October 9th, 2008
06:55 PM ET
6 years ago

Obama purchasing 30 minutes of network airtime

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The Obama campaign has previously run a two-minute commercial; today it announced has purchased 30-minute blocks of time on the broadcast networks.
The Obama campaign has previously run a two-minute commercial; today it announced has purchased 30-minute blocks of time on the broadcast networks.

(CNN) – Barack Obama is buying 30 minutes of airtime on the major television networks just days before the presidential election, the Obama campaign confirms.

Sources with the Obama campaign say half hour blocks have been purchased on Wednesday, October 29 on CBS and NBC.  The campaign is also in negotiations with Fox, though that day will conflict with the World Series if there is a game 6.

The buy was first reported by the Hollywood reporter earlier Thursday.

Evan Tracey of Campaign Media Analysis Group, CNN's consultant on ad spending, said it was unclear how much the blocs of air would cost, but noted 30 seconds alone in primetime usually runs between $80,000 and $125,000.

"This is a big platform, this is a big megaphone, the interest level is clearly there and people will watch," Tracey said.


Filed under: Candidate Barack Obama
soundoff (692 Responses)
  1. sola

    "That one" is smart and will be our next President

    October 9, 2008 06:48 pm at 6:48 pm |
  2. republicans hate america

    This is so funny this is driving the hillbillies nuts. They can not come up with any good ideas but yee hawing their Palin Klan rallies

    October 9, 2008 06:48 pm at 6:48 pm |
  3. YAY

    FINALLY a reasonable and personable way to spend campaign dollars! Regardless of your political affiliation, it's nice to see money being spent on TV spots that aren't simply smear campaigns ( I hope).

    October 9, 2008 06:48 pm at 6:48 pm |
  4. Phil

    good move...the more he speaks the more people start to think(that didn't already) that this man is ready to be President.

    October 9, 2008 06:48 pm at 6:48 pm |
  5. Lisa

    I wonder if McCain will blow his budget trying to keep up with Obama? What a great Tactic Obama is using or is it a strategy?

    October 9, 2008 06:49 pm at 6:49 pm |
  6. JOfromATLforObamaBiden

    IT IS AMAZING TO SEE ALL THE NEW IDEAS THE OBAMA CAMPAIGN HAS BROUGHT TO THIS ELECTION..FROM THE DATABASE THAT HOLDS MILLIONS OF NAMES OF OBAMA SUPPORTERS, TO THE WAY THE VOLUNTEERS ARE OUT REGISTERING PEOPLE...AND NOW THIS. NO ONE CAN SAY THAT OBAMA IS NOT HIP.

    I THINK THIS IS GREAT...NEW IDEAS IS WHAT WE NEED. OUT WITH THE OLD INCLUDING MCCAIN, IN WITH THE NEW.

    OBAMA/BIDEN 08

    October 9, 2008 06:49 pm at 6:49 pm |
  7. Steve

    I think that is a brilliant move. To be able to spend 30 minutes with the american public without a 1 or 2 minute time limit is exactly what the campaign needs to do. He can explain himself on every subject without Mccain snickering in the background. Obama wants to be president and that's the difference.

    October 9, 2008 06:49 pm at 6:49 pm |
  8. Ohio for Obama

    My husband and I both will be voting Democrat this year. Anyone who cannot see through McCain and Palin's lies are just beyond hope. We just hope the majority of Americans see the same.

    October 9, 2008 06:49 pm at 6:49 pm |
  9. cecil

    Follow The Yellow Brick Road McCain!

    Palin She's Melting, Time For Her To Head Back To Her "AIP" Pals!

    They Have A Flag Burning, Coming Up Very Soon!

    October 9, 2008 06:49 pm at 6:49 pm |
  10. Phil

    one more thing...no one believes the people who say "i'm a Dem and keeping my options open" you're not a Dem, you're a Republican in sheep's clothing

    October 9, 2008 06:50 pm at 6:50 pm |
  11. anonymous

    October Surprise??

