October 9th, 2008
06:55 PM ET
6 years ago

Obama purchasing 30 minutes of network airtime

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The Obama campaign has previously run a two-minute commercial; today it announced has purchased 30-minute blocks of time on the broadcast networks.
The Obama campaign has previously run a two-minute commercial; today it announced has purchased 30-minute blocks of time on the broadcast networks.

(CNN) – Barack Obama is buying 30 minutes of airtime on the major television networks just days before the presidential election, the Obama campaign confirms.

Sources with the Obama campaign say half hour blocks have been purchased on Wednesday, October 29 on CBS and NBC.  The campaign is also in negotiations with Fox, though that day will conflict with the World Series if there is a game 6.

The buy was first reported by the Hollywood reporter earlier Thursday.

Evan Tracey of Campaign Media Analysis Group, CNN's consultant on ad spending, said it was unclear how much the blocs of air would cost, but noted 30 seconds alone in primetime usually runs between $80,000 and $125,000.

"This is a big platform, this is a big megaphone, the interest level is clearly there and people will watch," Tracey said.


Filed under: Candidate Barack Obama
soundoff (692 Responses)
  1. Robert

    What an ego.
    MCCAIN/PALIN '08

    October 9, 2008 07:04 pm at 7:04 pm |
  2. Ruth

    Right on!!! Obama is the only candidate that's able to think these things through. McCourageless couldn't handle 30 minutes of addressing the issues to the American people.

    October 9, 2008 07:04 pm at 7:04 pm |
  3. Ronnie in Gregory, TX

    Very smart move–I am sure that the Republicans know now that if they were planning the "lie to end all lies" at the last debate next week, they can forget it!!

    October 9, 2008 07:04 pm at 7:04 pm |
  4. Kentucky

    What would it be like if we gave Palin 30 minutes of air time? The answer is on Saturday night live TONIGHT!

    October 9, 2008 07:04 pm at 7:04 pm |
  5. Juelz

    Innovative is an understatement. How can anyone doubt no stone will be left unturned [in terms of making America great again] when he becomes President.

    October 9, 2008 07:04 pm at 7:04 pm |
  6. Paula Lesko

    Obscene use of funds at a time when Americans are being savaged by lavish spending and poor judgment in so many economic sectors. Obama has no specific plan to address this crisis, and now has compounded his lack of leadership with a lack of judgment. Shame on Barack Obama and all of those who would support this move!

    October 9, 2008 07:04 pm at 7:04 pm |
  7. LoughtoN

    As long as he doesn't buy a 30minute time slot on ESPN I am fine with it. Spew more nonsense Obama you liar!

    October 9, 2008 07:05 pm at 7:05 pm |
  8. DAVID BISHOP

    CHANGE IS COMING –MCCAIN GO HOME- YOU DONT EVEN MAKE SENSE AND YOU THE ONE RUNNING FOR VP- GO BACK TO ALASKA AND STAY THERE. CHANGE IS COMING !!!!!

    October 9, 2008 07:05 pm at 7:05 pm |
  9. Roy

    I hate to be blunt, but White Americans are screwed if Nobama is elected.

    October 9, 2008 07:05 pm at 7:05 pm |
  10. GA for Obama

    It`s great! This is my President!!!!

    Obama 08

    October 9, 2008 07:05 pm at 7:05 pm |
  11. Iraq veteran for Obama

    GOBAMA..He's already on the dish network channel down here in central Florida, 24/7 around the clock. The station is named, OBAMA.

    October 9, 2008 07:05 pm at 7:05 pm |
  12. tomorrows promise

    Good job Obama!

    October 9, 2008 07:05 pm at 7:05 pm |
  13. MacInOhio

    Maybe Senator Obama can articulate in his 30-minute infomercial, why I should vote for him. If he was a caucasion man, his name was Barry Obama (Barack Obama used this name while attending school) and he had no leadership experience except for two years as a community organizer and 190 days as a US Senator, would he even have the nomination of his political party?

