Obama campaign launches another ad attacking Romney's '47%' comments
September 25th, 2012
05:12 PM ET
6 years ago

Obama campaign launches another ad attacking Romney's '47%' comments

(CNN) – President Barack Obama's re-election campaign released a new television ad Tuesday in eight key battleground states, capitalizing on comments made by Mitt Romney at a private fund-raiser in May.

The ad is running in eight of the nine states CNN considers "toss ups"–New Hampshire, Virginia, North Carolina, Florida, Ohio, Iowa, Colorado and Nevada. The Obama campaign is not airing the ad in Wisconsin, a swing state where Obama has an advantage over Romney 52%-43%, according to a CNN Poll of Polls.

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Tuesday's ad mirrors the theme of another Obama campaign ad released Monday that also picks up on Romney's controversial comments. Both ads use secretly recorded footage of the GOP candidate speaking candidly to top-dollar donors at a private fund-raiser in Florida, where he argued 47% of Americans will automatically vote for the president because they are dependent on government support.

While Democrats have continued to pounce on the comments, Romney defended the crux of the remarks as an accurate portrayal of his campaign's message, though he admitted a lack of eloquence in his delivery.

The attacks also come after the Romney campaign released their candidate's 2011 tax return and a summary of his returns from 1990-2009. Romney's 2010 tax returns were made public back in January. The returns show the former Massachusetts governor made $13.7 million last year and paid $1.94 million in federal income taxes, giving him an effective tax rate of 14.1%.

The Obama campaign's ad, "Fair Share," begins with the president's stamp of approval and proceeds to hammer the GOP challenger as writing off a large portion of Americans in his fund-raiser comment.

"When Mitt Romney dismissed 47% of Americans for not pulling their weight, he attacked millions of hard working people making 25, 35, 45 thousand dollars a year," says the narrator, while also ticking off a series of taxes that most Americans pay, including social security, state, local, gas, sales and property.

"Romney paid just 14 percent in taxes last year," said the narrator. "On over 13 million in income. Almost all from investments."

The ad concludes: "Instead of attacking folks who work for a living shouldn't we stand up for them?"

The Romney campaign responded to Monday's ad releasing the following statement about the criticism:

"President Obama's tax increases on middle class families will not make the next four years any better than the last four. Under President Obama's failed leadership, 23 million Americans are struggling for work with 46 million Americans on food stamps and more people in poverty than ever before," said Romney campaign press secretary Andrea Saul. "Mitt Romney has a plan for a stronger middle class that will lower tax rates across the board and jumpstart economic growth creating 12 million job."

CNN's Dana Davidsen and Arielle Hawkins contributed to this report

Filed under: 2012 • President Obama
soundoff (54 Responses)
  1. Jake

    Sometimes these numbskulls even when presented with an actual video of this man putting down half the country still support him, even when they are part of the 47% he just urinated on.

    September 25, 2012 07:40 pm at 7:40 pm |
  2. incredulous

    There needs to be an ad where Romney claims that going to the emergency room is a valid health care solution. Someone should ask him how MS (or cancer or alzheimers) would be treated in an emergency room.

    September 25, 2012 07:50 pm at 7:50 pm |
  3. Eciam

    Mitts plan, create more shell companies!
    They hire 0,000,000,000,000 of Americans!

    September 25, 2012 07:51 pm at 7:51 pm |
  4. Georgia Girl

    To myviewis – Just spounting out current events does not justify your case against President Obama. Get some intellectual facts(yes FACTS) about his record and policies and then we may listen to you.

    September 25, 2012 08:22 pm at 8:22 pm |
  5. Craig RB

    I'm not part of the 47%....I pay my taxes; I was not insulted by Romney's comments and I'm not voting for him either. A Romney win would be a disaster for this country....deregulation alone would bring another financial collapse down the road. Romney has no plans other than the egomaniacal satisfaction of being President. We're on the right track with Obama and things will continue to improve in his second term.

