June 24th, 2010
04:21 PM ET
4 years ago

Palin endorsement hurts more than it helps?

 A new poll suggests a Palin endorsement may hurt more than it helps.
A new poll suggests a Palin endorsement may hurt more than it helps.

(CNN) – An endorsement from Sarah Palin has shown to be a surefire way to drum up excitement, make national headlines, and fuel campaign fundraising.

But when it comes to influencing voters in a general election, does a nod from the former Republican vice presidential nominee hurt more than it helps?

According to a new NBC News/Wall Street Journal survey, and first noted by the Washington Post, 52 percent of adults would respond in a negative manner if they knew Palin endorsed a candidate they were considering voting for.

Specifically, 15 percent of those surveyed said they would "have some reservations" about a candidate whom Palin backed while 37 percent responded they would be "very uncomfortable" if the Alaska governor had lent her support. Only 25 percent said they would react positively toward a candidate carrying Palin's stamp of approval. The survey, conducted on June 17-21, interviewed 1000 adults and carries a sampling error of plus or minus three percent.

But an endorsement from Palin has proven to pay dividends in Republican primaries this year.  Nearly every candidate the former Alaska governor has backed has gone on to win their contest. Most recently, Palin went three for three in statewide contests held June 8.

The former Alaska governor is specifically credited with helping state lawmaker Nikki Haley, once considered a long shot, win the South Carolina GOP gubernatorial race. Palin recorded an automated phone call urging Republicans in South Carolina to vote for Haley and was featured in one of the candidate's television ads.

The NBC News/Wall Street survey only underlies what previous polling has suggested: Palin is an undisputable force within her own party while remaining a divisive figure amongst the rest of the electorate.

A CNN poll conducted in April showed 54 percent of adults don't agree with Palin on the issues, 56 percent say she is not a strong and decisive leader, and 69 percent say she is not qualified to be president. Palin is popular in the South and in rural areas, but her unfavorable rating is at or near 60 percent among women, suburbanites, independents, and in the Northeast and West, according the April poll.


Filed under: Popular Posts • Sarah Palin
soundoff (178 Responses)
  1. LacrosseMom(the real one)

    My mother taught me, that IF I have nothing nice to say, say nothing. I wont comment on Palin stories.

    VOTE NO FOR THE PARTY OF NO...... in NOvember!

    June 24, 2010 05:13 pm at 5:13 pm |
  2. MikeG

    Palin = QUITTER.

    June 24, 2010 05:13 pm at 5:13 pm |
  3. John

    What did you expect. Palin is a complete failure. Furthermore she is a quitter and her 15 mniutes of fame are almost over. She basically has been the stooge of the far right. Frankly she is not that smart, badly informed and easily lead.

    Palin offers no value other than to stir up trouble.

    June 24, 2010 05:15 pm at 5:15 pm |
  4. Dano

    We'll know in November whether her support helps or hurts a candidate. It's one thing to win a primary election of like minded voters, but another thing entirely to win a general election where you have to convince Independent voters that you aren't an extremist.

    June 24, 2010 05:16 pm at 5:16 pm |
  5. blancheispoison

    This bodes well for Dems. The lunatic right wing fringe is taking over the GOP and it scares the hell out of moderates. Keep up the good work, GOP!

    June 24, 2010 05:17 pm at 5:17 pm |
  6. Mat

    I sincerely hope that every single person she endorses wins the GOP contests. That way, it will ensure that the GOP will be destroyed when the general election season arrives.

    June 24, 2010 05:17 pm at 5:17 pm |
  7. Irma in North Carolina

    The people she endorsed are her kind. The tea party gang, who are a bunch of racist and have hate an lies flowing out of them. Does American want these people in DC? They didn't want Sarah there did they?

    June 24, 2010 05:17 pm at 5:17 pm |
  8. John

    Palin keeps dragging the GOP down with her. It's great to watch.

    June 24, 2010 05:17 pm at 5:17 pm |
  9. Jimii

    This should come as a surprise to no one. Palin has her right like anyone else to whatever opinions she has. Many are a bit off the wall, not mainstream, and she has demonstrated that as a world leader she would be terrifying nightmare.

    Wen it comes to endorsements she has a small and rabid following, but she & the "Tea Party" are reasons the Republicans are in hot water when many say they should be ready to kick @#!. Their votes are fractured by these small rabid groups like those following Palin – so in our large 2 party system she and her ego will help keep the republicans from finding a single voice that reaches & collects a majority of Republicans. Go Sara go! Laugh all the way to your bank account – but you are not helping this country. With friends like you – the republicans don't even need the democrats to keep them underwater. The republican party is torn into little chunks of supporters when they really need one more mainstream levelheaded voice.