    October 9, 2008 07:05 pm at 7:05 pm |
  14. AZ Senior

    Wonderful! But I have already "early voted" for that one.

    October 9, 2008 07:06 pm at 7:06 pm |
  15. AJ

    His first choice for VP, OJ, will be in his cell watching intently.

    October 9, 2008 07:06 pm at 7:06 pm |
  16. Lisa Vilen

    Go, Obama! Go!

    October 9, 2008 07:06 pm at 7:06 pm |
  17. Ty

    As an employer I would rather hire a straight A graduate from Harvard than a D student in the military. Wake up people and come to terms with it McCain is not the man for the job in any way, shape or form. I feel like I'm surrounded by a bunch of idiots when you defend this idiocracy. GO OBAMA GO!!!!!

    October 9, 2008 07:06 pm at 7:06 pm |
  18. How can this be?

    Propaganda. It is pathetic when someone can 'buy' an election. We are becoming a communist country.

    October 9, 2008 07:06 pm at 7:06 pm |
  19. Voice

    I'm glad to see him using all those millions on promoting his message by trying to reach as many citizens as possible!!!

    What a steady hand!

    Obama/Biden '08

    October 9, 2008 07:07 pm at 7:07 pm |
  20. Jill

    I am simply thrilled that Barack Obama is doing so well in the polls, I am positive he will win this election. My husband and I have had an Obama sign in our front window since January, we have also loved Biden since seeing and hearing from him in the primary debates, and couldn't be happier with Obama's outstanding campaign and his selection of a running mate. Brian and I were very early supporters of Clinton, tentative of course at first until we heard from all of the candidates, and quickly became supporters of Obama believing him to have the best chance at becoming president over the Republicans and also because he represented our beliefs the most closely. Had Hillary Clinton become the Democratic nominee we would have fully supported her and volunteered for her and I hope one day we have another brilliant, strong woman like her run for president and win on record, intelligence and judgment, not that I think it's too late for her to do many more great things for this country. I am proud to be a Democrat this year, with the many wonderful candidates we had to choose from I constantly felt and still feel bad for staunch Republicans, what a sad selection they had to choose from....so bad some of them got excited about the terrible choice of Palin as their VP nominee.

    October 9, 2008 07:07 pm at 7:07 pm |
  21. John

    It should not be necessary. It is weird that it might be, This is a clarity such as is not seen in less than 3 generations. I'm currently 2nd in four still living, and the older I get the more I feel in touch with those who went before us. I had ancestors on both sides at Hastings in 1066. And 1776, And 1861. This is another big one.
    And it should be a done deal. John McCain was honorable, but has lost it all. Palin should have never been pulled into this world-stage we live on. Barak Obama is the future we all hope will come to be.

    October 9, 2008 07:07 pm at 7:07 pm |
  22. ohio

    it shows how much this guy wants to get the country back togather. obama 08!!!!!!!

    October 9, 2008 07:07 pm at 7:07 pm |
  23. Boomer

    Hillary Democrat is undoubtedly not a Democrat at all and has never been for Hillary. Obama would win by a landslide if only women were voting! For many years the Republicans have outspent the Democrats and now that it is the other way around they are crying foul. The McCain campaign has turned to hatred and racism in a last attempt to win. Hillary supporters would never support a ticket with Palin on it. She is the antithesis to Hillary.

    October 9, 2008 07:07 pm at 7:07 pm |
  24. ines

    Excellent! Obama has run a very admirable campaign. Looking forward to it.

    Check out the few minute documentary 'The McCain-Palin Mob' on yt. Very interesting.

    October 9, 2008 07:08 pm at 7:08 pm |
  25. Alex

    Yes, bear, all cheesecloth must send money.

    If you're going to slander a candidate, at least spell the slander correctly.

    October 9, 2008 07:08 pm at 7:08 pm |
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