Washington (CNN) - Newt Gingrich called President Obama "the most successful food stamp president in history" Friday in a speech focused on the nation's economic problems and impending 2012 campaign.
In his first address since announcing a bid for the White House, the former House Speaker said three quarters of the American people will agree with his campaign message and those who disagree will lose.
Gingrich said he will run ads highlighting the high unemployment rate and size of the national debt while Obama runs a "Chicago style" campaign to "coerce" money out of the American people and convince them of a "phony reality."
"(Obama) is the most successful food stamp president in history," Gingrich said, before adding that "people prefer pay checks to food stamps ... they'd rather be successful."
Gingrich, speaking at the Washington Conference with Laffer Associates, said lowering the unemployment rate is necessary to bring down the deficit, pillars of his economic plan that also include strengthening the dollar by reforming the Federal Reserve, extending tax relief, reforming entitlements and instituting an American energy policy.
He pointed specifically to the changes agreed upon while he was the top Republican in Congress, including reforms to Medicare and Social Security.
It is his track record and his ideals that leave him optimistic about the next campaign, even prompting him to tell the audience to start writing their memoirs, tracking what they "did before the revolution."
The former Georgia congressman said his campaign theme will be that the "right policies lead to the right future" and even though they don't know it yet, the Democrats' "wrong policies will lose the future."
"This will be the happiest, most positive, most fun campaign of my lifetime," Gingrich said.