April 30th, 2008
12:05 PM ET
15 years ago

MoveOn announces launch date for anti-McCain ad buy

[cnn-photo-caption image= http://i.cdn.turner.com/cnn/2008/images/04/30/art.moveonad.cnn.jpg caption="MoveOn is launching a massive anti-McCain ad campaign."] (CNN) - MoveOn.org announced Wednesday they are launching their massive television ad buy aimed at presumptive Republican nominee John McCain with a new spot tomorrow, the fifth anniversary of President Bush’s “Mission Accomplished” speech.

The 30-second ad, funded by the group’s donors and its political action committee, marks the start of the liberal advocacy group’s million dollar, month-long ad campaign aimed at the Arizona senator.

MoveOn will spend $160,000 to air the new ad - titled “Candles” - on cable as well as on broadcast networks in Iowa and New Mexico, where the McCain campaign is currently on the air without competition from either Hillary Clinton or Barack Obama.

“MoveOn.org is attempting to smear Senator McCain just like it smeared General Petraeus. MoveOn.org is joining Barack Obama and the DNC in maliciously misquoting John McCain,” said Republican National Committee spokesman Alex Conant. “At nearly every event, Obama bemoans the ‘negative tone’ of politics, even while groups that support him are now running negative ads. Now, Obama should prove his rhetoric is more than ‘just words’ and stand up to MoveOn.org.”

(updated with MoveOn response after the jump)

The ad features five candles on a cake that bears the words “Mission Accomplished.” The candles multiply until they reach 100, as McCain is heard saying the American people would not be concerned if U.S. troops remain in Iraq for 100 years. The RNC threatened its Democratic counterpart with legal action earlier this week because it said that statement had been used in a DNC ad in a misleading fashion.

The MoveOn spot closes with a picture of President Bush and John McCain hugging that has been used often in advertising from Democrats and anti-McCain third-party groups this cycle.

MoveOn Executive Director Eli Pariser said Wednesday afternoon that the RNC's criticism was baseless. "Senator John McCain's position on Iraq has been clear - he intends to keep our troops there for decades," he said in a statement. "This is not a one-time gaffe. It is the truth about John McCain's and George Bush's reckless foreign policy."

(updated Wednesday afternoon with MoveOn response)

Filed under: John McCain • moveon.org
soundoff (234 Responses)
  1. Joe

    Operation Chaos!

    April 30, 2008 01:09 pm at 1:09 pm |
  2. Porter

    A shallow disingenuous smear campaign... from MoveOn... how shocking. Their "help" is about as valuable as an endorsement from Rosie O'Donnell.

    April 30, 2008 01:09 pm at 1:09 pm |
  3. Former Republican

    McCain doesn't have a chance against Obama, and whatever delusional Republicans or people from the Clinton Cult think......the Obama train is coming through!

    TO HILLARY CULT MEMBERS- OBAMA- 293 DELEGATES TO WIN, $30 million more to spend, and FL and MI are not going to count.....you can call this comment "hate" but I prefer calling it FACTS! If for some unbelievable chance Hillary wins the nomination....I am sorry to say I will have to close my eyes when I push the button to vote for Hillary .........then buy my new t-shirt that reads," I didn't vote for her!" Republicans lied to me in 2004, Hillary has already lied to me in 2008, Obama has not YET!

    April 30, 2008 01:12 pm at 1:12 pm |
  4. Obama

    Nah he looks like a chipmunk with those cheeks.

    April 30, 2008 01:14 pm at 1:14 pm |
  5. whats up with

    All these Canadian's? You keep your socialistic views to yourselves. This is an American election, you have no place in it. We aren't trying to influence your policy when you elect phony prime ministers. You're not the 51st state so shut your loyalist mouth's.

    Queen Mum

    April 30, 2008 01:15 pm at 1:15 pm |
  6. Bayou Joe

    Moveon.org and you idiots on this site are doing a good job of smearing a good man, solely for political advantage. When you give as much to this country as McCain has, you can take all your pot shots you want, until then keep your stupid comments to yourselfs.

