Romney campaign touts day one initiatives in first general election ad
May 18th, 2012
07:26 AM ET
2 years ago

Romney campaign touts day one initiatives in first general election ad

Washington (CNN) - Mitt Romney, the likely GOP presidential nominee, is using his first general election ad to highlight the policy priorities he would enact on his first day in office, asking voters, "What would a Romney Presidency be like?"

The spot, titled "Day One," began airing Friday in Iowa, North Carolina, Ohio and Virginia - all battleground states. The spot says Romney, as soon as he took office, would approve the Keystone Pipeline, "creating thousands of jobs that Obama blocked."

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The controversial proposed 1,700 mile pipeline would carry oil from Canada through the U.S. to the Texas coast.

President Barack Obama last January decided against issuing a permit that would have allowed construction of the pipeline. Republicans attacked the administration over the decision because they say it would not only promote energy security but also create jobs. Romney previously has said he would have approved it.

Environmentalists bitterly oppose the pipeline because of the damage the construction might cause.

The White House has said it will make a final decision on the project after the election.

The Romney commercial emphasizes some of the same policy ideas the candidate highlights on the stump, promising tax cuts that "reward job creators, not punish them."

The spot says on Romney's first day as president he would issue an order to begin replacing the Obama health care initiative "with common sense health care reform."

But Obama's campaign responded saying Romney's day one promises are empty, just like the promises he made in his 2002 Massachusetts gubernatorial campaign.

"Romney said he would use his business experience to cut spending and debt- but both increased under his watch and he left Massachusetts with the largest per-capita debt in the nation," Obama spokeswoman Lis Smith said in a statement. "Romney promised he'd use this same private sector experience to create jobs, but Massachusetts ranked 47th out of 50th in job creation and lagged the nation in almost all key economic indicators. And the one thing he did accomplish-implementing health care reform that was a model for federal reform-is now something he would undo on day one of his presidency."

As CNN reported Thursday, the campaign purchased at least $1.2 million of ad time in Ohio, North Carolina, Iowa and Virginia for broadcast time beginning Friday and running through Tuesday, according to a Republican ad buying source.

The campaign also released a Spanish-language version of the ad.

On Thursday in Jacksonville, Florida, Romney told reporters the campaign would be entering the high stakes ad wars soon.

"I certainly hope that you'll get a chance to see our first ad that will come up in a couple of days. It will be a positive ad about the things that I will do if I am president," Romney said.

Also see:

Romney to start airing first general election campaign ad Friday

Third party effort packs it in for 2012

Conservative group hits the road in Wisconsin


Filed under: 2012 • Ads • Mitt Romney
soundoff (475 Responses)
  1. The REAL Truth...

    @Captain Moroni – Obama is not a smart President when it comes to fixing our economy. The country's deepest recession is hurting everybody. I vote for someone else. We can't depend on him for another term.
    -----------------------
    Given posts in this thread, and aptly named handle! Don't you folks ever check out the FACTS before you start spouting. The economy was seriously broken – far more so than first thought – when Obama inherited it from Dubya. Remember him over 8 yrs ?
    – Got elected by SCOTUS,
    – failed to stop 9/11 or find OBL,
    – started TWO unfunded $TRILLION wars,
    – had the HIGHEST gas prices in history (Jul 08 $4.00+)
    – gave $850B+ in the TARP bailout to banks that were too big to fail,
    – presided over the Sept 08 Dow crash,
    – was losing 700,000+ jobs a month at the end of Dec '08,
    – turned the US into a laughing stock for the rest of the world
    – then walked out the door handing over a $1.47T deficit to Obama.

    No President could recover from that in 4 yrs even if Congress worked with the POTUS for the good of the country, with the GOP has adamantly refused to do for the last 3.5 yrs. Since '08, it hasn't all been POSITIVE, but job growth is up, the economy is improving (albeit not as fast as some would like) and OBL and most of his leadership are DEAD. We have helathcare reform – 95% of which is Mittens MA plan, but is suddenly BAD because it came from Obama??
    Perhaps a little searching for the TRUTH?? Some FACTS and a little REALITY go a long way BEFORE spouting off !

    May 18, 2012 02:56 pm at 2:56 pm |
  2. GaryB

    As a small business owner and someone who worked in the corporate world for 15 years before that, I can tell you that companies only hire people when they think they will miss out on potential profits if they don't hire more people. In other words, cutting corporate taxes and taxes on the wealthy doesn't create jobs – it just increases corporate profits which are already better than they were unfer both Bush and the Reagan administrations.Indeed, per capita taxes under Obama are already the lowest they've been in decades, so obviously cutting them more isn't the answer. That alone tells me that when it comes to economic know-how, Romney is an empty suit.

