July 23rd, 2008
11:37 AM ET
14 years ago

Obama campaign releases, re-releases Spanish radio ad

[cnn-photo-caption image= http://i2.cdn.turner.com/cnn/2008/images/07/23/art.obama.laraza.jpg caption="Obama spoke at the National Council of La Raza Annual Meeting earlier this month. "]
(CNN) - Barack Obama’s campaign released a new Spanish-language radio ad Wednesday that will hit the air in battleground states with large Latino voting blocs, after mistakenly sending out an earlier script of the spot that included a reference to the Illinois senator's immigrant father.

"Some people have power and connections. But most of us have to make our own way through life,” says the announcer in “Nuestro Propio Camino.”

“This is true even for the man who could become the next President … Barack Obama. He grew up without a father — raised by his mother with the support of his grandparents. Through student loans and hard work, he graduated from college.

Listen: Obama camp details new strategy

“Obama never forgot his roots,” continues the announcer, adding that "despite the political pressure, Obama has stood with us for immigration reform and spoke out for our veterans. It’s time we had a President who understands we all deserve a chance to make our own way."

An earlier version of the script released earlier Wednesday also pointed out that “His father was an immigrant. His mother from a humble, middle class family.” In that version, the announcer added that “Obama never pulled people down as he made his way up.”

The Obama campaign said the change had not been an attempt to downplay the presumptive Democratic nominee's immigrant father. “We don’t just wipe Barack’s father, who meant so much to him, out of the campaign. An ad is an ad,” said Deputy Campaign Manager Steve Hildebrand, after being asked about the change on a conference call with reporters, adding that “there is no strategy to eliminate him by any stretch.”

A clear majority of Hispanic voters backed Hillary Clinton over Obama during the primary season, but recent polls suggest he now holds a significant lead over John McCain among this key demographic. The new ad will air in Florida, Colorado, Nevada, and New Mexico – states where the Hispanic vote could prove decisive this November.


Filed under: Candidate Barack Obama
soundoff (119 Responses)
  1. Oluwa

    Great ad, Does not bicker or attack the other campaign, just states the facts.
    McCain Camp could learn a lot from OBAMA:
    according to them, who's responsible for gas prices? Barack Obama, really, Is he also responsible for foreclosure crisis and the bank failures and the IRAQ war? Please enlighten us old wise McCain.

    July 23, 2008 01:58 pm at 1:58 pm |
  2. patricia

    We are a nation of immigrants and we need Obama now!

    July 23, 2008 01:59 pm at 1:59 pm |
  3. Anonymous

    For immigrants, Obama brings up his father. For veterans, he brings up some Uncle reference. It is like an actor trying to be in all roles of movie. So much for 142 days of Senate expericence. It is strange media is casting him as the big-shot.

    July 23, 2008 02:00 pm at 2:00 pm |
  4. leon

    THe Hispanic community will understand and recognize that Senator Obama is an average politician that makes customized promises of change everywhere he goes in order to get the votes of that community.

    His actions proved that he does not care about achieving or meeting his goals as the asbestos project he was involved in in Chicago shows.

    Obama is moving to the center now and will sacrifice his positions with the ledt wing of the Democratic Party to appeal to the center and some right wing voters.

    Is this the change we want: It is not. We do not want this arrogant person in the white house.

    Please bring back Hillary Clinton

    July 23, 2008 02:04 pm at 2:04 pm |
  5. Obama Supporter from FL

    I certainly think that Obama will be a better friend to the latino community in America than John McCain. Obama has also made some sensible points about the border fence – the fact that the physical fence cuts a Brownsville University campus in half shows you how poorly executed the plan for a fence has been so far...

    July 23, 2008 02:05 pm at 2:05 pm |
  6. Bayou Joe

    Hispanos are faithful... Hillary or McCain. No bama on our plate.

    July 23, 2008 02:05 pm at 2:05 pm |
  7. eric

    Would you rather have a president who was handed everything he got, or one who made a life for himself through his own hardwork and sacrifice? Not only does Obama have the better policies and judgment, he also shares my values in this regard. That's why he gets my vote.

    July 23, 2008 02:15 pm at 2:15 pm |
  8. Obama el Falso

    Obama es un payaso, el no es por los latinos

    July 23, 2008 02:16 pm at 2:16 pm |
  9. Montana is Obama Country

    Barack the VOTE...

    Watch for the BARACKTOBER Fest coming to a town near you...!!

    Yes...>WE<...Can...

    July 23, 2008 02:17 pm at 2:17 pm |
  10. Stud

    Awesome ad!

    Down with McBush!

