WASHINGTON (CNN) – As former Hewlett-Packard CEO Carly Fiorina prepares to enter the 2010 California Senate race on the GOP side, her quirky new Web site is being ridiculed by the online community - and not just by those on the political left.
Republicans are also snickering about her bare-bones site, CarlyforCalifornia.com, which launched Monday and welcomes visitors with an animation describing a potential showdown between Fiorina and Democratic Sen. Barbara Boxer in curious terms.
"It's Day and Night," the bright red Web site reads. "It's Dogs and Cats. It's Good and Bad. It's Carly vs. Boxer."
After hinting that the Republican's official entry into the race is "coming soon," the animation concludes with a pun: "Carlyfornia dreamin!!!"
The left leaning Huffington Post called the site "really the most insufferable thing she's ever done in her life." Democrats on Twitter bashed the as site "embarrassingly awful" and told Fiorina to scale back her use of exclamation points. And a YouTube video mocking the site has so far eclipsed 15,000 views.
But several Web-savvy Republicans are also taking aim.
"It's the most singularly awful political website I have ever seen, and I am including all the old, basic HTML websites that were the rage 10 years ago," conservative blogger John Hawkins of the site RightWingNews.com said in an e-mail to CNN. "Why not toss in G.I. Joe vs. Cobra, Ninjas vs. Pirates, and Kennedy versus Kruschev if it's going to be a goofy joke? There's very little information on it to appeal to voters."
Blogger Dan Riehl joked about the site's color: "It made me think I had been re-directed to Macy's."
"Wheres the beef?," Riehl asked. "It's not on that Web site ... If I were a high school senior and I designed that Web site, I would be extremely proud."
Several of Fiorina's GOP critics are conservative activists who support her primary opponent, California Assemblyman Chuck DeVore, who has carved out a position on the party's right.
Erick Erickson of the influential conservative blog RedState, for instance, is encouraging his readers to donate to DeVore and three other conservative GOP candidates in 2010 Senate primaries around the country. He also criticized Fiorina's site, writing that DeVore has been active on Twitter and Facebook, while Fiorina's site had "non-functional links to both services" when it launched.
But Scott Graves, an Orange County-based conservative blogger and new media consultant, claimed the site's problems are basic. He said it lacks crucial tools that helped the Obama campaign "set a higher standard for features, functionality, design, and the role of community in online initiatives."
Graves called the site "amateur" and said it fails to provide the kind of basic information about the candidate and issues that might make a reader want to get involved with the campaign.
"The fact that this was approved by the communications team, and perhaps the candidate herself, indicates a severe misunderstanding about the direction and role of online political communication," Graves said in an e-mail.
Beth Miller, a spokeswoman for Fiorina, said the new site is "a splash page only and is part of her exploratory effort." Miller did not directly address critics on the right side of the political spectrum.
"We were amused at the frenzy a splash page for an unannounced candidate generated and are appreciative of The Huffington Post and other left wing blogs for driving traffic to the page," she said in an e-mail. "Clearly, Barbara Boxer is vulnerable and the Democrats know it and are worried."
I'm REALLY glad I don't live in California. The political scene seems more like a bad joke with no punch line.
First the Governator.
Then the Govergooglenator.
Now Carlyfornia Dreamin'.
We Californians know Florina left Hewlett-Packard in disgrace after she drove the company into the ground, and was busted for ethics violations.
She has done nothing of note, other than to pretty much screw up everything she's tried to do. And now, this purported tech-savvy woman comes up with a website a 15 year old kid could have done in an hour. This is the best she can do? No thanks. I'll vote for whoever is running against her.
Let the people decide- starnger things have happened.
I like to point out her idea seems to have caught the attention of a good many people and maybe that was her plan. Some times what looks stupid could be a very smart plan.
Again, it shows what childish people the Democrats are and how they enjoy poking fun at others just because they are too dumb to understand her webs meaning!
I hope she beats Boxer down so bad you liberals will say she cheated just as you do in every election you lose to a Republican.
I see nothing wrong with it. Boxer is a left wing nut bag! Her, Pelosi and Reid along with the other Obama bath water drinkers are out in 2010.
And NOW they wonder why she drove HP intothe ground?!
Isn't she the one that did a such poor job with HP that she got fired.
Do people not remember how McCain had to distance himself from this woman because of the ridiculously dumb things she said? So, if you do, this is no surprise. If you don't, you'll forget about this by election time and probably vote for her anyway.
This from a woman who was in MARKETING???
Typical republican: corny and clueless.
Yeah guys, she was the real deal for HP/Compaq.
Why would someone who almost ran that company into the ground be the one to turn around California and handle federal funds and policy?
Either the Repub's pool is awfully shallow or they just can't reward thier corporate contributors enough... Either way, keep picking winner's guys, Dem's love it!
WOW... Boob Palin has competition for GOP Airhead of the Year!!
Let Carly do for California what she did for HP! Oh wait, California has ALREADY been run into the ground.
It looks like the democraps already have there Obama talking points. "She ran HP into the ground" you guys march like sheep being lead to the slaughter. BBBAAAAAHHHHH
GOP, remember that a lot of the criticism came from members of her OWN party, your party, the GOP!
On the other hand, it DOES seem to have drawn attention, as you so aptly stated.
I find the term "carlyfornia dreamin'" rather amusing, as a professional writer. Of course, she couldn't have known the storm of contraversy that blew up this week over MacKinsey Phillips accusations that her father committed incest with her. Puts a different spin on the phrase in the current context.
It is an incredible mystery why some people take Fiorina seriously. As mentioned in other posts, she totally messed up Hewlett-Packard and left in disgrace. She seems to have no concern (or conscience) about her obvious problem with ethics, so one can only imagine what that would mean if by some miracle she was elected governor. She really has accomplished nothing of note, although she has exhibited a weird, Palinesque ability to draw support from people who should know better. That she even has any sort of support at all for political office demonstrates what's wrong with the Republican party.
Oh god, hope she isn't trying to be like Palin. Sounded dumb enough though!!
The woman is a bafoon! She has no political savvy at all... her work on McCain's campaign is a case in point! When she was CEO, she practically ran HP into the ground. Glad she's running. Barbara Boxer will KO her, pronto!
Wow more classless liberal democrats still crying about Bush.
If its so bad then why is everybody talking about it?
I thought the Carlyfornia was a smack at Arnold, I mean it sounds like the way he says california. HAHA...She is an idiot, and no thats not a left talking point. She nearly ruined HP and was a huge failure there. Even Mccain ran from this loose cannon..Please right wing, stop defending these morons, look for someone with a brain. We dont trample ALL the right wing, even if Idont agree with them AT ALL, i atleast can see a nut job when its in my face. We have them on the left, but you have them in spades on the right..demand someone with a brain
Yep! she a Republican alright. Silly one liner jokes.
LOL ... not sure who she hired but would love to know what she paid them. Doesn't matter, she's getting free print ... next week the site will evolve into something else and this whole uproar will be old news. As a former HP employee while Carly was in charge,I wish CA all the best (not a Boxer fan and I'm a democrat) but please there has to other choices.
This lady cannot even manage her own kitchen! sole looser!
I don't think there's anything left for Carly to do in California. I mean, isn't it already in the toilet?