    If you can't say something positive about a person don't say anything.

    McCain will be our next president and you will show him respect.
    Even as a Senator, he deserves your respect and admiration.
    That is what is wrong with this country. Too many critics not enough builders and doers.

    April 30, 2008 01:15 pm at 1:15 pm |
  7. Uncle Sam

    For those who insist on referring to Sen. McCain as a warmonger, it is unlikely that I can convince you otherwise about this American hero who was tortured and imprisoned for over five years during the Vietnam War. Including two years in solitary confinement. And who refused an early release after eight months out of regard for his fellow captives. And who saved one of them from permanent disability. But perhaps what Sen. Biden said in a recent interview will make a difference: "My fellow Democrats will not like to hear me say this, but I know John and he hates war and he would do everything he could to get us out of Iraq."

    April 30, 2008 01:15 pm at 1:15 pm |
  8. Bill

    Irony is when people attack the rich liberals who are manipulating truth while the poor conservatives (Exxon, Chevron, Shell, Northrop-Grumman, Boeing, pharmicuticles) get attacked. Luckily, they have a couple a billion in tax breaks to help them get over it. Voting public, how much are you getting in tax breaks?

    April 30, 2008 01:15 pm at 1:15 pm |
  9. mac

    Who the heck is warbucks? Another liberal statement-about-the namee-in-a-derogatory-name? Gow the heck up you children. Are you still in kindergarten? Do you have to stoop to this kind of immature word-play? Is it because you can't conduct and subtantiate an arguement like mature gownups?

    April 30, 2008 01:16 pm at 1:16 pm |
  10. ed

    you think this is good wait until the RNC starts airing the Obama/Wright adds and the connections to black liberation theology and the connection to the Weather Underground, you guys have not seen anything yet. Oh by the way, we aren't getting out of Iraq, no matter who is president, remember we have a military presence in Afghanistan, an Iraq withdrawal will mean our military in Afghanistan will be in peril.

    April 30, 2008 01:17 pm at 1:17 pm |
  11. Earl in Kansas

    When McCain stopped the lease program for the Air Force Tankers he claimed he saved taxpayers about $23,000,000,000. That was to replace all 500 tankers. He then pushed to change the requirements on the current bid to give the contract to Airbus/Northrup. Almost all of the money will go to Europe. It was a $35,000,000,000 award. It will build just over 150 tankers. It will cost the American taxpayers another $65,000,000,000 to finish replacing the 500 tankers we currently have. We will have to pay, at the least, $77,000,000,000 more than what McCain claims he saved. This is what McCain has done. He claims to have saved us 23 billion. Now he wants in the White House and says he will save us even more.
    Must be the new math.

    April 30, 2008 01:18 pm at 1:18 pm |
  12. Steve

    It's amazing how many people take McCain's quote out of context and use it for their own agenda. Here's his quote for those who wish to see what it actually says:

    Interviewer: "President Bush has talked about our staying in Iraq for 50 years –"

    McCain: "Maybe a 100. Make it 100. We've been in South Korea, we've been in Japan for 60 years. We've been in South Korea for 50 years or so. That'd be fine with me as long as Americans are not being injured or harmed or wounded or killed. Then it's fine with me. I would hope it would be fine with you if we maintain a presence in a very volatile part of the world where Al Qaeda is training, recruiting, equipping and motivating people every single day."

    McCain is not saying that we'll be at war for 100 more years, but rather to have a presence in the region...and if that is for the next 100 years, then so be it. Are we at war in South Korea or Japan? No, but we do have a presence there as we do in many parts of the world. Basically McCain recognizes that, unfortunate as it is, there will have to be some sort of presence in this hostile part of the world, but presence does not always mean war.

    April 30, 2008 01:19 pm at 1:19 pm |
  13. Ric

    Democrats for Mc Cain '08

    April 30, 2008 01:20 pm at 1:20 pm |
  14. Apollyon

    The racism from the Clintonistas is gagging me with it's stench. Please! You're not welcome in my Party, so go and vote for whomever. Barack has added enough enlightened voters to the ranks of Democrats to easily outnumber the racist's that flip to McBush out of spite. Go on! Git! And don't let the door hit you in the @ss.

