WASHINGTON (CNN) - She stood by her husband throughout the contentious 2008 presidential campaign and during heated health care reform debates during his presidency.
Now, as the reform debate is reaching a fever pitch, first lady Michelle Obama is weighing in on the issue by focusing on how health care can affect families.
"What she's doing is putting a personal and human face on the issue ... there's nothing more crucial," said Washington Post columnist Sally Quinn. "Everybody gets sick, and everybody has someone in the family that gets sick."
"I think if you can humanize it and personalize it, it suddenly brings it home to people - especially those who are screaming and yelling about the government taking over," Quinn said.
On Friday, the first lady, a former hospital administrator, spoke about the issue to a crowd at the White House, highlighting her own family's experience with health care.
In one touching moment, Obama recalled when daughter Sasha exhibited signs of potentially deadly meningitis when she was 4 months old.
"We didn't know what, but he [the doctor] told us she could have meningitis, so we were terrified. He said get to the emergency room right away," she said. "Fortunately, things worked out."