April 30th, 2008
12:05 PM ET
15 years ago

MoveOn announces launch date for anti-McCain ad buy

[cnn-photo-caption image= http://i.cdn.turner.com/cnn/2008/images/04/30/art.moveonad.cnn.jpg caption="MoveOn is launching a massive anti-McCain ad campaign."] (CNN) - MoveOn.org announced Wednesday they are launching their massive television ad buy aimed at presumptive Republican nominee John McCain with a new spot tomorrow, the fifth anniversary of President Bush’s “Mission Accomplished” speech.

The 30-second ad, funded by the group’s donors and its political action committee, marks the start of the liberal advocacy group’s million dollar, month-long ad campaign aimed at the Arizona senator.

MoveOn will spend $160,000 to air the new ad - titled “Candles” - on cable as well as on broadcast networks in Iowa and New Mexico, where the McCain campaign is currently on the air without competition from either Hillary Clinton or Barack Obama.

“MoveOn.org is attempting to smear Senator McCain just like it smeared General Petraeus. MoveOn.org is joining Barack Obama and the DNC in maliciously misquoting John McCain,” said Republican National Committee spokesman Alex Conant. “At nearly every event, Obama bemoans the ‘negative tone’ of politics, even while groups that support him are now running negative ads. Now, Obama should prove his rhetoric is more than ‘just words’ and stand up to MoveOn.org.”

(updated with MoveOn response after the jump)

The ad features five candles on a cake that bears the words “Mission Accomplished.” The candles multiply until they reach 100, as McCain is heard saying the American people would not be concerned if U.S. troops remain in Iraq for 100 years. The RNC threatened its Democratic counterpart with legal action earlier this week because it said that statement had been used in a DNC ad in a misleading fashion.

The MoveOn spot closes with a picture of President Bush and John McCain hugging that has been used often in advertising from Democrats and anti-McCain third-party groups this cycle.

MoveOn Executive Director Eli Pariser said Wednesday afternoon that the RNC's criticism was baseless. "Senator John McCain's position on Iraq has been clear - he intends to keep our troops there for decades," he said in a statement. "This is not a one-time gaffe. It is the truth about John McCain's and George Bush's reckless foreign policy."

(updated Wednesday afternoon with MoveOn response)

Filed under: John McCain • moveon.org
soundoff (234 Responses)
  1. Miguel Torres

    Haha, MoveOn.org is the most hilarious pack of elitists I've ever seen. Keep dumping money toward worthless ads that will only see how mean-spirited, sociopathic and clouded the far left has become.

    April 30, 2008 12:59 pm at 12:59 pm |
  2. AJ

    I used to be a supporter of Move-On but changed my mind when the group decided to endorse Obama. I will not support Obama. I will either sit this election out or cross party lines and vote McCain. I urge all Clinton supporters to do the same.

    I'd rather spend money for ad buys that are anti Move On.

    If not Clinton, McCain in '08

    April 30, 2008 01:00 pm at 1:00 pm |
  3. Jim, Burlington NC

    It's all about Clinton.

    In North Carolina were whe has no chance of raising her favorable ratings the strategy is to fund these robo-calls that are missleading black voters and new voters – why isn't the media covering this?

    The same people who are swiftboating McCain are responsible for these calls trying to drive up Obamas negatives.

    Hillary can't get more people to approve of her – all she can do is try and drive up the negatives of McCain and Obama with lies and unsubstantiated insinuations.

    I will NEVER vote for another Clinton or Bush again...

    April 30, 2008 01:01 pm at 1:01 pm |
  4. Ilona Proud Canadian


    Grab your dictionary!!

    A Fact is something that cannot be disputed!!!!!!!!!!!

    To all of the McCain Supporters,
    Have you ever heard the saying "What goes around comes around"?
    "What's sauce for the goose is sauce for the Gander too"?

    What do you think McCain has been doing, with his Hamas and other disgusting ads? He has been putting spins on just about every aspect of Sen. Obama's life!!! It is time for some serious payback!!!!!!!!

    April 30, 2008 01:01 pm at 1:01 pm |
  5. Keith

    It is sad, I used to have so much respect for McCain. I even gave him my write-in vote in 2000. But over the past 5 1/2 years he has slowly widdled that respect away. I don't know if it is just because my eyes were finally opened to who he really is or that he has degenerated into "Bush ver. 3" but I can no longer look at the man the same way again. Only Frm. Pres. Clinton has lost my respect quicker then Sen. McCain.

    It is a sad year for the presidential race.....

    April 30, 2008 01:02 pm at 1:02 pm |
  6. 58 old white wemen for OBAMA




    April 30, 2008 01:02 pm at 1:02 pm |
  7. SPQR753

    The more McCains talks, the more he shoot his own foot!!!!!!!!!!!!!!!!

    April 30, 2008 01:02 pm at 1:02 pm |
  8. David Goldman for OBAMA



    April 30, 2008 01:03 pm at 1:03 pm |
  9. Apollyon

    Kim PA:

    Education, education, education. Need I say more???

    April 30, 2008 01:03 pm at 1:03 pm |
  10. Marc, Chandler, AZ

    As a resident of McCain's home state of Arizona I can tell you in the 4 years I have lived here I have yet to hear about anything pertinent
    he has done for our state. We are one of the big 3 (Florida and Nevada are the other 2) in foreclosures, our electric bills are in the top 5 in the country and our average income is below the national average. A 72 year old is far too out of touch with modern America.
    If Barack Obama was a white man this whole election would be a done deal by now. Too bad our country can't get over this stupid racial crap. Anyone that would cast a vote in this country based on race should not be allowed to vote. They are far too ignorant to be given the responsibility of determining the direction of our country.
    By the way, I'm white.