    April 30, 2008 01:20 pm at 1:20 pm |
  15. Sharon

    Wait, isn't BO complaining that Hillary supporters are doing this to HIM????? I don't get it......talking out both sides of his mouth???? 🙂

    April 30, 2008 01:21 pm at 1:21 pm |
  16. White 58 yr old, Obama

    I cannot believe that these republicans are whining about something that is being shown on TV after all of the lies that they have shown. McCain sain we could be there 100 yrs. In a country that did nothing to us, we are the intruders!!!.

    April 30, 2008 01:24 pm at 1:24 pm |
  17. Michael

    Most Democrats who say they will defect to McCain if Obama wins the nomination are unable to support Obama because he is black. In many ways this is prejudice although the media dress it up as "America not being "ready" to elect a black President. If America is not ready to elect the intelligent, Harvard educated Obama who happens to be half white, then it wont be ready for another 100 years. It would be foolish to deny the obvious fact that Democrats who abandon their own party for McCain are suffering some form of prejudice. Why would anyone want to lip frog to Bush's puppet if there was nothing more sinister at play?

    April 30, 2008 01:25 pm at 1:25 pm |
  18. David

    This is funny. The Dems bagging on McCain and they are going to put up O or H? Stop my sides are hurting so much.

    One has Wright and the other has Snipper fire and those are just one of many from each. They both have not done anything. Do not even try to say Hill did stuff in the White House. No Bill did things when he served. Hillary was just there as a dependent.

    Once y'all are done digging on each other then we will see what happens. Just do not cry when the Dems own words come back to slap you in the face.

    April 30, 2008 01:26 pm at 1:26 pm |
  19. Val

    ‘Just words’ Obama should stand up to this loony toon MoveOn.org if he wants to prove to American people that he means what he says and says what he means. I've lost all respect for Obama. Obama's portrait that loony toon liberals painted of him several months ago is now revealing its true colors and characteristics.

    This election cycle will be recorded as one of the saddest chapters in American history.

    April 30, 2008 01:26 pm at 1:26 pm |
  20. Obatala for obama

    what about Billary she voted for the war????
    she is destroying the party

    would anyone stand up agains the clintonb machine

    Hillary and McCain one and the same..

    somoene please stand up agains the war creator and leaders:::???

    No more bushes and clintons.............please

    April 30, 2008 01:26 pm at 1:26 pm |
  21. ostriches burying our heads in the sand

    I am glad we are thinking long term and have not forgetten the Swift Boat debacle!

    April 30, 2008 01:27 pm at 1:27 pm |
  22. Former Republican

    Praetorian- As an Obama supporter I would like to personally thank you for your ultimate contribution to this country and I respect your opinion...a lot more than the Hillary Cult members. I would like to know what the Republicans have shown you over the past 8 years that makes you support them....what about the people that have fought a war that means absolutely NOTHING to us! A war without meaning is a endless war that kills young MEN from all across this country. Then what do the Republicans do.....shut down military hospitals across the country and give our veterans poor healthcare after they sacrificed more than most average Americans would. Whether we stay in Iraq for another 6 years or 6 months....nothing is going to change the outcome.....the only thing that is going to change is the American body count.

    April 30, 2008 01:27 pm at 1:27 pm |
  23. stephanie

    The next commercial that should be made and put in a loop is Bush's endorsement of McCain. I think a lot of indys and republicans would run for the chance to vote dem.

    Also, make an ad about that fabulous healthcare plan he unveiled.

    April 30, 2008 01:28 pm at 1:28 pm |
  24. Steve in DC

    LOL...great ad!!! I cant believe how people keep saying that people are misquoting him...that's exactly what he said!

    April 30, 2008 01:28 pm at 1:28 pm |
  25. IAMWMD

    I'd also like to see an ad with Bush and Lil McBush regarding those WMD's. Their WMD will be the voters in November

    Obama 08

    April 30, 2008 01:28 pm at 1:28 pm |
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