. Ben, MA

    WHOOP, there it is.

    O/B 08

    October 9, 2008 06:37 pm at 6:37 pm |
  16. Seriously

    Seriously, he will probably be President, does he really need to waste the money for air time when he could use the money to help the people in need in this economic crisis. One best move he could make is donate his campaign money fund-raised... to the people in need instead of wasting it on ad-time where most people don't really actually watch ads, especially political ads on tv.

    October 9, 2008 06:37 pm at 6:37 pm |
  17. Lynn

    A great leader comes around every ten to twenty years. Obama is the next Great World Leader. WOW!!!!!!!!!!1

    October 9, 2008 06:38 pm at 6:38 pm |
  18. Independent but Leaning

    That's right Barry, go over the top... your middle-eastern connections must really be "donating" a lot to your campaign... I wonder how you'll repay the debt? Just what we need- a President personally indebted to the middle east.

    October 9, 2008 06:38 pm at 6:38 pm |
  19. Larry

    Wow. All my contributions to the campaign in the first 3 seconds. lol.

    October 9, 2008 06:38 pm at 6:38 pm |
  20. Obama 08

    To Hillary Democrat & others that feel the same way. You go home and keep quiet because nobody wants to hear or needs to hear what you have to say!!!!

    October 9, 2008 06:38 pm at 6:38 pm |
  21. A white Republican voting for Obama!

    Smart move, Obama! Address our problems! Let everyone know who you are, what you stand for, and how you will help this country. People want to hear from you. I just donated another 25 dollars to your campaign. God Bless you all!

    October 9, 2008 06:38 pm at 6:38 pm |
  22. BT

    Looking forward to listening to a man with vision!

    October 9, 2008 06:38 pm at 6:38 pm |
  23. Kristina

    Just ignore those whiners over at the McCain campaign and all their lock step followers!

    I am so happy he is doing this...

    It's President THAT ONE to you Mr. Senator!

    hehehehehe

    October 9, 2008 06:39 pm at 6:39 pm |
  24. Big Pimpin'

    Hillary Democrat – u r an idiot

    October 9, 2008 06:39 pm at 6:39 pm |
  25. Allen in Hartwell, GA

    Why isn't anyone talking about the mob atmosphere at McCain/Palin campaign rallys? After being incited by McCain and Palin, the mobs surrounding them appear ready to get a rope and lynch Obama!

    This has to be the nastiest, most unAmerican campaign I've ever seen. Aren't there laws against inciting riots? These two and their supporters are threatening to destroy this country, and the media seems happy to urge them on.

    October 9, 2008 06:40 pm at 6:40 pm |
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