January 27th, 2010
03:44 PM ET
5 years ago

Palin declines to be a Weatherproof model

ALT TEXT

Weatherproof is removing an image of President Obama Wednesday. Sarah Palin has also declined to appear in an ad for the company. (Getty Images)

(CNN) - The outdoor brand Weatherproof is again out of luck as it searches for a high-profile face to lead its "A leader in style" ad theme.

The company first acquired the rights of an Associated Press photograph of President Obama sporting a black Weatherproof jacket during his trip to China last fall. But the company never asked permission from the White House to use the image, and when it appeared on a billboard in New York last month President Obama's aides demanded it be taken down.

The company agreed, hoping to replace the president's image with one of former Republican vice presidential candidate Sarah Palin, who has also been photographed in a Weatherproof jacket.

But Palin's attorney tells CNN her office has declined the brand's request.

No word on which famous pol the company may look to next.

– CNN's John Roberts contributed to this report


Filed under: Popular Posts • President Obama • Sarah Palin
soundoff (159 Responses)
  1. fudge

    cheney.

    January 27, 2010 11:32 am at 11:32 am |
  2. Wayne

    They can take my picture in a weatherproof jacket. Unlike Obama and Palin, I can use the money.

    January 27, 2010 11:33 am at 11:33 am |
  3. diridi

    Jobs are shipped to India, China, and they need to come back...before this nonsensical talk...ok

    January 27, 2010 11:36 am at 11:36 am |
  4. Randy

    Whes....what a relief!!
    It's been a few days since cnn.com has had anything on Sarah Palin and I was beginning to worry that maybe they (CNN) had forgotten that she is the most news-worthy figure out there and they (CNN) need to run something on her (almost) every day in order to have something for mindless liberals to angst (and comment in great numbers) about while complaining about CNN.com running Sarah Palin articles.

    January 27, 2010 11:40 am at 11:40 am |
  5. David

    Palin? Seriously...just flush your bussiness down the toliet. You might as well put Hilter in your jacket.

    January 27, 2010 11:42 am at 11:42 am |
  6. CTer

    This is not news. There are laws precluding public officials from doing these kinds of things.

    January 27, 2010 11:42 am at 11:42 am |
  7. Frozone

    Don't fret, I'm sure America's favorite blogger will do Playboy before she hits 50.

    January 27, 2010 11:42 am at 11:42 am |
  8. David, Austin, Texas

    The company probably refused to pay her $100,000 to speak...well...she wouldn't actually be speaking in the photo but she'd be saying just as much and making as much sense as if she were!

    January 27, 2010 11:42 am at 11:42 am |
  9. Market Mania

    This is so preposterous and degrading to have a country's leaders act in a marketeering act without their knowledge. It would have been better for that company in question to have acted smarter by allowing a whisper campaign to get started about their wears rather than to engage in over-the-top deplorable marketing campaigns which is completely demeaning for all concerned. Not smart as to be so obvious making the clothes uncool to wear!

    January 27, 2010 11:44 am at 11:44 am |
  10. stowbillybob

    What?? An outdoor gal like Sarah turning down some $$. Maybe Weatherproof needs to pony up some more advertising dollars on Fox Noise Network for this to work.

    January 27, 2010 11:44 am at 11:44 am |
  11. John Starnes Tampa Florida

    She said "no" to publicity? I'm shocked.

    January 27, 2010 11:45 am at 11:45 am |
  12. southerncousin

    I am sure Harold Ford, Jr. would do it. Weatherproof needs to follow up the picture of Obama with another lying phony.

    January 27, 2010 11:47 am at 11:47 am |
  13. Jane/Seattle

    I nominate Alan Grayson unless this company is Right leaning! He has the courage to speak out as a true Leader must for truth – not some churned out drivel of Lies as so many believe. Dennis Kucinich? Bernie Sanders? But our folks probably would not wish to be associated with any corporation right now, especially as most of them manipulate the finances for legal advantages and purchased Corporate welfare. I got it!

    How about featuring the non-famous to recognize their leadership – like teachers, like single moms, like shining youth, like multi-racial, multi-cultural success! Peace

    January 27, 2010 11:47 am at 11:47 am |
  14. Felonious Monk

    May be if they drove up to her house with a truckload of cash she would be their spokesperson!!!

    It's all about the money, and has nothing to do with America...

    January 27, 2010 11:47 am at 11:47 am |
  15. Larry Peterson

    Get Tiger Woods. He draws alot of attention and he needs the $$$

    January 27, 2010 11:47 am at 11:47 am |
  16. Get Serious

    That God. No one wanted to see 4-eyed Sarah plastered across some billboard. What did stupid Sarah do... run out and buy her a Weatherproof jacket after President Obama was featured on the billboard. This woman has no fashion taste. Go buy some contacts.

    January 27, 2010 11:47 am at 11:47 am |
  17. Truth

    That is just how it is. Palin and Obama.

    Come 2012 Palin is going to mop the floor up with this Failure In Chief.

    January 27, 2010 11:51 am at 11:51 am |
  18. Jill T

    Why is it that everytime I click on CNN.com there is a story about Sarah Palin? And, really, this is not newsworthy. I expect it out of FOX news but out of CNN? And when you read the article, it was mostly about Obama and how the White House made them take down the billboard in New York. Slow news day? Need a filler?

    January 27, 2010 11:55 am at 11:55 am |
  19. Mal

    Hello, exactly how stupid does a company have to be to use an image without permission?

    January 27, 2010 11:55 am at 11:55 am |
  20. shakrai

    What legal standing does the White House have to ask a company not to use an image of the President that was taken in public?

    January 27, 2010 11:56 am at 11:56 am |
  21. Peejay

    Scott Brown, the naked guy in the truck.

    January 27, 2010 11:56 am at 11:56 am |
  22. Kevin in Ohio

    Soooooo....this is news worthy of a Political Ticker????? C'mon CNN.... your need to put a Palin article here every day to satisfy the bloodthirsty liberal hate machine is so obvious, it is no longer funny.

    January 27, 2010 11:56 am at 11:56 am |
  23. Nobodys Perfecft

    If Failin Palin had accepted, wonder if the company would have had to change their slogan to "A quitter in her own style" ... you betcha **wink wink**. Seriously though, how could anyone possible even think of Palin as a leader of any sort??

    January 27, 2010 11:57 am at 11:57 am |
  24. Dave H.

    Thank GOD.
    I see enough of this stupid woman every day thanks to you CNN.
    WHO CARES?????

    January 27, 2010 11:57 am at 11:57 am |
  25. Liza

    I am absolutely shocked that companies think they can just take a photograph and use it for advertising without permission–especially of this size. Do these companies not think copyright laws exist?

    January 27, 2010 12:03 pm at 12:03 pm |
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