    October 9, 2008 06:50 pm at 6:50 pm |
  12. Black Barbershop

    The man knows what he's doing ! Time to tighten the screws down. This is the kind of leadership we need to bring this country and world together. GO OBAMA !!!

    October 9, 2008 06:50 pm at 6:50 pm |
  13. California Gold

    That's great news! This is history in the making.

    October 9, 2008 06:50 pm at 6:50 pm |
  14. John from LA

    Who does this man think he is-GOD!!!!-get a grip!!!

    October 9, 2008 06:51 pm at 6:51 pm |
  15. bigdog2012

    Go to Google
    Type John McCain Traitor and see what you find out:soldiers that break under torture are just normal men who could not take the pain.John McCain is no Hero

    October 9, 2008 06:51 pm at 6:51 pm |
  16. Nicole in Ga

    LOL it cracks me up to see someone actually say they are rooting for McCain 2008 and Hillary 2012. These two candidates are totally opposite from one another on EVERYTHING. It's like saying I am against abortion in 2008 but will be for it in 2012. Sometimes my eyes can't believe the things I read out of people's mouths.

    October 9, 2008 06:51 pm at 6:51 pm |
  17. Latino for Obama-Biden

    This country deserves a great President..this country deserves Obama!

    October 9, 2008 06:51 pm at 6:51 pm |
  18. Bill, ca

    Yes, Obama should and will change this nation.

    Because this nation needs changes.

    Nothing will change with McSame thats a fact. All his talks are in desperation and to swing votes.

    Everyone knows that.

    Go Obama / Biden 08

    October 9, 2008 06:51 pm at 6:51 pm |
  19. Cynthia; Bham

    He will need it to clear up all of the negative things that McCain and Palin are putting out there to frighten people, especically women, who they seem think can't think on their own.

    October 9, 2008 06:52 pm at 6:52 pm |
  20. Focus on what matters to the American People

    Taking back the United States of America for the people.
    The LAND of the FREE!!!!!!!!!!!!!!!!!!!!!!!!!
    Exciting.
    I have sent $200.00 today to the OBAMA campaign.

    October 9, 2008 06:52 pm at 6:52 pm |
  21. AirDiva for OBAMA

    I'm sure he'll use this time wisely to inform all of you who still has doubts as to who he is. So please listen carefully, because I'm sure he's tired of explaining

    And to all of you who still don't know......
    He's Barack Obama b**ch!!!!

    October 9, 2008 06:52 pm at 6:52 pm |
  22. Zip it!

    Shut up Phil.

    Your negativity is annoying.

    "That One"/Biden – 08

    October 9, 2008 06:53 pm at 6:53 pm |
  23. jp,michigan

    30 minutes, that's enough time to come clean about all his Chicago/Illinois allies. Why Obama is so secretive about his days at Colmbia and Harvard University? Why he hide his thesis from both schools? Why his campaign tried to hide the $800,000 they gave ACRON to register voters?

    October 9, 2008 06:53 pm at 6:53 pm |
  24. alexa

    I wouldn't waste a half hour watching him. A half hour of lies.

    October 9, 2008 06:53 pm at 6:53 pm |
  25. Natasha in tally

    I am so proud of Barack Hussenin Obama. I say his middle name out respect for a man who had no choice in his name or color. He has ran the most well organized campagin. A campgain that can stick to the issues and win the poeple's heart. John McCain is running the sleaziest campagin I've seen. He claims to be a war hero but when I look at him, all I see is a coward. A coward who can't look a man in the eyes and tell him to his face what he REALLY thinks about him. A coward who would hide behind a womens skirt too do his dirty work. A coward whose second wife has shown no better JUDGEMENT during this election, than he did by leaving his first wife for her. I do not believe that John McCain thinks that Barack is a terrorist. I think that the people running his campgain has convinced him that that is what it takes to win. The fact that he can't take control of his own campgain makes him the biggest COWARD of all.

    Obama 08/12

    October 9, 2008 06:53 pm at 6:53 pm |
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