September 23rd, 2007
08:20 AM ET
15 years ago

Romney takes on GOP in new ad

Romney criticizes his fellow Republicans in a new ad.

WASHINGTON (CNN) – Former Massachusetts Gov. Mitt Romney criticizes his fellow Republicans for failing to control spending, neglecting to take action on illegal immigration and the party’s own ethical lapses, in a new television ad set to air Sunday in the Washington, D.C. market.

Romney’s new 30-second ad “Change Begins With Us” will air during NBC’s “Meet The Press,” and will be complemented by a full page “open letter” print ad set to run Sunday in the New Hampshire Union Leader and in Monday’s edition of Roll Call, an influential Capitol Hill newspaper.

“If we're going to change Washington, Republicans have to put our own house in order,” warns Romney, as he walks towards the camera. “We can't be like Democrats – a party of big spending. We can't pretend our borders are secure from illegal immigration. We can't have ethical standards that are a punch line for Jay Leno.”

Romney adds, “When Republicans act like Democrats, America loses. It's time for Republicans to start acting like Republicans. It's time for a change and change begins with us.”

Romney is seeking the GOP presidential nomination.

The television ad is currently running in the key early primary states of Iowa, New Hampshire and South Carolina. The ad is designed to reach conservative GOP base voters, who are frustrated with how Republicans are operating in Washington.

Evan Tracey of TNS Media Intelligence/CMAG - CNN’s consultant on television advertising - said Romney’s decision to buy time on “Meet The Press” was a calculated move to advance his “change” theme with opinion leaders and activists.

Kevin Madden, Romney’s campaign spokesman, said the former governor’s blunt message of the need for change within his own party is being well received by Republicans from across the country.

“They agree that it is a powerful message that serves as a call to Republicans to restore the American public’s faith in our party as one of fiscal conservatism, security and high ethical standards,” Madden said. “When we do that as a party, Gov. Romney believes we can lead a movement to change Washington.”

- CNN Political Editor Mark Preston

Filed under: Mitt Romney • Race to '08
soundoff (65 Responses)
  1. Ed,Ellenville,New York

    I went to Mitt's site and his platform is bigotted and filled with theocratic propaganda.Do you really want ethnic cleansing here?Wake up and read some news,no godheads are going to assault our constitution without frying.If you don't see bigotry in his "culture and values" section you must be retarded.

    September 23, 2007 12:28 pm at 12:28 pm |
  2. Bill, Streamwood, IL

    For a presidential candidate with a lot of money and a great support staff, Mitt seems to be very behind the times.

    NEWSFLASH!!! The Democrat Party is no longer the party of big spenders.

    The GOP earned that title when this Republican President and the then-Republican Congress went through the surplus left by the Clinton Administration like crap through a goose.

    Suddenly the surplus measured in the billions became a deficit measured in the trillions. My kids are looking sooo foward to paying off the Bush deficit. Nice job guys.

    So now I guess we look to the Democrats for a balanced budget. What could possibily motivate us to trust the Republicans again with our money?

    September 23, 2007 01:16 pm at 1:16 pm |
  3. Steve Wittlake Blaine Washington

    I used to believe Mitt Romney would be a great candidate and a great President
    but I changed my mind when I went into one of his campaign sites to pay him a complement but any candidate that does not take emails which could be either pro or con does not deserve to be President. He show himself as being a one sided bigot on all the issues he pretend to care about. How can you believe a man likle this on any issue?

    September 23, 2007 01:33 pm at 1:33 pm |
  4. Shawn, Panama City, FL

    In response to pl. at the UN for a while, the Dems helped blow our surplus by voting for the war in '03. So in reality, the multi-millionaires in both parties are to blame. We need a third party system urgently...

    September 23, 2007 01:57 pm at 1:57 pm |
  5. T Payne

    Mitt, trying to blame Republicans for acting like Democrats? If Rpublicans were like Democrats our country and the world would be in much, much, much better shape! Get a clue, you obviously don't know what either party stands for.

    September 23, 2007 02:48 pm at 2:48 pm |
  6. No Mormons In The White House Ever

    Don't tell us that his being Mormon is a non issue when the Mormons have a history of being racist against blacks in modern times...Get over it, no Mormon will ever be elected to the White House.

