Republican 'change' ad hits TV
July 13th, 2011
11:47 AM ET
7 years ago

Republican 'change' ad hits TV

(CNN) - The Republican National Committee launched its second ad Wednesday as part of a month-long campaign highlighting what they see as President Obama's failed leadership on the economy.

The minute-long spot, "Change Direction," contrasts excerpts from President Barack Obama's speech at the Democratic National Convention in 2008 with the current unemployment rate and national debt. It will air on cable and broadcast stations in Pennsylvania, Michigan, Wisconsin and New Hampshire, all states President Obama won in 2008 in which Republicans hope to be competitive.

"The RNC will be taking on Barack Obama in every state where his failed policies have hurt job creators and Americans are looking for work," RNC Chairman Reince Priebus said in a statement. "With unemployment at 9.2%, it is becoming clearer by the day that we need to change direction in this country away from the reckless economic policies of Barack Obama."

The first ad of the campaign used a car metaphor to describe the economy during President Obama's first years in office. The car landed in a large body of water at the end of the spot.

Brad Woodhouse, communications director for the Democratic National Committee, said Republicans are "playing politics with our economy" while the president "continues to fight to clean up a mess that was years in the making."

"Americans want solutions – and other than negative attacks and working to end Medicare and revive the failed policies of the last decade that nearly sank our economy – Republicans aren't offering any," Woodhouse said in a statement.

Filed under: Ads • President Obama • RNC
soundoff (47 Responses)
  1. GI Joe

    OOooooooh. Fear, hate, divisiveness. OOoooooooh. I'm so scared.

    In fact, it tells me we should never let another republican put us into the total mess the G.W. Bush put us in.

    July 13, 2011 11:54 am at 11:54 am |
  2. Rudy NYC

    Democrats have sponsored bills during Obama's first two years that were tax cuts aimed at small businesses; actual small businesses. Republicans aggressively opposed those bills.
    Republicans favor *personal* tax cuts for their *job creators*, which Democrats have strongly resisted.
    I ask you this. Which approach do you think is likely the most helpful beneficial to the most small businesses. Tax cuts aimed at business tax returns, or cuts aimed at personal tax returns.

    July 13, 2011 11:55 am at 11:55 am |
  3. GI Joe

    It's easier to destroy the economy (W) than it is to re-build a destroyed economy.

    Kinda like "I can run YOUR credit card up faster than YOU can pay it down". Repubs – BAH.

    July 13, 2011 11:56 am at 11:56 am |
  4. rhumba

    Ah, yes. They yell change until he tries to make THEIR change happen. Then they just yell NO!

    July 13, 2011 11:58 am at 11:58 am |
  5. Lynda/Minnesota

    No doubt the GOP sequel to this blistering attack on President Obama will be a sunshine filled endorsement highlighting all THEY have done to improve the situation for those 6 million now being exploited for political gain who have lost their homes. No sequel, you say? Oops my bad. Apparently the GOPers aren't able to come up with ANY major ecomonic decision they have made in the past 10 years which can even remotely be considered an endorsement of their causes to help the homeless or the unemployed.

    July 13, 2011 11:59 am at 11:59 am |
  6. steven harnack

    Thanks to the constant obstruction and sabotage of the Republicans we haven't had a chance to see if the "reckless policies of Barack Obama" will be successful. We have however seen that the Republican policy of moving money out of the hands of 95% of Americans and consolidating laws and regulations to benefit the other 5% have been a resounding success.

    July 13, 2011 12:00 pm at 12:00 pm |
  7. Candy Taylor

    I just turn the channel.

    July 13, 2011 12:01 pm at 12:01 pm |
  8. Rudy NYC

    "The RNC will be taking on Barack Obama in every state where his failed policies have hurt job creators and Americans are looking for work," RNC Chairman Reince Priebus said in a statement.
    The real truth of the matter is that Obama promised change and Republicans have resisted it every step of the way. America is still on the same path laid out for us by GWB.
    We still have the Bush tax cuts and all of the other Bush fiscal policies that took us from a $300B surplus in 2000 to a $1.5T deficit in 2009. The car is out of the ditch, but it is still on the same road.
    I agree with Mr. Priebus. Current policies are somewhat of a failure. Obama had advocated change, and could not get it. Republicans are advocating change in the White House, but not a change of policy.

    July 13, 2011 12:01 pm at 12:01 pm |
  9. Indy

    Same empty promises from Repubs as they spewed in 2010. The Republicans caused the unemployment with the Bush policies and pretended they were going to fix it in 2010 and now they want to hoodwink everyone agian ? Not bloody likely ! You just have to be plain stupid to think Republicans will do anything for the majority, and it is the average American that needs help right now not the Republicans favorite corporations.

    July 13, 2011 12:03 pm at 12:03 pm |
  10. Irma in North Carolina

    You Republicans should of thought about this when you elected Bush to a second term. Had he not got in we wouldnt have the mess we have in this country.

    July 13, 2011 12:04 pm at 12:04 pm |
  11. DENNA

    Amazingly enough, the Republican absolutely refuse to accept any blame for the mess we are in. Their utter hatred for President Obama has turned them into virtual enemies of America. They do not care if this entire country goes down in flames as long as they regain power. If the average American isn't scared yet they should be. And to all you seniors who continue to vote Republican – who is that working out for you now? You may not get your check next month, but hey, the Republicans are in the majority in the house so all is good.

    July 13, 2011 12:05 pm at 12:05 pm |
  12. TYpicalman

    Sorry Repugs. You are only going to keep hoping.

