(CNN) – President Barack Obama's re-election campaign released a new television ad Friday in the crucial swing state of Ohio, highlighting Mitt Romney's opposition to the so-called auto bailouts.
The 30-second spot, "Made In Ohio," features voters whose jobs were in danger during the 2008 auto crisis.
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"What was I going to do for my children? Are they going to have a home," says one woman in the ad.
The commercial highlights the auto bailout that started under President George W. Bush and carried out under Obama's administration. The federal loans are widely credited with saving the industry, which has strong roots in Ohio.
Obama's team has used the auto bailout as a main theme on the campaign trail, painting it as one of the president's signature accomplishments.
In 2008 Romney penned a New York Times op-ed titled "Let Detroit Go Bankrupt" and argued for a managed bankruptcy rather than the use of government funds. Democrats frequently point to the title of the op-ed, saying Romney would have made a damaging decision for the economy.
"How you can say something like that is beyond me," one man in the ad says.
The ad ends with text displayed on the screen: "Mitt Romney. Not One Of Us."
Romney campaign spokeswoman Amanda Henneberg said in a statement, "This is a hypocritical ad designed to hide the President's failed record and lack of an agenda for a second term.
"Mitt Romney proposed the right course for the automakers – a structured bankruptcy process to allow them to emerge as sustainable and profitable enterprises. Mitt Romney has a plan to bring a real recovery that will create the environment for the auto industry to thrive," she said.
Both campaigns have aggressively targeted Ohio in recent weeks, as polls show that the Buckeye State, with its 18 electoral votes, could be a decisive factor in the presidential election.
Mittens is now trying to back peddle. The GOP is a joke they want the economy to fail so they can blame the president, but what they don't realize is that "we" the people aren't stupid. We see through all their lies and to offer a "character" like Romney as an alternative is laughable.
Mitts anti bailout stance says it all. Go obama. Gdubglenn
This is so misleading. What Romney meant was that Detroit, like many other large companies in this country, should go thru "bankrupcy" court. We have a wonderful and proven system in which the courts order structural re-organization and re-negotiation of contracts and agreements with unions and vendors. This has been good for many, many large companies )i.e airlines, steel, etc) because they are too big to get their own houses in order. Instead, our non- and anti-business administration decided to take over these companies, throw bunches of money at them and put academic tsars in charge. All so that the unions and their cronies could prosper. How shameful. Mitt needs to explain this better than he has and put it to bed onnce and for all.
Playing the slot machine with taxpayers money is not the way to run the country. Ford would have survived without the bailout. One way or another.
Lets call it like it is, Romney should have said restructure Detroit from the get go. I don't trust Romney. Regan bailed out Chysler, I think Romney would have let those jobs go under. I believe in free market as well, but sometimes you need to help a company get back on it's feet. Why, because it is the right thing to do when your GDP depends on it, Romney is an Idiot.
Lets face it Obama bailed out Detroit like Regan, the country both profited from it. I don't think Romney is smart enough to even realize this. We are not misunderstanding him. We are not trusting his fake smile.