Washington (CNN) – A group of Republican veterans are forming a super PAC to fund a new effort to refocus the party's messaging and policy goals, in an attempt to broaden the GOP's appeal beyond its traditional demographic base.
"The goal is simple," said Alex Castellanos, who is spearheading the project, NewRepublican.org. "Help move the GOP move forward and renew our brand."
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(CNN) – As the GOP continues its renewed engagement of the Latino community, the House Republican Conference will use a new Twitter handle Tuesday: @GOPespanol.
The Spanish-language Twitter feed, launched Monday, will be active Tuesday night as part of the Republican Party's response to the president's State of the Union address.
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(CNN) – Sen. Marco Rubio of Florida will give the Republican response to the State of the Union address next week, House Speaker John Boehner's office announced Wednesday.
The speech will be delivered by the first-term senator and potential presidential candidate in both English and Spanish, as the GOP works to draw more Hispanics into its column.
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Editor's note: Gloria Borger is CNN's chief political analyst, appearing regularly on shows such as "AC360˚," "The Situation Room" and "State of the Union."
(CNN) - No matter how hard politicians try, party reinventions are never pretty - and hardly ever subtle. The trick is twofold: First, tell voters you weren't really wrong - your message just wasn't getting through. Next, shift positions, without admitting you had to change positions to survive.
Bill Clinton, both as a candidate and as president, was the master of reinvention. As a Southern governor, he saw a party that was too liberal, so he pushed it to the center. And when he took a shellacking in the 1994 midterm elections, with Democrats losing control of the House, he took advantage of it, forcing newly empowered Republicans to lead alongside him. Imagine that.
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Washington (CNN) – House Majority Leader Eric Cantor is giving the Republican party a message makeover.
In a sharp departure from the GOP's emphasis on slashing federal spending, bringing down the deficit and moving legislation to assist the "job creators," the No. 2 House Republican is rolling out a more personal appeal in a speech on Tuesday with an agenda to "make life work."
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Washington (CNN) – The organizers of American Crossroads have formed a new super PAC called the "Conservative Victory Project," aiming to make sure Republican congressional primary victors can also win the general election.
As he does with other Crossroads groups, former Bush political adviser Karl Rove will advise this new organization, which will be led by Steven Law, the president of both American Crossroads and its advocacy sister Crossroads GPS.
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(CNN) - The Republican Party's steep deficit among Latino voters last November will boost a new effort by the Obama administration to overhaul U.S. immigration laws, leading lawmakers from both parties said Sunday.
President Barack Obama is expected to kick off the push Tuesday with a speech in Las Vegas and to lay out more specifics during his State of the Union address on February 12. Obama has called addressing immigration the top legislative priority of his second term, and a group of Democratic and Republican senators says it plans to lay out its framework for a bill this week.
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Washington (CNN) – House Speaker John Boehner told a group of Republicans the day after President Barack Obama's inaugural ceremony that the president's focus was to "annihilate the Republican Party."
In remarks to Republicans attending a closed luncheon sponsored by the Ripon Society, Boehner pointed to the president's speech as evidence Obama recognizes he can't achieve his agenda because of the GOP-led House of Representatives.
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(CNN) – Former Secretary of State Colin Powell said Sunday he's still a member of the Republican Party, despite voting for President Barack Obama in the last two elections and being very critical of the GOP of late.
"I think the Republican Party right now is having an identity problem - and I'm still a Republican," Powell said on NBC's "Meet the Press." "But in recent years there's been a significant shift to the right, and we've seen what that shift has produced: two losing presidential campaigns."
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Washington (CNN) - Just over half the public says that the GOP should give up more than the Democrats in any bipartisan solution to the country's problems, according to a new national survey.
And a CNN/ORC International poll also indicates that a slight majority of Americans sees the Republican party's policies and views as too extreme, a first for the GOP, and fewer than a third say they trust congressional Republicans more than President Barack Obama to deal with the major issues facing the nation.
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