(CNN) - In the next couple of weeks Howard Kurtz will leave his job as media critic at the Washington Post to become the Washington Bureau Chief for the political and cultural website "The Daily Beast."
"I love the Washington Post and really grew up there," Kurtz told CNN on Tuesday. "But I've been devoting more of my energy to figuring out the digital world and this seemed like a good time to make that leap. I want to be an entrepreneur online."
In his nearly three decades at the Post, Kurtz covered Congress, the State Department and served as the New York Bureau Chief before becoming the paper's media critic.
Kurtz will continue to cover politics and the media in his new role, and will eventually help expand their Washington operation.
"The Daily Beast offers a tremendous opportunity to help build something and to reinvent my journalism as the top person in Washington," Kurtz said.
Kurtz will continue hosting CNN's Reliable Sources, the longest running media show on television.
"I'm still gong to put my substantial energies into Reliable Sources," Kurtz said. "I think this may be a plus in terms of broadening my experience in digital news."
Reliable Sources airs every Sunday morning at 11 a.m. ET.
(Updated 8:40 p.m. ET with quotes from Kurtz)