WASHINGTON (CNN) – On the social networking check list, President Barack Obama has been able to check off Facebook, Twitter, and LinkedIn. Now he will add another social network to his list: BlogTalkRadio.
Wednesday at 5 p.m. ET, 40 Minutes for Health Reform, hosted by a coalition of pro-reform faith groups which are multi-denominational, will premiere. For the first 30 minutes, faith-based leaders and a top ranking administration official (all to be officially announced tomorrow) will "share their stories about how our broken health care system has affected the lives of their loved ones and what is at stake in this debate," according to Faith in Public Life spokesperson Kristin Williams. Obama will then talk for the next 10 minutes.
Audience members will be encouraged to call in and listen to the show (but will not be able to speak on air) or can listen live on BlogTalkRadio.com. While the interview is occurring, "listeners will be tweeting it and putting it up on their Facebook pages," BlogTalkRadio Founder and CEO Alan Levy told CNN. "We are really one of the only platforms that can enable a live conversation to take place. A platform that enables Obama to reach large audiences through social tools."
Other political guests who have appeared on BlogTalkRadio include Michelle Obama, John McCain, Oliver Stone, and Yoko Ono. The Pentagon also has a Radio Network on the site.
Once 40 Minutes for Health Reform concludes, the show will be immediately achieved and available to listen to on the site, indexed for Google searches, syndicated and shared on social networks. The Wednesday show is the only one planned, but Williams said they are open to having future events on this platform.