    May 18, 2012 02:57 pm at 2:57 pm |
  3. Lolo

    Why do they keep lying that President Obama blocked jobs. The Republicans blocked the jobs and everything else that was trying to be done. Now we should call them the lying party. This man wants to win so bad that he would stoop down to a snake and crawl on his belly to be president.

    May 18, 2012 03:04 pm at 3:04 pm |
  4. ObjectiveGuy

    To all of you Obama campaigners who are being paid to post your inane anti-Romney, anti-Republican propaganda, Romney will win the election in November, as even the most ardent liberal "news" polls are reluctantly reporting. At this point, think of it as throwing a life preserver to a drowning man, who keeps throwing it back. He thinks he doesn't need it, even though he is sinking deeper and deeper, with no hope of surviving, based on his current course of action. Somebody has to step in, and save him despite himself, for his own good. THAT'S what a Romney presidency will be like for all of you Obama worshipers. You can thank us later, once the brainwashing wears off.

    May 18, 2012 03:08 pm at 3:08 pm |
  5. GOPlies

    Obama already approved a majority of the keystone pipeline. GOP has dumbed down quite a bit since the Tea Party came to town

    May 18, 2012 03:14 pm at 3:14 pm |
  6. once upon a horse

    @ ObjectiveGuy....if somebody is paying to post anti-Romney stuff then I am owed a BIG check. LOL Awww never mind, I'll keep doing it for FREE!

    May 18, 2012 03:20 pm at 3:20 pm |
  7. Robrob

    "The controversial proposed 1,700 mile pipeline would carry oil from Canada through the U.S. to the Texas coast."

    What could go wrong...?

    May 18, 2012 03:22 pm at 3:22 pm |
  8. mary mn

    He all talk. What a vulture.

    May 18, 2012 03:25 pm at 3:25 pm |
  9. Miss Molly

    Republicans are evil!
    "When Fascism comes to America it will be wrapped in the flag and carrying a cross".
    Sinclair Lewis

    May 18, 2012 03:27 pm at 3:27 pm |
  10. TomNPitt

    We should make a Romney doll with a stamp on the top of his head – "APPROVED". That's all he'll be is a rubber stamp for all the neo-cons and oil turds. Pick him up, turn him over and stamp, stamp, stamp . . .

    May 18, 2012 03:35 pm at 3:35 pm |
  11. reaperfearer

    I can't wait to see Obama stomp a mud hole in Mittens during a debate.

    May 18, 2012 03:35 pm at 3:35 pm |
  12. tumbleweed

    @MIKE "amazing how you can tell a liberal just by asking what they do for a living. most have never run a company and thus have the opinion that big biz is criminal, without those who want to risk it all and start a company the rest of you whiners would have NO jobs."
    Typical conservative low info voter. Those that risk it all to start a company are middle class people, Not the 1 %. it's middle class people who take these types of risk and would not be asked to have their taxes raised. Most businesses are started by people who do not make 1 million a year, or even 250,000 a year. Peopel like Robme do not risk it all. Like Robme, he took the Bain ceo job with guarantees, if it failed. Get educated and stop watching Faux news.

    May 18, 2012 03:39 pm at 3:39 pm |
  13. n

    What did Romney do for Massachusetts nothing. So u all still want to vote for him go ahead if Romney become president God Forbid America will go in depression economy will become so bad there will be no jobs while rich will become richer and will pay less tax then common American. Wake up America president Obama will still be better then Romney we will have more jobs higher taxes on rich people and less taxes on common Americans

    May 18, 2012 03:44 pm at 3:44 pm |
  14. RINO Bil

    Hey Mitt, I have two words for you ... Thomas Dewey.

    Remember, he was the rich arrogant Republican who defeated Harry Truman in the 1948 election. He had his cabinet picked out, told LIFE magazine all about his presidency and what he was going to do.

    May 18, 2012 03:48 pm at 3:48 pm |
  15. Bubba

    "Republicans are evil!" Be fair; I know plenty of them who are good people. "Your politics make you depraved" is no truer when we say it of them than it was when Newt taught them to say it of us. I will however, accept "Newt is evil" without any cavil.

