(CNN) – An adviser for Mitt Romney took a shot Friday at the president's re-election campaign, Obama For America (OFA), over a t-shirt it's selling online about the Supreme Court's decision to uphold the federal health care law.
The shirt, in big letters, reads: "Health reform still a BFD."
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Obama's Twitter account advertised the shirt in a tweet that has been re-tweeted more than 800 times since it first went out Thursday night.
The three-letter term has nearly reached household status ever since Vice President Joe Biden was caught on mic telling the president in 2010 that the health care legislation was a "big f***ing deal."
Biden, in a fit of nostalgia, poked fun at the two-year-old moment Thursday afternoon and posted on Twitter: "Today's decision is a really big – important – deal."
Now, in an effort to fund-raise off of the Supreme Court's decision Thursday, the Obama campaign is also bringing back the "BFD" with the t-shirt, which sells for $30.
However, Romney adviser Eric Fehrnstrom wasted no time in calling out his rival campaign for what he described as un-presidential behavior.
"Still not presidential. Kids, earmuffs," he wrote.
A Democratic leader faced similar criticism Thursday after posting an off-color tweet immediately after the health care decision was announced.
"It's constitutional. Bitches," wrote Patrick Gaspard, executive director of Democratic National Committee.
While he followed it up with semi-apology, saying he let his excitement get the best of him, Gaspard's tweet nonetheless went viral and sparked criticism over his spiking-the-ball approach.
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The firefighters of Baltimore, Boston, Boise, Burbank et.al all proudly wear BFD on their clothes. This is a non-issue and childish: both the shirt and the overblown response. Can't we get past this trivial stuff and get on to what we really care about: jobs and the economy! The tee is NO BFD!
That is so low class.
And once again Republicans prove that they have a really, really terrible sense of humor. They commonly prove that with their attempts at humor in their ads, but their response here does it as well.
LOL. Republicans would have been celebrating the streets if this was unconstitutional. Remember how they celebrated when Chicago lost the olympic bid. We are not goint to take the Republican lies anymore. Just look at Romney and his hypocracy yesterday. Obamacare was based on Romneycare and he supported this initially.
Just ordered mine!
I ordered one each for our family of 5.
Not suprising...the republicans do lack a sense of humor...unless someone is in misery. 4 more
I'm ordering my shirt right now.
Tired is the only word needed to describe this website and the ugly tee shirt.
The GOPsters didn't seem to care when Cheney dropped the F-bomb.
This is killing the repub's. Loving it.
People need to grow up. Who cares if there is a shirt that says BFD? Republicans are too uptight.
spike it! Spike it HARD!! Who really cares. We have someone who speaks it straight in Washington (Biden) and that is viewed as wrong. Yeah, I would rather have my elected officials stand up in front of me and just spew rhetoric that they think I want to hear rather than what they really think. I'm all for the BFD. It is a BFD. We have a lot more BFD's that we need to talking about. Congress needs to get off of their overpaid butts and focus on passing the Jobs bill (BFD) and moving this economy forward. Pay should be tied to progress. We vote on keeping someone in office, when we should be managing these guys the same way we manage people in the private sector – goals and objectives and pay based on performance and results. Pay them 50% of their pay, and tie the other 50% to achieving something. Holder in contempt (not really progress). Passing a Jobs bill that has a direct positive impact on the economy (progress). Just sayin.
OMG I have got to own one of these T-shirts. Now we have to concentrate on purging Congress of all those do nothing Rethuglicans
Ordered mine too!
It's a shirt. It's not 1950 anymore. Time for the United States of Overreaction to grow up.
I'd like to say this is a new low in things you can attack about your opponent....but I doubt it is. Either way, a campaign t-shirt? Mitt, more proof that you can't talk about the issues. Maybe if CNN would cover Gary Johnson we'd be hearing from a candidate who has ALWAYS opposed Romneycare/Obamacare.
It's too bad you can't surgically implant a sense of humor. Romney and his team could definitely use them.
Obama's team is pandering to the crass demographic. I for one expect better from the president.
The Republicans apparently don't want young adults to vote for them.
It really means Billions For Deficit
lol Im buying one lol
Health care reform isn’t about money, it is about human lives.
My mother worked as a nurse, taking care of patients and paying into her health insurance for 20 years. Then she got breast cancer and her insurance company promptly dropped her. They basically told her to go home and die. Their strategy was to delay the legal fight until she died. Friends and family helped with her bills while she fought them in court, at the same time she was going through chemo, etc. She won both fights, thankfully. She told me that the insurance company caused her more stress than the prospect of dying. I sincerely thank Obama and the Democrats for making the insurance company's action of dropping her illegal. And I am appalled at the Republican party for fighting this law in the past and for wanting to repeal it now. The Republican party is as cold, unethical and inhumane as the insurance companies that they work for.
BFD = BIGGER FEDERAL DEFICITS from this program, but I guess if you dont actually have to pay federal income tax you are not really concerned about how much is being spent and wasted.
It's time : BO MUST GO!