(CNN) - Tuesday's arrival of Sarah Palin's new book brought new criticism from her former running mate's daughter, Meghan McCain.
"The way she is running for president is either sheer genius or ultimate insanity," McCain wrote Tuesday.
This is not the first time the outspoken daughter of 2008 Republican presidential nominee, Arizona Sen. John McCain has targeted Palin.
In her book "Dirty Sexy Politics," McCain called her a "Time bomb," and likened the decision to add her to the ticket to playing roulette.
Her new column for "The Daily Beast" is also Palin-centric. She said the former Alaska governor's strategy is to, "saturate the American public until we forget that anything or anyone else exists or is even an option in 2012."
That saturation she said includes her TLC reality show, "Sarah Palin's Alaska," her daughter Bristol's run on "Dancing with the Stars" and her continuous use of social media.
"Wanna run for president?" McCain said. "Quit your job, find a hot Hollywood reality-show producer, make sure your children also appear on hit reality show."
Even though Palin hasn't officially announced a presidential run for 2012, she's clearly leaving the door open and recently said she could beat President Obama in a run for the White House.
According to a Quinnipiac survey released Monday, Obama had a 48 to 40 percent advantage over Palin in a hypothetical general election match-up. The president also held an 8-point advantage over the former Alaska governor in a CNN/Opinion Research Corporation poll, 52 to 44 percent.