    June 24, 2010 05:17 pm at 5:17 pm |
  10. RMATTEN

    The fact that Sarah Palin is taken seriously by even a minority of Americans is embarrassing. The rest of the world thinks she is some sort of a joke.

    June 24, 2010 05:19 pm at 5:19 pm |
  11. CommonSense

    See if they win the elections in November...because I still believe that Sarah is going to be the death of the GOP 2010 and eventually split them by the 2012 elections....She is basically a time bomb ticking and will self destruct soon!!!

    June 24, 2010 05:19 pm at 5:19 pm |
  12. jaboon

    Palin is an indisputable idiot and grifter.

    Run from any candidate whom she endorses.

    June 24, 2010 05:21 pm at 5:21 pm |
  13. ja

    endorsements, are a dime a dozen, who da ____ is palin to endorse, last I recall she was a quitter

    June 24, 2010 05:21 pm at 5:21 pm |
  14. Sean

    Snicker =P

    June 24, 2010 05:22 pm at 5:22 pm |
  15. drednm

    what would you expect from a pinhead?

    palin is the dumbest thing on 4 legs.

    June 24, 2010 05:22 pm at 5:22 pm |
  16. terry davis

    Only 69% say she is not qualified to be President. That's distressing. What's wrong with the other 31% of the poll respondents. The woman is barely literate.

    June 24, 2010 05:23 pm at 5:23 pm |
  17. NYC REPUB

    Depending on which state one lives in............Nikki Haley benefitted......So did Rand Paul......

    In purple, and blue voting states, not so much.

    June 24, 2010 05:23 pm at 5:23 pm |
  18. Felonious Monk

    Rogue-from a dictionary
    1.A dishonest, knavish person; scoundrel
    2.A playfully mischievous person; scamp
    3.A tramp or vagabond
    4.A rogue elephant or other animal of similar disposition
    5.Biology, a usually inferior organism, esp. a plant, varying markedly from the normal
    Any thoughts?

    June 24, 2010 05:23 pm at 5:23 pm |
  19. Mike Mc

    The Sarah Palin brand is the greatest thing to ever happen to the Democratic Party.

    June 24, 2010 05:23 pm at 5:23 pm |
  20. Anonymous

    It's interesting how this article does NOT mention her horrific fiasco in backing Idaho's Vaughn Ward, who was not only beaten in his contest, but has been condemned by the entire state as a liar, cheat and generally all around bad person. The list of illegal acts he committed during the race is innumerable and includes, but is not limited to: exploiting his service in the Reserves by illegally wearing military uniforms in campaign photos, lying about not receiving letters directly from the Marines demanding he stop doing so (the Marines have confirmed that he received and replied to these letters), plagiarizing speeches, plagiarizing websites and lying about said plagiarism until he was made aware that it had been proven. After being caught in all these acts, he made the same lame excuse. "I didn't know I wasn't allowed to do it."
    Smart move backing such a candidate!

    June 24, 2010 05:23 pm at 5:23 pm |
  21. Leonid Brezhnev

    Thank you, Comrade McCain, for unleashing this idiot on the USA. She has done more to disrupt the country than anything the KGB could ever do. I would wave to her from my dacha on the Black Sea if I were still alive.

    June 24, 2010 05:24 pm at 5:24 pm |
  22. tony

    Palin is a Democratic plant. She is there to make sure no moderate/electable Republicans can win in the primary, so that Democrats can clean up in the general election. Of course, some states will vote Republican even if Republicans nominate Saddam Hussein, but in states that are up for grabs the Republican Party is doomed.

    June 24, 2010 05:24 pm at 5:24 pm |
  23. Brian

    This is really interesting, the "poll" of voters shows a negative influence for Palin endorsements, but the elections themselves show just the opposite. Wonder which one is wrong??

    June 24, 2010 05:25 pm at 5:25 pm |
  24. LMC

    Ms. Palin has shown herself to be an opportunist, willing to drop her job mid-term in order to rack in as much money as possible. Even as governor, it was all about money as she charged the state to live in her own home! Those that were attracted to her "just folks" demeanor are hopefully seeing real side now.

    June 24, 2010 05:25 pm at 5:25 pm |
  25. RMATTEN

    It is embarrassing that even a minority of Americans take Sarah Palin seriously. She is some sort of a joke to the rest of the world.

    June 24, 2010 05:26 pm at 5:26 pm |
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