    September 25, 2012 08:43 pm at 8:43 pm |
  6. eatlogic

    Isn't Congress technically to blame for unemployment, and the dismal state of teh economy. As far as 4 dead in Libya, are it is irrational to lay the blame at the president's door step, but I think it would be reasonable to lay the blame for 5000 dead and 30000 lamed at the door step of the republican leadership, including Bush.

    If anyone is out of touch with reality its you and people like you that provide conclusory remarks based on partisan falsehoods.

    The fact of the matter is we are in this mess because of 10 years of tax cuts, lack of GOVERNMENT regulations, and a total disregard for logic by the far right and the middle right who were pressured into untenable positions by crazy constituency.

    September 25, 2012 08:57 pm at 8:57 pm |
  7. Dejavu65

    GOP no way!! I am 99% Obama/Biden 2012!!

    September 25, 2012 09:16 pm at 9:16 pm |
  8. Lysette

    I still want to know how Romney lowering tax rates is going to work, given he wants to spend trillions more on defence. Someone has to pay for that – I guess in Romney' orld view that "someone" will be the 47%, by reducing the tax rates but slashing the exemptions.

    September 25, 2012 09:23 pm at 9:23 pm |
  9. Thomas

    Yes , Romney said that but he changed his mind since then, " Change ".

    Romney / Ryan
    We don't know what we said , but we meant what we said 2012 ?

    I think Ann Coulter was right about one thing , if Mitt Romney becomes the nominee he will lose .

    September 25, 2012 09:36 pm at 9:36 pm |
  10. Howard jackson

    Our President Barrack Obama has made a Change and will continue to do so the next four years in office and the field. A president that knows about hard work and going without, to gain a better future with economical growth through better jobs, better pay, and hopefully a better House of Representatives and a stronger Senate. OBAMA/BIDEN 2012

    September 25, 2012 09:44 pm at 9:44 pm |
  11. Jeetu

    Romney is not telling the truth when he says that he will decrease the taex on the middle class. read his plans. He is just shifting from the feferal to the States several issues fully knowing well that the States can'r deliver as they neither have the taxes or olther revenue to do it. Thus, while proposing top give these people the hope of tax breaks, Romney wants to increase their expenses. Same for healthcare. Romney suggests that States will provide healthcare to the 40+ million who do not have health insurance.fully knowing that States can't do this and that it costs lot more to do that at much less quality.

    Romney.Ryan want to do this only to make their rich friends richer while taking from the middle class and the poor. They are lying and cannot be trusted. Hence, they cannot be elected to the WH. Further their republican friends should not be elected either. Thus, let is vote democratic all the way in November elections.

    September 25, 2012 10:46 pm at 10:46 pm |
  12. Larry in Houston

    the republican NOISE down here is deafening !! If Romney wants to win the debates, he'd better have the "Newter" in place for him. The Newter can out debate Obama, but Romney isn't smart enough to go against Obama, who is much more experienced in debating, especially when he's got axelrod / plouffe / & gibbs @ the helm.
    Vote Democrat – 2012

    September 25, 2012 10:56 pm at 10:56 pm |
  13. Scottt01

    Easier to say then prove when the 47% are still drawing aid from the government. Prove it Obama, cut the aid checks.

    September 25, 2012 11:07 pm at 11:07 pm |
  14. Kartheg

    And Romney is going to give tax breaks to the rich in the hope that wealth will trickle down to the politicians ?

    September 25, 2012 11:12 pm at 11:12 pm |
  15. Kartheg

    Did the republicans also create a mess in Portland that needs Obama to clean it up ?

    September 25, 2012 11:18 pm at 11:18 pm |
  16. Pamela Hassebrock

    I am one of 47% not paying taxes because I'm a vet. Mr. Romney is dead on and I support him all the way. Voting for Mr. Obama is like letting the fox into the chicken coop. Mr. Obama has not "worked for" the American people since he has been elected. Mr. Romney is a business man and knows how to get us out of our financial mess. He knows how to put people to work. Just listen quitely to his plans for America, not the "View" President.

