(CNN) - She's appeared at Tea Party rallies across the country and long been considered the movement's de facto leader, but a new CNN poll out Friday suggests Sarah Palin isn't the group's clear favorite for the White House.
According to the new CNN/Opinion Research Corporation Poll, former presidential candidate Mitt Romney comes in No. 1 among Tea Party supporters with 22 percent, former House Speaker Newt Gingrich is second with 19 percent, and the former Alaska governor holds the No. 3 spot with 17 percent of support from the fiscally conservative group.
Given the poll's 7-point margin of error, all three politicos are statistically tied. But while the fact that Palin – arguably the movement's most visible advocate – isn't head and shoulders above the rest of the field may cause a few heads to turn, the numbers are more a reflection of the diversity of the movement, according to Republican consultant Leslie Sanchez.
"Sarah Palin amplifies the concern among many Tea Party voters in the sense of runaway federal government, out of control unchecked spending, and a growing federal deficit," Sanchez said. "But with that said, the story that's rarely told is how diverse the Tea Party is."
Indeed, 52 percent of Republicans say they are active members of the movement in the new CNN poll, compared to 27 percent of independents and 8 percent of Democrats who pledge support to the grassroots organizations.
Still, few national Republicans have appeared at as many tea party-backed events as Palin has, and members of the movement have repeatedly greeted the former presidential nominee with breathless support when she speaks before them.
So just why isn't Palin the clear Tea Party favorite for president?
"They're ultimately looking for solutions beyond the rhetoric," says Sanchez. "There is no doubt Palin engages the base, she amplifies their message. But in the long run, it's going to be who has the best solutions and can sustain a common sense approach to fixing government."