    April 30, 2008 01:03 pm at 1:03 pm |
  11. CW in DC

    Dave said: "They use a tiny snipet of a paragraph, twist it, and rearrange it to serve their current propoganda interest. Its sickening."

    Wow – could that be what Obamanatics have been saying about the whole Wright mess? Were you also suggesting that we needed to hear the WHOLE scene to get the CONTEXT of what was said? So you're saying that what McCain said was taken out of context with a little 10 second snippet?

    Oh the irony of your blog. So NOW you want to be upset about something being taken out of context.

    April 30, 2008 01:04 pm at 1:04 pm |
  12. Ready for Change

    How about spending some of that money to air some more of Rev Wright's uplifting remarks.

    April 30, 2008 01:04 pm at 1:04 pm |
  13. yo mitch

    You should be last one annointing us idiots. From your post it appears you've completed, at most, the fifth grade? It's clear as day why I need to open up my wallet. I must pay so you can afford to live. WHY MUST I SUPPORT PEOPLE UNWILLING TO HELP THEMSELVES... WHY? And I probably donate more than 90% of you so called humanitarians. PATHETIC.

    April 30, 2008 01:04 pm at 1:04 pm |
  14. Farrell, Houston, Tx


    April 30, 2008 01:04 pm at 1:04 pm |
  15. xtina, chicago IL

    how else does Obama and /or Hillary plan to deal with jihad against America other than keeping a presence in Iraq? Heck, neither obama nor Clinton spend much time campaigning to tell American voters how they even plan to deal w/ Islamo-fascism.

    April 30, 2008 01:04 pm at 1:04 pm |
  16. mimi de la cruz for OBAMA




    April 30, 2008 01:04 pm at 1:04 pm |
  17. The Real Story

    The problem is that religion can only do religious things well. And when a Rev. Wright speaks at the National Press Club, or when a Billy Graham endorses a Nixon or when the adulterous Bill Clinton invited ministers to the White House to airbrush his squalid affair, or when McCain sucks up to the worst of the Religious Right that he once called "agents of intolerance" so he can get elected by religious nut-jobs, or when Hillary Clinton speaks of her faith and of carrying her Bible everywhere, so she will make good with those blue collar voters, it's hard to tell who's abusing whom - the preachers or the politicians. One thing is certain; the relationship of religion and politics does America no more good than the Oracle of Delphi did the ancient Greeks

    April 30, 2008 01:05 pm at 1:05 pm |
  18. dee

    I will vote for McCain if Hillary gets the nomination

    April 30, 2008 01:05 pm at 1:05 pm |
  19. Justin

    AH, the RNC whining about being given a taste of it's own $h1t. the irony is astounding.

    April 30, 2008 01:06 pm at 1:06 pm |
  20. Jill

    Quckley now..why is it again that anyone should care what the nut jobs at Moveon.org think about anything?

    April 30, 2008 01:07 pm at 1:07 pm |
  21. Mauri

    I wish Karl Rove would take a break from advising each of the presidential candidates as to how they can beat their opponents and tell me how to win the lottery!

    As to MoveOn.Org, that reminds me about how often Obama has proudly said he doesn't take money from PACS, when MoveOn is reportedly to be the largest PAC in existence. Could it be that Obama is in the same darkness that prevented him from knowing that Jeremiah Wright was so anti-American? What else doesn't he know???

    April 30, 2008 01:08 pm at 1:08 pm |
  22. Rogers

    We have moved from "The Age of Reason" of which Thomas Paine wrote about to "The Age of Stupidity" of which self-centered, self-righteous imbeciles rule the day. All anyone has to do is visit sites like cnn.com to see just how stupid Americans have become.

    MoveOn.org needs to review the document that led us into the Iraq War, and then maybe, just maybe, they can understand what GWB was referring to when he stated "Mission Accomplished". Last I looked, Saddam was taking a dirtnap; so indeed, "Mission Accomplished".

    Only leftists seem to be able to screech about revolution on campaigns built on lies, distortions, and hyperbole. It's too bad that they also cannot read; if they did, they might actually have a point worth making.

    April 30, 2008 01:08 pm at 1:08 pm |
  23. Mike from Syracuse NY

    Ponit one: You Hillbama's know what McCain said was to have a presence like we have had in Germany, Japan, and South Korea since WWII. Since all three of these countries are now stable democracies it would appear the strategy works. You whined when all those 'out-of-context' Wright soundbites were playing, so how about applying the same standard to yourselves.

    Point two: If you'd bother to do some research, you'd know that our bases in Germany, etc. are subsidized by the host governments. It costs less to keep troops in Germany than in the US.

    Point three: McCain was swiftboated by Bush in the 2000 primaries. They don't agree on many issues. McCain is not Bush III, and to suggest as much just shows how closed minded you 'progressive liberals' really are. You keep saying Obama isn't Wright; well McCain is no Bush.

    Point four: I'm sure 99% of you who don't want to be in Iraq for 100 years have never served a day in uniform, the same as Obama and Clinton. All the people serving today are volunteers.

    April 30, 2008 01:09 pm at 1:09 pm |
  24. A Gulf War Veteran

    If my choice is a man who will put our troops in harms way for 100 years, or a leader who will obliverate another nation with nuclear weapons, I think I'll have to sit on the sidelines. I could not in good conscience, vote for either candidate. Luckily, Obama will carry the Dems. Hillites, register now for the Republican party, if you'd threaten to vote McSame, we don't need you.

    April 30, 2008 01:09 pm at 1:09 pm |
  25. David Goldman for OBAMA



    April 30, 2008 01:09 pm at 1:09 pm |
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