September 15th, 2008
07:00 PM ET
15 years ago

Both campaigns embrace 'Change We Need'

[cnn-photo-caption image= http://i2.cdn.turner.com/cnn/2008/images/09/15/art.change.ap.jpg caption="Obama and McCain are now both using the same slogan."] (CNN) - The closing line of the new John McCain-Sarah Palin ad — “the change we need” - has become a constant campaign catchphrase this month.

But not for the Republican ticket.

Democratic presidential nominee Barack Obama, who has used the slogan “Change You Can Believe In” for most of his White House run, first used the line “that’s the change we need right now” in his convention acceptance speech at the end of August; running mate Joe Biden used it in his first campaign ad. By last week, the campaign — which hasn’t retired the old motto - was holding “Change We Need” events across the country.

What does Obama himself think of the matching slogans? He told a Colorado crowd Monday that “imitation is the sincerest form of flattery” - but asked rhetorically why McCain didn’t borrow some of his ideas as well.


Filed under: Candidate Barack Obama • John McCain
soundoff (53 Responses)
  1. Sandy - PA

    The "Change" John McCain voted for? Sellig control of US ports to Dubai. Now that's HIS idea of change.

    September 15, 2008 09:05 pm at 9:05 pm |
  2. Bulldog

    Once again on a number of judgments, McCain or Bush is following Obama's lead.

    Talks with Iran
    More troops in Afganistan
    Talks with S. Korea
    Talks with Syria
    Attacking Al Qeida in Pakistan
    "Change" campaign

    These are just a few that either Bush or McCain original attacked Obama for his judgment on each of these on now one or the other is now doing exactly what Obama called for.

    Wow, and McCain is a POW.

    September 15, 2008 09:05 pm at 9:05 pm |
  3. bibek

    cheating, lying, stealing, manipulating, distorting

    Palin lied when she said, "I said Thanks, but no thanks tot he congress."
    McCain lied when he said," Palin probably knows more about the environment any anybody else in America."

    Thoese were just two example. i can't write more coz i need to get back to studying. i have a test tomorrow.

    Obama/Biden '08

    September 15, 2008 09:07 pm at 9:07 pm |
  4. Michelle

    Obama knows what needs to be changed in our existing gov't...McCain is a copy cat..and he will copy cat Bush's existing military policy.... 350 million a day for the war in Iraq! Policing the world, and getting our nose involved in every countries problems.....we have lost that right thanks to Bush, our Allies do not trust us.

    I am glad to see the media doing more fact checks, and getting back to real questions for the candidates.

    Let the debates begin............please start the debates. No more political policy lessons for the dictator from Alaska....Joe Biden can handle her.

    God Bless Obama

    September 15, 2008 09:08 pm at 9:08 pm |
  5. Muckinello

    Maggie, a spell checker would do you good. Do we need more proof of how McCain supporters are really scooping the bottom of the barrell?

    September 15, 2008 09:08 pm at 9:08 pm |
  6. Greg

    The reason The Honorable Sen. McCain may lie aboutObama is he feels soory for Obama and he trying to make him look good.. Think about this: If the economy is so bad and the US is in a war nobody wanted why is Obama only tied with The Honorable Sen. McCain in the latest polling data. I think Obama has some issue problems and the intelligent voters realize that.

    September 15, 2008 09:08 pm at 9:08 pm |
  7. mike

    vote Obama/Biden 2008!!!!!!!!!!!!!!!

    September 15, 2008 09:08 pm at 9:08 pm |
  8. Mario fl

    NO way ,no how no McCain no Palin

    September 15, 2008 09:09 pm at 9:09 pm |
  9. MurphyMorseJohnson

    While McCain proclaims change because he is a maverick, McCain still dons the label, Republican Party. A real maverick in the Republican Party would be a Democrat. McCain is no Democrat and he is not so much a maverick, either, unless one considers the character issue. While Obama acknowledged Reverend Wright as bad news and fired him, McCain proposes change based on supreme character. Less we forget, after his first wife waited for McCain all the years he was in a cage, he dumped her and his three children for a blondie 100 millionairess. Great character and a change for the worse!

    September 15, 2008 09:09 pm at 9:09 pm |
  10. MikeH

    Obama started the 'Change' mantra and McCain, behind in the polls, stole it. Today (Monday) I heard McCain say "Enough! is Enough", so I guess he's going to steal that slogan also.

    Republicans = Racisim, Ignorance, Thievery.

    Some Republican boot-licking toady stooge in CNN purges my posts so I doubt this will be posted, but that's fine.

    September 15, 2008 09:11 pm at 9:11 pm |
  11. roger dowdle, lockhart, Tx

    Poor McBush, first they ridicule Obama for wanting to talk to iran, then they start talking; they ridicule him for time table on withdrawing troops, then they agree to a timetable; they laugh at his change message, now they want to be an agent of change (without really changeing anything).

