Perry's gold medal in ad spending
December 21st, 2011
05:33 PM ET
2 years ago

Perry's gold medal in ad spending

(CNN) – Rick Perry is winning the ad spending wars, beating all other Republican presidential candidates in advertising dollars spent so far ahead of the 2012 elections.

Between January 2, 2011 and December 18, 2011 Perry's campaign spent $1.648 million to air ads on national cable and in Iowa, Nebraska and New Hampshire, according to Campaign Media Analysis Group that tracks ad spending. The political action committee supporting the Texas governor spent an additional $1.023 million on spots in Georgia, Iowa, North Carolina, Nebraska and South Carolina.

Fellow candidate Rep. Ron Paul of Texas drew on his money bomb efforts and extensive fundraising to put over $1.1 million into commercials in Iowa, New Hampshire and South Carolina, the first three states to vote on the road to the White House, as well as in Nevada and on national cable.

Mitt Romney, the former Massachusetts governor, put less money toward ads in his second bid for the White House, with almost $550,000 spent in Iowa and New Hampshire. "Restore our Future," the super PAC supporting him has thus far put a little over $500,000 into ads backing his run.

Former House Speaker Newt Gingrich spent $124,140 on spots in Iowa and Minnesota, while Rep. Michele Bachmann of Minnesota spent $57,960 in Iowa, the first-in-the-nation caucus state, where she has focused much of her early energy.

Former Sen. Rick Santorum of Pennsylvania and former Utah Gov. Jon Huntsman, who both sit at the bottom of national and state-wide polls, have not spent any money on ads during this cycle. However, "Our Destiny PAC," which is supportive of Huntsman, spent $683,680 on spots in New Hampshire and neighboring Maine and Massachusetts. The former U.S. ambassador to China has made New Hampshire the focal point of his presidential bid.

Former Minnesota Gov. Tim Pawlenty spent $189,900 on ads before he dropped out of the race in August following a disappointing finish at the Iowa Straw Poll. A political action committee associated with Herman Cain, another failed candidate, spent $6,220 before he bowed out of the 2012 contest.


Filed under: 2012 • Republicans • Rick Perry
soundoff (36 Responses)
  1. RINO Bil

    All the advertising in the world is not going to give Perry the intellect and leadership abilities that he is so sorely lacking. He just isn't presidential material.

    December 21, 2011 05:39 pm at 5:39 pm |
  2. Sorensen

    That is about all this clown will ever win!

    December 21, 2011 05:39 pm at 5:39 pm |
  3. FRANK - LAS VEGAS

    Poor Perry, he's finding out that you have to do maore than just spend money. The American people also expect a working brain.

    December 21, 2011 05:42 pm at 5:42 pm |
  4. Bill

    So? I guess he likes throwing money away on a hopeless pursuit.

    December 21, 2011 05:49 pm at 5:49 pm |
  5. roro

    That money, and all the other candidates', money would be better off spent on the poor in this country. Think how many homes could be saved with it. Think how many poor children could have a full stomach without having to clean school toilets. Think of all the jobs that could be created by all those so-called job creators who so far have not come through with any jobs. I'm sure we could all think of much better ways to spend those millions.

    December 21, 2011 05:50 pm at 5:50 pm |
  6. Anonymous

    What vile companies or people are giving this sleazeball money?

    December 21, 2011 05:55 pm at 5:55 pm |
  7. Ben Dover

    You can put that shiny medal on the refrigerator, right next to your crayon drawings.

    December 21, 2011 06:02 pm at 6:02 pm |
  8. Melo-D

    Maybe his superpac will buy him a new brain. That's about the only way that guy can win anything.

    December 21, 2011 06:06 pm at 6:06 pm |
  9. Eye of Newt

    Its great to see so much conservative money flushed down the toilet by Mr. Perry. As a Democrat, it makes me smile.

    December 21, 2011 06:13 pm at 6:13 pm |
  10. GOP = Greed Over People

    Perry has a lot of Texass money backing him, unfortunately, he only has brain stem activity going for him.

    December 21, 2011 06:14 pm at 6:14 pm |
  11. They ought to change from the elephant to the hippo...

    This is too funny.... All this advertising money to enrich the "lame stream media" which all these clowns deplore...

    December 21, 2011 06:21 pm at 6:21 pm |
  12. Indy

    Money well wasted for sure. Perry can't speak in front of people so he spent a tom of dough on ads, can't say that is what anyone wants in a President

    December 21, 2011 06:37 pm at 6:37 pm |
  13. John

    Yes he may be spending more but they won't do him any good. You have to not be Brain dead to.

    December 21, 2011 06:37 pm at 6:37 pm |
  14. Thomas

    Please don't tell me he can write it off on his taxes !

    Perry / Enron
    2002 / Jobs ?

    December 21, 2011 06:39 pm at 6:39 pm |
  15. willie floyd

    With so many people struggling it is such a waste to spend all that money for nothing.

    December 21, 2011 06:54 pm at 6:54 pm |
  16. Rudy NYC

    Please, let him spend his money. He's being a job creator.

    December 21, 2011 07:00 pm at 7:00 pm |
  17. GI Joe

    He obviously had more money than brains.

    December 21, 2011 07:04 pm at 7:04 pm |
  18. Janus

    What a waste of money. As a Christian and a loser candidate, he'd be better to give all this money to help the needy.

    December 21, 2011 07:11 pm at 7:11 pm |
  19. Ben Franklin

    And a brass metal for return on the investment in all those ads.

    December 21, 2011 07:32 pm at 7:32 pm |
  20. bonesbone

    Go old Rick Perry can spend all he wants, Special Interest has deep pockets!

    December 21, 2011 08:08 pm at 8:08 pm |
  21. FedUpWithLife

    People are dumb enough to give him money?

    December 21, 2011 08:48 pm at 8:48 pm |
  22. Slightly Left of Center

    Gold Medal? Isn't that a brand of flour?

    December 21, 2011 08:56 pm at 8:56 pm |
  23. Mike

    Somebody with a lot more money and a lot more brains must really think Perry will make the best sock-puppet President they can buy.

    December 21, 2011 09:16 pm at 9:16 pm |
  24. gg

    oil company,s money

    December 21, 2011 09:27 pm at 9:27 pm |
  25. S.B. Stein E.B. NJ

    Didn't Romney do this last time? He outspent Huckabee by a large margin and still lost Iowa. Perry should know this if he bothered to look at the history.

    December 21, 2011 09:32 pm at 9:32 pm |
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