(CNN) – What happened to the fish?
Cain Connections won't say.
Rather than carping on economic policy or his 9-9-9 plan, Herman Cain's latest web video shows a goldfish writhing in the mud.
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"This is the economy," a young actress in the video says, dumping a fishbowl - fish, water, and all - onto dirt. The goldfish wiggles about, then rests, and the water seeps into the ground. Another momentary splash of water follows.
"This is the economy on stimulus. Any questions?" she continues, yelling over the empty landscape.
The final shot shows Cain, a former presidential candidate, surveying the muddy scene from afar.
Known for unusual ads that depicted his campaign manager smoking and the candidate grinning into the camera, Cain is now flexing his muscles through Cain Connections, which advocates his platform, including the 9-9-9 tax plan, energy reform and foreign policy changes.
"It's real simple. The video is intended to get people's attention to the fact that, one, the economy is suffocating and, two, that throwing stimulus money at it through government spending only makes it worse," the group's media relations director, Kathy Hoekstra, told CNN.
Cain’s organization said the video is similar to a 1980s anti-drug ad that showed an egg frying and a narrator saying, "this is your brain on drugs."
The organization's website suggests more videos are to come, but no airtime has been purchased for this spot.
Were any fish harmed in the making of the video?
Hoekstra wouldn't say, but said the video is "to be continued."
– CNN's Gregory Wallace contributed to this report.