January 27th, 2010
03:44 PM ET
8 years ago

Palin declines to be a Weatherproof model


Weatherproof is removing an image of President Obama Wednesday. Sarah Palin has also declined to appear in an ad for the company. (Getty Images)

(CNN) - The outdoor brand Weatherproof is again out of luck as it searches for a high-profile face to lead its "A leader in style" ad theme.

The company first acquired the rights of an Associated Press photograph of President Obama sporting a black Weatherproof jacket during his trip to China last fall. But the company never asked permission from the White House to use the image, and when it appeared on a billboard in New York last month President Obama's aides demanded it be taken down.

The company agreed, hoping to replace the president's image with one of former Republican vice presidential candidate Sarah Palin, who has also been photographed in a Weatherproof jacket.

But Palin's attorney tells CNN her office has declined the brand's request.

No word on which famous pol the company may look to next.

- CNN's John Roberts contributed to this report

Filed under: Popular Posts • President Obama • Sarah Palin
soundoff (159 Responses)
  1. Jeff W.

    Palin? I thought the goal was to increase sales.

    January 27, 2010 10:31 am at 10:31 am |
  2. Marie MD

    Are they kidding me? Have they been living under a rock!?!?!?!?
    The quitter as a spokesman? I wouldn't buy a coat from them if I was in the North Pole. Just knowing that they even thought of asking that woman to be part of their company says very little about them.
    The most devisive woman in the histrory of the world and you want her to peddle your goods?
    🙂 🙂 🙂 🙂

    January 27, 2010 10:32 am at 10:32 am |
  3. tee

    What.....she passed up a buck....Fox must be paying well....for nothing

    January 27, 2010 10:33 am at 10:33 am |
  4. Hugh Betcha

    How about using that nude model from MA who was just elected?

    January 27, 2010 10:36 am at 10:36 am |
  5. Personal responsibility, please.

    The ad looks good. Obama looks good in it. But I agree, that is not the place for the president's picture.

    Luckily, Weatherproof has gotten free advertising via the news. I didn't know who they were and now I do.

    January 27, 2010 10:36 am at 10:36 am |
  6. Capt. Snarky

    Hey, where's the picture of the Drug Dealer???????????

    Well, you got Obama, close enough.............

    January 27, 2010 10:38 am at 10:38 am |
  7. Mark

    When I saw the headline I assumed it was for a Hustler spread. That will be Palin's last shot at fame in about 5 years. I find it AMAZING that anyone feels that she is qualified to run the country!! Of course "W" had two runs (one elected and one stolen) and he was a coke snorting military deserter (which equals COWARD) and a religious zealot...

    Good thing for "W" (and the Republican base in general) that Public Education is so poor in the USA, at least they stand a chance to win without getting their friends in the Supreme Court to steal the election (again..)

    January 27, 2010 10:40 am at 10:40 am |
  8. HeyGuy101

    Must not have offered her enough money.

    January 27, 2010 10:40 am at 10:40 am |
  9. dale

    She should have done it. Sarah needs to be the peoples voice because we sure don,t have anyone in government today who cares about us. They could fix our problems tomorrow if they wanted to but they are to worried about china and india to worry about us. We want our jobs back. S*ew free trade with countries that onlt take,take,take

    January 27, 2010 10:40 am at 10:40 am |
  10. Lynne - Euless

    This is supposed to be news?

    January 27, 2010 10:40 am at 10:40 am |
  11. Ben in Texas

    Can't these people get it straight?

    Sarah Palin is no longer the air-headed beauty queen she once was! Now, she is a learned, savvy, political animal, deserving of the presidency and far above her clothes horse, trailer trash background. This is a woman of substance, a woman of vision. Why, she can see Russia from her front porch! She reads all the magazines and newspapers! She knows that George Washington was a great American, and that he lived a long time ago!

    How dare they ask her to pose in their clothes? She is already posing as someone with a brain!

    January 27, 2010 10:41 am at 10:41 am |
  12. Jay

    No, I don't want to see Sarah Palin on a jacket add on a billboard.

    But now, if she was in Playboy, THAT would be a diffrent story!!!

    January 27, 2010 10:44 am at 10:44 am |
  13. T'SAH from Virginia

    Who is PALIN to be offered the billboard anyway??? This is ONE of the reasons why we cannot allow BUSINESSES to get involved with Campaigns and/or Politics.

    Could you imagine WEATHERPROOF endorsing PALIN for PRESIDENT and they put her ASH on a POSTER – showing her drudging through deep snow in Alaska wearing a WEATHERPROOF jacket on top of a pair of SHORTIE SHORTS and the caption would read:


    Eww – NO!!!!

    January 27, 2010 10:44 am at 10:44 am |
  14. katiec

    Know others have to be aware and disgusted at CNN's negativity, bias towards the president and the Democratic Party. It is so obvious in their headlines, their so called polls, their shoving the Palins,
    Cheneys, etc down our throats, their never fact checking, questioning the irresponsible, outrageous statements issued by anyone republican.
    They truly are getting as bad as Fox, trying to hide behind their so called news you can trust. Even our Jack, who we once supported and respected has gone radically right.
    How sad that the media has lost all honor and integrity.

    January 27, 2010 10:45 am at 10:45 am |
  15. BB

    Aww now liberals can't complain about Palin being opportunistic and greedy.

    Poor things 😦

    January 27, 2010 10:48 am at 10:48 am |
  16. Kristine

    Of course she declined! She doesn't want to look like a hypocrite, especially during the legal wranglings between Bristol and Levi.

    January 27, 2010 10:49 am at 10:49 am |
  17. gary davis harbor oregon

    she has to much crap to cover up LOL

    January 27, 2010 10:50 am at 10:50 am |
  18. Tom D. Pacific Palisades, Calif

    If she'd ever figure out what a joke she is, then I'd have, at least, a little respect for her brain...

    January 27, 2010 10:50 am at 10:50 am |
  19. S.B. Stein E.B. NJ

    I am glad because I don't really want to hear from her at all. Why must we hear from a left over that doesn't have enough understanding about policy and government to run the government?

    January 27, 2010 10:52 am at 10:52 am |
  20. Steve in Ct

    I feel it would have been a good match for her as well as Weatherproof. Feel what you will about her and disagree with her politics if you must but admit she's attractive. Add to that the public relating her to the Alaska outdoors and it'd work great. Too bad.

    January 27, 2010 10:53 am at 10:53 am |
  21. AEK

    Who cares?

    January 27, 2010 10:54 am at 10:54 am |
  22. Vietnam Combat Veteran, Ohio

    Pay me to do it! I need the money

    January 27, 2010 10:56 am at 10:56 am |
  23. Donkey Party

    Palin a "leader"? I just peed myself a little.

    January 27, 2010 10:57 am at 10:57 am |
  24. snood

    whats the since of having a spot to post comments if you dont let people comment. what a joke. going back to msnbc

    January 27, 2010 10:58 am at 10:58 am |
  25. Bill

    They should hang Palin out to dry from the highest yardarm on the tallest ship in NY Harbor, she would look a whole lot better there then in Time Square, Bill from Florida

    January 27, 2010 10:59 am at 10:59 am |
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