    September 25, 2012 11:45 pm at 11:45 pm |
  17. Karen Lopez

    I think that Mitt Romney needs to move down to the lower class and see how it feels. As a mother of three children I make 7.64 an hour, not 13 million a year. I would have to work my whole life and then some just to make that much. so the fact is Mitt Romney I have to work for my foodstamp check every month.
    Obama all the way. Thank you Obama.
    Karen Lopez

    September 26, 2012 12:13 am at 12:13 am |
  18. Max

    Romney is really etch-a-sketching his way through his campaign. The wheels are really falling of...and very fast too.

    September 26, 2012 12:25 am at 12:25 am |
  19. mk1

    As has been proven over and over again, that so called 47% is comprised of mostly married people with children who have jobs, senior citizens, the disabled, and many in the military or vets. A small portion are on assistance. Romney was caught telling high rollers what he really thinks of working people, and those at the dinner I am sure agreed. That has been a belief held by the rich about the poor for a very long time and is despicable. Romney fits right in.

    September 26, 2012 01:22 am at 1:22 am |
  20. John Oboho

    Romney remains a classical case of the trickle-down economics.I guess the money is already on its way to Swiss and Cayman banks,and more investments in China,instead of in America.Mitt Romney,betting against the USA.

    September 26, 2012 01:56 am at 1:56 am |
  21. J.V.Hodgson

    @Cry Babies the best kind of Kool- aid is that which sells best!!
    Unfortunately for you Romney has just decided he's wasting his time selling his Kool- aid to 47% of us!! For the great business man he is supposed to be he just made the biggest gaffe of his life. That's even more true when what you are trying to do is get someone to vote for you.
    So whether its " interpretations " or Kool- aid the various polls etc indicates Obama's" intepretations and kool- aid" are the market leaders at the moment.

    September 26, 2012 02:09 am at 2:09 am |
  22. Sasha

    I am an Independent and have no problem understanding what Romney said and how he meant it , the truth is not always pleasant.
    I was undecided until the recent events because it became quite clear that Obama has no presence on the international stage and has no foreign policies in place.
    He refuses to meet with foreign dignitaries at a time when we have turmoil around the world and terrorist attacks against our people .
    Yet he had the arrogance to show up on Letterman , fundraising with celebrities and today I saw clips of him bantering around on a show called the view.
    He must think that we are stupid and blinded by his empty talk.
    I am glad that I finally see the empty suit he really is.
    Hillary would have been a better President.

    September 26, 2012 02:47 am at 2:47 am |
  23. ExPAVIC


    If RoMoney-RYan win, we all loose, especially the poor and middle class. These country clubber republicans just don't have a clue and they offer the best of a lousy list of choices.

    September 26, 2012 03:07 am at 3:07 am |
  24. Pedro

    A man can counterfeit love, he can counterfeit faith, he can counterfeit hope and all the other graces, but it is very difficult to counterfeit humility.– D. L. Moody

    September 26, 2012 03:11 am at 3:11 am |
  25. Morning1Su

    Americans as you listen to Mitt Romney in the secret recording, that is the true Mitt Romney. He did not fake his speech. He sounded agressive and sure of himself. He is at his best when he is bashing the 47%. MItt Romney is a deceitful, twTo timing lying toad. Everytime he is on television I turn the channel. He is the worse candidate for President I have ever seen. He is a disgusting excuse for a human being. He says President Obama is weak in foreign policy. What about him. He dodged the draft. None of his sons served in the military. He got some nerve to talk tough to foreign countries and would put us in another war. If he does that, he better have his sons join our sons on the battlefield. My son had gone to war and returned half blind. Mitt Romney does not care for us Americans. In fact I think he is pretty scary. Please keep President Obama in office. He is trying his best to keep the peace. He is a class act. Mitt Romney and his two bit VP really SUCKS.

    September 26, 2012 03:27 am at 3:27 am |
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