    July 13, 2011 12:06 pm at 12:06 pm |
  13. Dishearted Republican

    I am a fiscally conservative republican, but I have to say that recently I agree with Mr. Woodhouse. I wish Republican leadership would learn that compromise is a great tool, and should be used in times like these. Doesn't two steps forward and one step back still get you one step closer to your goal? We need a permanent good solid plan for our budget issues, not an uncertain temporary fix. America wants to move on in a reasonable manner quickly. Compromise is the best way to achieve that. Then we can turn our attention back to creating jobs and revenue.

    July 13, 2011 12:08 pm at 12:08 pm |
  14. joe the plumber

    negative ad,right wing has no solution to fix anything,they want to end medicare.

    July 13, 2011 12:09 pm at 12:09 pm |
  15. ja

    deeply imbedded racism, the super rich if patriotic should not mind paying more in taxes, hiding behind flags and crosses, hypocrisy at its finest, president obama has caused the scum to rise and show its true colors, is anybody listening

    July 13, 2011 12:09 pm at 12:09 pm |
  16. Sniffit

    We did change direction. We were on our way to a slow and steady recovery through the end of last year and it suddenly came to a screeching halt once the GOP took over and started farting around with domestic social issues and their broken economic policies again, refusing to enact or even propose legislation targetting the economy and jobs.

    July 13, 2011 12:10 pm at 12:10 pm |
  17. Mikey

    Is this an ad criticizing the failed Bush/GOP policies of tax cuts for the rich and powerful, corporate give aways, and non-enforcement and dismantling of regulatory protections. The closest comparison to our current economic situation is the Great Depression and Obama is doing a heck of a lot better job than Hoover (GOP) did then. Obama is also outperforming the much revered Ronald Reagan in terms of GDP growth, unemployment, and the stock market, despite inheriting a much worse situation. They have no room to criticize – they set the house on fire and have been deliberately blocking the fire trucks, just so they can blame the fire cheif !!!

    July 13, 2011 12:18 pm at 12:18 pm |
  18. gt

    ugh.. this commerical gets the message of gloom and doom out...

    July 13, 2011 12:19 pm at 12:19 pm |
  19. stevegee

    Are we better than we were two and a half years ago? NObama.

    Vote Republican in 2012.

    July 13, 2011 12:27 pm at 12:27 pm |
  20. Marie MD

    This from the party that wants the President to fail regardless of the harm to the country and our economy. They are the ones driving the car off the cliff!!! Idiots!!!!!

    July 13, 2011 12:28 pm at 12:28 pm |
  21. Aaron

    I'd guess that the Repubs are leaving out the part about how their policies caused the economic and mortgage industry collapses.

    July 13, 2011 12:29 pm at 12:29 pm |
  22. Name king

    Mmm the repugs had started a devastating catastrophe in the housing markets that threw the country In the second worst economy this country had ever seen. Now they are looking at the result of this catrosnominal event and blame it on the president. Hey it's not all about the end it's all about the rate. If housing were dropping like hot potato when this president took office, what did he do to slow the rate down, or did he speed it up, did the rate stopped or reversed the trend. These are the questions fare minded Americans should ask. Not just look at the end point of a disaster. When Katrina hit new Orleans would you blame Obama for that too. It's not about the e d results folks is all about the remedies or even lock of remedies that was applied to crisis, did it work or did it speed the situation up. Is the housing markets still in a free fall did slow down or is it on it's way back up. These are the question rational people "who look at the whole picture and not just part of a partisan rederics given by known repugs lyres" would ask.

    July 13, 2011 12:29 pm at 12:29 pm |
  23. AEK

    It took eight years of the Bush/Cheney administration to "break" the economy and they did an amazing job of it. Now the same Republicans responsible for the damage that was done are constantly criticizing President Obama because he has not been able to undo that damage in three years with NO HELP FROM THE REPUBLICANS IN CHARGE OF THE HOUSE OF REPRESENTATIVES AND THOSE IN THE SENATE? Okay, everybody knows the Republicans now days have taken the art of being hypocrites to an new level but really...

    July 13, 2011 12:32 pm at 12:32 pm |
  24. jim

    The republican ad says .... 6 million more foreclosures.

    But look what Bush said back in 2004 ......


    George W. Bush's stance on housing during the 2004 Republican Convention Acceptance Speech

    This speech was delivered at the 2004 Republican National Convention on September 2, 2004 when George W. Bush officially accepted the Republican nomination to run for President.

    "Another priority for a new term is to build an ownership society, because ownership brings security, and dignity, and independence. Thanks to our policies, homeownership in America is at an all-time high. Tonight we set a new goal: seven million more affordable homes in the next 10 years so more American families will be able to open the door and say welcome to my home."


    I wonder what these policies were that put so many people into homes they couldn't afford?

    Based on Bush's numbers, we have a million more foreclosures to go, in order to meet his goal of 7 million.

    Thanks Bush !!!!! Way to go !!!! You said it – NO ONE ELSE !!!!!!!!!!

    July 13, 2011 12:35 pm at 12:35 pm |
  25. Wes B.

    Maybe the GOP would have an argument–except they aren't bringing any NEW ideas to the table. They just want to practice the same things George W. Bush did–lower taxes for the rich and big businesses.

    If the GOP had some new ideas, people would listen. The "change" the Republicans want is the go back to 2000-2008.

    July 13, 2011 12:36 pm at 12:36 pm |
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