    September 15, 2008 09:18 pm at 9:18 pm |
  12. Southerner

    Obama is a farce. His "change" is nothing but old school socialism with a new coat of "hope and change" paint.

    His campaign promises are complete BS. He cannot implement his$1 Trillion in new spending AND give tax cuts to 95% of Americans. He will have to RAISE taxes to fund his spending, or the spending is an empty campaign promise, just like his promise to opt out of NAFTA (nudge nudge, wink wink Canada- just campaign rhetoric).

    September 15, 2008 09:18 pm at 9:18 pm |
  13. OLD MAN YELLS AT CLOUDS

    Hey Maggie, learn how to take your caps off or did you go to the John McCain school of internet? McSame is going to change what exactly, himself? Get over it America & start thinking intelligently – Obama/Biden is the only way to get change save our country

    September 15, 2008 09:39 pm at 9:39 pm |
  14. me

    does Obama have a monopoly on the word"change"?
    these petty fights are not worth to even to listen to them.
    Each of them have good qualities, and bad ones. Palin is fresh in politics, I like her, I love Hillary. Women are better than men, we need the change, and it is to elect a woman. Not that I do not like men, but we need change.

    September 15, 2008 09:52 pm at 9:52 pm |
  15. McCryptKeeper/Cruella 08

    "Enough is enough" now as well? And he says Obama DIDN'T slam Palin but the ad still stands?

    That old man is lying through his fake teeth

    September 15, 2008 09:53 pm at 9:53 pm |
  16. Larry

    Mc-insanes Daughter on Larry king promoting childrens book.THE MOST DISCUSTING PANDERING I HAVE EVER SEEN IN 52 YEARS .WHY NOW AT THIS TIME ..THIS IS SHAMEFULL DISTURBING AND THE LOWEST LEVEL OF PHYCOLOGICAL BS I HAVE EVER SEEN ...JUST DISCUSTING REALLY...

    September 15, 2008 09:54 pm at 9:54 pm |
  17. New York Woman

    Obama thinks McCain is trying to imitate him? Borrow some of Obama's socialistic ideas? How rediculous. No, McCain simply is using the slogan because HE is the one who can bring about the changes that we need. Gee, and to think Obama is portrayed as so intelligent.

    September 15, 2008 09:55 pm at 9:55 pm |
  18. maria

    Republicans are stealing all Obamas good ideas for this country.
    They should be ashamed.

    September 15, 2008 09:55 pm at 9:55 pm |
  19. Alimi

    If the McCain campaign wants change as a slogan, what about trying PALIN/McCAIN ticket for size, as, what we have is a case of the cart driving the horse.

    September 15, 2008 09:59 pm at 9:59 pm |
  20. natie

    McCain and Palin are an embaresment for this country.

    September 15, 2008 09:59 pm at 9:59 pm |
  21. Freedom Loving Patriot (God fearing too!)

    McChangeMyMind if it gets me elected

    September 15, 2008 10:00 pm at 10:00 pm |
  22. Moon Maiden from Lake Michigan

    Mc Cain continues to lie. And lies about every ( even the little things) and believes his own lies. This is pathological.

    The problem is Mc Cain doesn't know his own truth.
    He still lives in his WAR ( of hell) which clouds his mind and judgement.

    Bottom line here is: LAIRS ARE THIEVES AND THIEVES ARE LAIRS.

    September 15, 2008 10:00 pm at 10:00 pm |
  23. Ron was a REP now a DEM

    MAGGIE

    You must be one of the faithful TOWN MEETING people. Sad most of Americans can still only see BLACK and WHITE. The country built on diversity but still lacks in tolerance

    September 15, 2008 10:00 pm at 10:00 pm |
  24. Steve - VA

    I know this goes against "popular belief" but I believe that McCain will keep us OUT of additional wars if at all possible. Reason – He knows what it is really like – unlike Bush/Cheney and Obama/Biden. McCain is not a neo-con but will avoid war if possible. If forced to fight -I'm convinced he will use overwhelming force to win it and get it over. I have 2 children approaching service age and do not want them serving under Obama.

    September 15, 2008 10:03 pm at 10:03 pm |
  25. MurphyMorseJohnson

    The forecast is for change... Unless the electorate is so filthy rich that it is impervious to another 30% rise in energy costs, $5 gas per gallon, 2X storm intensities due to global warming, more mortgage, bank, and brokerage roller coastering due to Republican deregulation, more job outsourcing and importing more foreign made products due to Republican managerial greed and lobbyists, higher health costs thanks to Republicans, mortgaged size college tuition, and throwing away a trillion dollars to Iraq without capturing bin Laden and throwing another trillion to the Chinese, the electorate will vote for change...and vote Democrat

    September 15, 2008 10:03 pm at 10:03 pm |
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