    May 18, 2012 03:49 pm at 3:49 pm |
  16. Lando

    His first day in office will be at his own Bain Capital suite....not at the White House...
    and his first though will be........I have not fooled the Americans...they are smarter than what I thought....DAMNNN...

    May 18, 2012 03:49 pm at 3:49 pm |
  17. Little Tin God

    "... with common sense health care reform ..." Such as what? Like what he passed when he was the job killing governor of Mass?

    May 18, 2012 03:50 pm at 3:50 pm |
  18. Obama 2012 - BEND Forward America, take another 4 long years of FAILURE

    "When Fascism comes to America it will be wrapped in the flag and carrying a union card".
    Sinclair Lewis

    May 18, 2012 03:51 pm at 3:51 pm |
  19. snowdogg

    "The GOP-controlled House of Representatives on Friday passed a nearly $643 billion military spending bill - a measure at odds with prior defense spending agreements and President Barack Obama's Pentagon plans."

    What would you do about this Mitty?

    May 18, 2012 03:53 pm at 3:53 pm |
  20. Cody

    This is an awesome Obama ad! He manages to say what he would do on "Day One' without specifying HOW he would do it. Replace it with "Common sense healthcare reform". WHAT DOES THAT MEAN? Reduce taxes, and balance the budget. HOW!? He has no solutions, are he afraid people will cheat off his ideas or something?

    May 18, 2012 03:55 pm at 3:55 pm |
  21. Dean

    To The REAL Truth...........................
    The day the democrats took over was not January 22nd 2009, it was actually January 3rd 2007, the day democrats took over the House of Representatives and the Senate, at the very start of the 110th Congress.
    The Democrat Party controlled a majority in both chambers for the first time since the end of the 103rd Congress in 1995.
    For those who are listening to the liberals propagating the fallacy that everything is "Bush's Fault", think about this:
    January 3rd, 2007 was the day the Democrats took over the Senate and the Congress. At the time:
    The DOW Jones closed at 12,621.77
    The GDP for the previous quarter was 3.5%
    The Unemployment rate was 4.6%
    George Bush's Economic policies SET A RECORD of 52 STRAIGHT MONTHS of JOB GROWTH
    Remember the day...
    January 3rd, 2007 was the day that Barney Frank took over the House Financial Services Committee and Chris Dodd took over the Senate Banking Committee.
    The economic meltdown that happened 15 months later was in what part of the economy?
    BANKING AND FINANCIAL SERVICES!
    "This is sheer genius."

    In a bid to stem taxpayer losses for bad loans guaranteed by federal housing
    agencies Fanny Mae and Freddy Mac, Senator Bob Corker (R-Tenn.) proposed that
    borrowers be required to make a 5% down payment in order to qualify.

    His proposal was rejected 57-42 on a party-line vote because, as Senator
    Chris Dodd (D-Conn) explained, "Passage of such a requirement would restrict
    home ownership to only those who can afford it."

    I can't add anything to this.

    May 18, 2012 03:57 pm at 3:57 pm |
  22. Dean

    Obama sure knows all about empty campaign promises.................

    May 18, 2012 03:58 pm at 3:58 pm |
  23. anoel2005

    I already bought the champagne for President Romney's first day on the job !!

    Gov. Romney left the state of Massachusettes with a surplus after the Democrats bankrupted the State.
    He turned the Olympics around . It was a great success.
    He created jobs in the private sector, through Bain Capital. Some examples are ....HOME DEPOT, STAPLES, DOMINOES PIZZA, etc .

    May 18, 2012 04:01 pm at 4:01 pm |
  24. Bubba

    "all of you Obama worshipers. You can thank us later, once the brainwashing wears off." Sure, when will your brainwashing wear off? Right after Obama loses to the weakest GOP candidate EVER? You are sort of a clown, aren't you? I bet you're that guy who yells at the kids to get off his lawn.

    May 18, 2012 04:01 pm at 4:01 pm |
  25. mk1

    It may have been said already but the keystone pipeline will NOT help increase our supplies of oil as the oil that will run through the pipeline will be sold on the open international market, NOT to us alone. This will do nothing to help our situation other than we will have to buy the oil shipped through our country with all the other user countries in the world. The Texas coast refineries will also refine much of that oil but again, the vast majority of the gas refined will be sold overseas, not here. This pipeline is a gift to the oil companies and a screw job to the American people.

    May 18, 2012 04:05 pm at 4:05 pm |
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