    July 23, 2008 02:17 pm at 2:17 pm |
  11. Obama Supporter from Texas

    Barack Obama – our next president...

    July 23, 2008 02:24 pm at 2:24 pm |
  12. the prophete

    This MAN is the MAN the world want to see as President of the united states.

    Hate him, insult him, but he is who he is BARACK OBAMA.

    "even if you don't like the horse...at list admit that he can run fast"

    July 23, 2008 02:25 pm at 2:25 pm |
  13. not an obamabot, thank GOD

    why does he release a commercial in a language he cant speak, read or, write?

    July 23, 2008 02:26 pm at 2:26 pm |
  14. Democrat for Hillary

    SO...how many ILLEGALS will vote of Obama???????
    The man will say anything to get elected....
    OH..isn't that what everyone said about Hillary? At least she didn't STEAL others ideas for CHANGE....
    Obama has not an a decent ORGINIAL idea yet....
    SO, I guess a vote for Obama is a vote for--Hillary, McCain, Romney, Paul and every other canidate that ran in this Presidential primary......
    WHAT A FAKE OBAMA IS.....................

    July 23, 2008 02:27 pm at 2:27 pm |
  15. Richard

    I am a Democrat Latino that will for the first time vote for a republican.

    A Hillary Supporter for McCain!

    LATINOS vote against arrogant Barack Hussein Obama!

    July 23, 2008 02:30 pm at 2:30 pm |
  16. Marie in California

    Apparently the ad doesn't get accurate enough to include the fact that his white maternal grandmother was a bank vice-president in Hawaii when he lived with the grandparents.....and Obama certainly wanted for nothing then. In fact, he was able to attend a prestigious and expensive high school in Hawaii.

    Get truthful, Obama!

    Was for Hillary, now for McCain!

    PUMA

    July 23, 2008 02:33 pm at 2:33 pm |
  17. john williams san diego, ca.

    the more he talks, the better McCain looks...and they haven't even had a debate yet...too much pressure on a first time U.S. Senator..

    July 23, 2008 02:42 pm at 2:42 pm |
  18. I am so cool

    I like pickles but I don't speak spanish so I eat kosher dills. Obama's pretty cool, he speaks spanish I guess.

    July 23, 2008 02:43 pm at 2:43 pm |
  19. Republican_for_Barack

    Between this and saying sunni insurgents in irak are trained by iran before being whispered by liebermann,, my choice is clear !!!!

    hey Mc OlderBush .....White house is no retirement house

    July 23, 2008 02:44 pm at 2:44 pm |
  20. 57 States

    He told us if we wanted to stay in america we needed to speak spanish

    July 23, 2008 02:45 pm at 2:45 pm |
  21. John McShame, Obama Is Going to Tax You & Cindy, but Not Me & 95% Americans Making < $250,000/Yr

    Obama is TOO GOOD for america!...the republican bigots should be proud that we have a better choice than some old twig McSame they are offering for a replacement of one of the most unintelligible president in the history of the united states -Goerge Dubya!

    Obama '08/'12!!!!!

    YES WE CAN!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!

    July 23, 2008 02:45 pm at 2:45 pm |
  22. Independent-woman-4-Obama

    As a Latino voter, one of many I know, that most of us are now backing Sen. Obama. In my family we were split between Hillary & Obama.

    We KNOW that McCain is pandering to Latinos, trying his best not to be too excited about the fence being built! And we KNOW, that the majority of the Republican base calls "illegals" immigrants that are not documented. We KNOW whose side McCain is on, though sometimes we all wonder.

    McCain can not talk out of both sides of his mouth, he is either a moderate and a maverick or he is a conservative.

    He can't wink at Latinos, and wink at the far-right-extremist whom he needs to support him.

    He is playing both sides, hope someone notices!

    July 23, 2008 02:46 pm at 2:46 pm |
  23. Latinos Para McCain

    Obama, Latinos Will Not vote for you.

    You have repeatedly changed your opinion on immigration issues and your website is completely misleading. You have absolutely no experience or a clue about Latino issues. McCain has repeatedly supported and spoken out for Hispanics in the military and other immigration issues.

    Most Americans will not be fooled by a smoke and mirror politician saying anything he can to be elected.

    Hispanics for MCCain.

    July 23, 2008 02:49 pm at 2:49 pm |
  24. Patrick

    This is the definition of pandering

    July 23, 2008 02:49 pm at 2:49 pm |
  25. Ula Nejad- Sacramento Ca

    Immigration reform is a business proposal. The guy is an idiot.

    July 23, 2008 02:50 pm at 2:50 pm |
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