Santorum gets 'Pop Up' treatment
December 23rd, 2011
08:56 AM ET
2 years ago

Santorum gets 'Pop Up' treatment

(CNN) - Rick Santorum is upping the ante in Iowa with a new "Pop Up Video" TV commercial stressing his family values and highlighting the praise of high profile social conservatives.

The spot, fashioned like a VH1 video, tells his personal and professional history through text bubbles superimposed on footage of the Republican presidential candidate with his family.

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"Rick Santorum. Karen Santorum. Have been married 21 years," the ad says in text. "All the Santorum children were homeschooled … Rick coached little league baseball."

It also touts the former Pennsylvania senator's legislative accomplishments, including his role in writing a law that ended partial birth abortions.

"Mike Huckabee said he '… loves Rick Santorum's conviction,'" the ad says referring to the 2008 Republican winner of the Iowa caucuses. "Sarah Palin praised Rick for 'protecting the sanctity of life.'"

The 60-second commercial is scheduled to run statewide next week in the Hawkeye State ahead of the Jan. 3 first-in-the-nation caucuses. Santorum has focused much of his efforts in Iowa, hoping his history of social conservatism and personal narrative resonates with voters in the state. However, he has failed to reach double digits in national and state-wide polls.

News of the ad was first reported by Politico.

– CNN Political Editor Paul Steinhauser contributed to this report.


Filed under: 2012 • Ads • Iowa • Rick Santorum
soundoff (78 Responses)
  1. Truth1

    Who can ever forget that picture of Mitt Romney (Willard) with his Bain Capital cronnies stuffing money in every pocket from putting Americans out of work and sending jobs overseas. If America elects this guy, we will get at least four more years of what George Bush gave us. That is linning the pockets of the rich and starving the middle class and, another war to prove he's tough (but his kids and the rich kids won't have to fight it). Go ahead America vote for him and end up singing the blues again.

    December 23, 2011 05:31 pm at 5:31 pm |
  2. K3Citizen

    I have the same chance at winning the republican nomination as Santorum. I see why the kids were home schooled. He saved them from the locker room torture sessions.

    December 23, 2011 05:39 pm at 5:39 pm |
  3. person

    because homeschooling+religion aren't the ultimate forms of brainwashing.

    December 24, 2011 11:22 am at 11:22 am |
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