WASHINGTON (CNN) - Carrie Prejean, the Miss USA contestant from California who famously declared her opposition to same sex marriage on the pageant stage, will star in a new $1.5 million ad campaign funded by the National Organization for Marriage.
Prejean was roasted by same-sex marriage advocates after she stood up for what she called "opposite marriage" (marriage between a man and a woman) when responding to a question from celebrity blogger Perez Hilton during the pageant. But she's also become a fresh-faced standard-bearer for the same-sex marriage opponents, who have rallied to her defense.
The National Organziation for Marriage has scheduled a press conference with Prejean in Washington on Thursday to unveil the new ad, called "No Offense."
"She is attacked viciously for having the courage to speak up for her truth and her values," the group said in a press release. "But Carrie's courage inspired a whole nation and a whole generation of young people because she chose to risk the Miss USA crown rather than be silent about her deepest moral values."
According to the group, the ad will call "gay marriage advocates to account for their unwillingness to debate the real issue: gay marriage has consequences."
The Miss California TV ad is the group's second. Their first, called "A Gathering Storm," ran in several states earlier and featured actors issuing ominous warnings about the threats posed by same-sex marriage.