Washington (CNN) - Playing off the classic Master Card 'priceless' television commercials, a DNC Web video released Friday paints Republican Marco Rucio as a serial abuser of a Florida State Republican Party credit card.
The video highlights alleged improprieties stemming from documents obtained by the St. Petersburg Times/Miami Herald that indicate Rubio made personal purchases with a state party corporate credit card.
Rubio has denied any wrongdoing, saying he later reimbursed the party.
Set to classical piano, the video highlights excerpts from The Miami Herald that indicate Rubio used party funds for auto repair, property management and restaurant meals.
Rubio is a rising GOP star locked in a senatorial primary battle with Gov. Charlie Crist, who Rubio says is behind the leak.