    September 23, 2007 03:01 pm at 3:01 pm |
  7. Jason houston, TX

    You know the real issue here with this as should not be "Oh Mitt Romney is taking on the GOP." or "Mitt Romney sticks it to the Dems." The real issue here is that Mitt Romney is sticking it to AMERICANS.. To all the people that buy in to this partisan hackery crap, I urge, no beg, you to step back and look at the reality of this situation we have here in America. We are claiming to be AT WAR with our fellow AMERICANS. It is absolutely ridiculous that we can declare war against our own people for having a different belief as to how we should live our lives. I thought we were all adults here. I thought America was the land of the free tho make our own decisions.
    As for the religious crowd that believes we need more religion in our politics, plaese see Iran, it seems to be working over thre well. Don't try to minimize your cantinkering with the American government, by tryin gto say the differenece is Islam and Christian. The truth is religion is religion. According to the very Bible which the conservatives love to throw in peoples faces, there is a difference in man's law and God's Law, so why are you trying to make sure I'm following your God's Law's? If what you say is true and God gave us all free will, let me have mine and if I end up in the pit's of hell, hey no fault of your own.

    September 23, 2007 03:34 pm at 3:34 pm |
  8. robert chapman, Lansing, NY

    You have got to love Mitt Romney for his unvarnished honesty.

    He tells it like it is.

    GOP candidates are in this to beat Hillary Clinton.

    No other concepts such as the good of the country need be considered.

    September 23, 2007 04:26 pm at 4:26 pm |
  9. Bill, Streamwood, IL

    Robert Chapman of Lansing NY:

    You have succinctly and accurately reduced the platform of the entire Republican Party down to it's core concept.

    Thank you for your clarity of thought.

    September 23, 2007 05:38 pm at 5:38 pm |
  10. Cable King Pittsburgh Pa

    On a very short list, the best thing you can say about the Mittster is that he is a Mormon.

    September 23, 2007 06:01 pm at 6:01 pm |
  11. Greg, Barrington, Illinois

    Dear CNN:
    I feel I must respond to the comment by Mitt Romney, "When Republicans begin acting like Democrats". This comment was in relation to his point that Republicans were slipping in the areas of "fiscal responsibility" [sic] and "ethical standards". The fact is that it has always been the conservatives (Republicans) that show the lowest moral character of anybody! Who gives us all the hatred, meanness, racism, bigotry, and bottomless unpatriotic greed? They do! This perception that the choice between Republicans and Democrats comes down to moral vs. immoral is one of the greatest cons of the century! How long are Republicans going to get away with the barbarism they inflict on the American people simply by rolling their eyes toward the sky and (talking) about how religious they are, or beating their chest and (talking) about how patriotic they are and then doing the opposite... As long as their political opponants are polite, civilized Democrats I suppose; Too respectful of human dignity and decency to attack them in the manner they have constantly been attacked themselves.. Grow up America!

    September 23, 2007 06:48 pm at 6:48 pm |
  12. Bill, Galt, CA

    Mitt has a secret, and it's called being a Mormon. Mormons are very defensive for a reason, they don't talk about their temple rituals, or how they baptise dead peoples names, etc. Just ask a Mormon, and if they are not defensive, they all say you have to come to their church and see for youself. Very common response. Remember, their religion is the only TRUE one around. They are very sacred (secret) about everything, and we need to decide if this is the kind of president we want...again.

    September 23, 2007 07:28 pm at 7:28 pm |
  13. Val Davydov, Agawam, MA

    And now, ladies and gentleman, I present to you THE NEXT PRESIDENT OF THE UNITED STATES OF AMERICA – MITT ROMNEY, ladies and gentleman!

    >>>BRAVO!, BRAVO!, HOORAY!, and loud and lengthy applause followed<<<

    ROMNEY 08!

    September 24, 2007 02:17 am at 2:17 am |
  14. Sam, IA

    The mythical fiscal responsible republicans, The pie in the sky. At no time when they where in power have they ever shown fiscal restraint except when a certain president whom they hate held their feet to the fire and MADE them pay as they went. Remeber the mantra that brough them to the majority? BALANCED BUDGET NOW!!!! NO NATION BUILDING!!!!!, hmm, I think I'll rest my case on those 2 hypocritical statements.

    September 24, 2007 05:08 am at 5:08 am |
  15. Buggie, San Diego, CA

    Just another out-of-touch-with-reality Mormon.

    September 24, 2007 12:16 pm at 12:16 pm |
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