Palin goes outdoors with new show on Sportsman Channel
December 9th, 2013
12:14 PM ET
4 months ago

Palin goes outdoors with new show on Sportsman Channel

Updated 12:41 p.m. ET, 12/9/2013

(CNN) - Mama Grizzly is returning to reality TV.

Former Alaska Gov. Sarah Palin will host a new show that features her widely-known passion for the outdoors. The weekly series, "Amazing America with Sarah Palin," debuts on the Sportsman Channel in April, the network announced Monday.

A news release about the show said the series will showcase an "anthology of stories that explore some of the most original, interesting – and sometimes inspiring – people, places and pastimes connected to America's outdoors lifestyle" from coast-to-coast.

"I'm excited to help shine a light on all the great American sportsmen and women in the country who live the outdoors lifestyle," Palin said in the release.

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It's not her first foray into cable television. She was the host and executive producer of "Sarah Palin's Alaska," a short series that ran on TLC in late 2010 to early 2011.

She also appeared in several episodes of "Bristol Palin: Life's a Tripp," a series that followed the life of her eldest daughter when she moved away from home.

The 2008 GOP vice presidential nominee has also been a Fox News contributor for years, though she briefly departed the network in the last year.

The Sportsman Channel, which launched in 2003, focuses on hunting, fishing and shooting lifestyle programming.

The channel's interest in Palin may be best summarized by one small number: 24,000. That's the total number of viewers who tuned into the Sportsman Channel on a typical night in the third quarter of this year, according to the most recent data from Nielsen, the measurement company.

Brad Adgate, the research director at Horizon Media who provided the data, said there are only a smattering of Nielsen-rated channels with a smaller prime time audience, so it's understandable why the channel wants a household name like Palin.

"Trying to use her name to attract viewers is not uncommon," Adgate said. "Palin has had shows on Fox News and TLC, so she is no stranger to cable and can certainly attract viewers to the network." She could also be "instrumental in growing the distribution" of the channel, he said. Right now the channel is only available in about 32 million of the 100 million homes that subscribe to cable or satellite service in the United States.


Filed under: Sarah Palin
soundoff (82 Responses)
  1. Mark in Seattle

    Watch out Levi. I give it 3 episodes before it's pulled off the air. Or she quits.

    December 9, 2013 01:18 pm at 1:18 pm |
  2. What everyone is thinking

    You can see the stress of being constantly embarrassed by her stupidity has really taken a toll on her looks.

    December 9, 2013 01:20 pm at 1:20 pm |
  3. Tony

    Just asking, I just love how Sarah Palin continues to cost the Republican Party credibility and elections even when she is not running.

    December 9, 2013 01:21 pm at 1:21 pm |
  4. Douglas

    Ah yes, the country's second biggest narcissist give it another shot (Donald Trump still holds the top spot). This reminds me of a quote about the Tim Tebow story: "Like a cockroach, some stories never truly die... they just hide in the corner waiting for another chance".

    December 9, 2013 01:25 pm at 1:25 pm |
  5. Dead Bear

    As long as she stays out of politics, I'm fine with it... Have fun pretending you know how to hunt/fish! Hopefully yet another demographic will be turned off by your antics!

    December 9, 2013 01:25 pm at 1:25 pm |
  6. ekim corcho

    Come on Palin..yeesh not hunting wolves I hope. I mean a homesteader can do it as he needs to protect his stock but you just to show others that you can hunt a wolf? How about just yell at it with that screech owl voice of yours?

    December 9, 2013 01:25 pm at 1:25 pm |
  7. Boo

    And the dumbing down of America continues....

    December 9, 2013 01:26 pm at 1:26 pm |
  8. BBMad

    She's like Herpes, she keeps coming back...

    December 9, 2013 01:27 pm at 1:27 pm |
  9. Shu

    The channel will now have 24001 viewers.

    December 9, 2013 01:29 pm at 1:29 pm |
  10. cedar rapids

    'A news release about the show said the series will showcase an "anthology of stories that explore some of the most original, interesting – and sometimes inspiring – people, places and pastimes connected to America's outdoors lifestyle" from coast-to-coast.
    "I'm excited to help shine a light on all the great American sportsmen and women in the country who live the outdoors lifestyle," Palin said in the release. '

    Oh right, I am sure it will feature a wide cross section of the American public.

    December 9, 2013 01:31 pm at 1:31 pm |
  11. DON'T RETREAT RELOAD WINK WINK YOU BETCHA!!!!!

    They're bring ing back the " GONG SHOW " ??!!!

    Awesome!

    December 9, 2013 01:33 pm at 1:33 pm |
  12. WhereIsPalin

    Sportsman Channel................RIP

    December 9, 2013 01:33 pm at 1:33 pm |
  13. Dutch/Bad Newz, VA -aka- Take Back The House -aka- No Redemption Votes

    Sam
    Love that woman....Hot! Hot! Hot!
    -------------------------------------------
    Classic bimbo. She's dumb as a bag of rocks. I sure want to hear Glen Rice break his silence on their fiasco.

    December 9, 2013 01:36 pm at 1:36 pm |
  14. ThinkFirst

    The only thing scarier than imaging this dingdong as Vice President, is knowing that she carries a gun. Wow!

    December 9, 2013 01:36 pm at 1:36 pm |
  15. Bill from GA

    I'd like to see her on a hunting trip with Dick Cheney.

    December 9, 2013 01:38 pm at 1:38 pm |
  16. Jim8

    This will probably be just like everything else she has done, ends by episode 3, but no one will watch past #2.

    December 9, 2013 01:39 pm at 1:39 pm |
  17. PaulyD

    but...but...Palin does not live the "outdoors lifestyle." She does nothing now but fly around in her PAC-funded jet and sign autographs at Sam's Clubs.

    December 9, 2013 01:39 pm at 1:39 pm |
  18. Not Too Hard To Understand

    Of course we're all wondering – will this go beyond three episodes. History tells us...not likely.

    December 9, 2013 01:43 pm at 1:43 pm |
  19. Don Dons

    Its good to know that we're finally putting quality programming back on our TVs with intelligent people.

    December 9, 2013 01:43 pm at 1:43 pm |
  20. Crocker

    Palin hosting an outdoor show???? You have got to be kidding me. I watched one of her outdoor 'hunting' episodes where she didn't know how to reload the bolt action rifle she was carrying and her dad had to grab it from her, chamber a round and hand it back so she could shoot it. She was totally inept and it was obvious she was clearly out of her element. But if you have a famous name......

    December 9, 2013 01:45 pm at 1:45 pm |
  21. steve

    2 shows that would be better for them with dear Sarah. 1. dumb and dumber with Palin and Bachman, they can change the lead week after week. 2. nude mud wrestling with top demo look alikes.

    December 9, 2013 01:47 pm at 1:47 pm |
  22. bosfaninva

    Pretty soon she will be on the Test Pattern Channel.

    December 9, 2013 01:48 pm at 1:48 pm |
  23. Voiceinthewind

    OMG just shows the stupidity and absurdity of the TV audience. She has got to be one of the worst ding bats in the world.

    December 9, 2013 01:50 pm at 1:50 pm |
  24. Andy Botwin, New Orleans

    And Republicans wonder why their party is in trouble.

    December 9, 2013 01:52 pm at 1:52 pm |
  25. Name

    Go away please!

    December 9, 2013 01:56 pm at 1:56 pm |
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