September 17th, 2008
08:15 AM ET
14 years ago

Plouffe: The new Florida is...Florida

[cnn-photo-caption image= caption="The Obama campaign has targeted 17 battleground states."](CNN) - Other states may grab their 15 minutes of Electoral College fame, but Barack Obama’s campaign manager recorded a new six-minute Web video for the Democrat’s supporters that suggests the new Florida is… Florida.

In a Web video sent to supporters Wednesday, Obama campaign manager David Plouffe displayed an Electoral College map that included 17 battleground states, including new targets like Montana, North Carolina and Virginia – and Georgia, where the redeployment of staffers elsewhere in recent weeks had raised questions about the campaign’s determination to make a play for this traditionally red state.

Plouffe also highlighted registration numbers in Pennsylvania and Nevada - two major electoral prizes where new Democrats far outpace new Republicans, or where the GOP has actually dipped into negative registration numbers (meaning the party now has fewer members than it did when the year began.)

But the veteran campaign manager spent half the video talking about Florida, the state that cost Al Gore the White House in 2000, where some recent trends in the tight race had prompted concern among Democrats.

Related: Check out CNN's Electoral College map

Plouffe laid out the $39.3 million battle plan, including radio and television ads, infrastructure, direct mail, staff, and phonebanking. He said the message narrative was again shifting their way - “the debate is about change, it’s about the economy, these are two areas we think we can prevail in” - but the focus was the ground game, as Plouffe pointed to potential turnout and registration gains among Obama base voters in Florida. “We’re going to win this election block by block, precinct by precinct,” he said.

Watch the Situation Room and check the Political Ticker at 4 p.m. for the release of the latest CNN/Time Magazine/Opinion Research Corporation poll on the state of the race in Florida and four other key fall battlegrounds.

Filed under: Candidate Barack Obama
soundoff (275 Responses)
  1. Ana

    CNN you can post all racist comments from so many ppl .. why cant you post my comment..

    Your comment is awaiting moderation.
    I officially became a US citizen yesterday. I have 15 other friends with me and we all registered to vote for Obama. I think he is the one who can get this country out of trouble…

    Obama/Biden '08 & '12

    September 17, 2008 11:08 am at 11:08 am |
  2. Illinidiva

    The new floridas are Colorado and New Mexico. McCain has not spent much money in the state of Florida (much less than Obama has) and he's still been pretty consistently ahead there. But if Obama's minions want to waste money there rather than focusing on CO and NM, then I'm more happy to let them.

    September 17, 2008 11:09 am at 11:09 am |
  3. Darryl

    Why are we not talking about this?

    Why are we not talking about this? Andrew K. McCain, a son of Republican presidential nominee John McCain, sat on the boards of Silver State Bank and of its parent, Silver State Bancorp, starting in February but resigned in July citing "personal reasons," corporate filings with the Securities and Exchange Commission show. Andrew McCain also was a member of the bank's audit committee, responsible for oversight of the company's accounting.

    The younger McCain, who is the chief financial officer of Hensley & Co., the beer distributorship of which Cindy McCain is chairwoman, is the Arizona senator's adopted son from his first marriage.

    Andrew McCain's position on the Silver State board and departure were first reported Friday by The Wall Street Journal online.

    September 17, 2008 11:10 am at 11:10 am |
  4. Patty

    I guess no one watched last night on CNN and Fox how they went through all the comments against McCain by the Obama people and totally refutted every one of them. Obama's people are the ones lying. Oh and what about the money he has received from Fannie and Freddie? And what about that he has to produce proof of his birth and citizen ship records at the end of September. Check that out!!!!!

    September 17, 2008 11:10 am at 11:10 am |
  5. Why????


    Wake up young voters!! This is your time to step up to the plate. My social security check and health care depends upon you. Don’t let's us old people down.

    September 17, 2008 11:14 am at 11:14 am |
  6. Alice Newman Center Harbor NH

    Senator Clinton was right to use her time and talent elsewhere. Before you could say lipstick on a pig, the McCain campaign would be running pictures of the two women and trying to convince you that Hillary was a fan of Palin.

    September 17, 2008 11:14 am at 11:14 am |
  7. Debby

    Hey Plouffe AIG just got bailed out to keep jobs. How are you going to explain to the NEW FLORIDA that Obama the taxaholic will keep AIG afloat if he is Pres. by raising all these corporate, payroll, capital gains, etc. etc. I would like Sen. Obama to address this in his preaching stump speech's now.

    September 17, 2008 11:14 am at 11:14 am |
  8. Scott L

    Obama is going to get crushed in November. Why will no one listen to me? 🙂

    September 17, 2008 11:15 am at 11:15 am |
  9. Jennifer

    Indiana is working hard to make our state a blue state!

    September 17, 2008 11:15 am at 11:15 am |
  10. Jen

    For the very first time in our adult lives, my husband and I have contributed to Obama's campaign and volunteered to canvas our community. This is COMPLETELY out of my nature. I'm doing it for several reasons, but mostly because I fear for this country's future under another four years of Republican rule. FEAR it. I have two small children who's future's are at stake here. I am an Independent, and have voted Republican in the past, so therefore I don't necessarily agree with the Dems on *every* issue. BUT, I can't help but here the echo of JFK's words during this time of crisis: Ask not what your country can do for you, but what you can do for your country. So....I am.

    I emplore all American's to do what is right and good for OUR country. Put aside your partisan politics, put aside your gender bias, put aside your racial stereotypes, put aside your anger and *seriously* consider what's at stake here.

    Don't vote with your with your HEAD!

    September 17, 2008 11:15 am at 11:15 am |
  11. Nija

    Difference between McCain and Bush .................(NONE) The difference between Palin and Cheney(Pit bull)................... Lipstick

    September 17, 2008 11:17 am at 11:17 am |
  12. Bill Tampa

    Don't trust the polls. I was a former Republican until this year. I live in Tampa,Fl. along the infamous I-4/I-75 corridor, where you can see a huge 30 foot confederate flag flapping in the wind. It's their right of course. Don't believe the hype, there are plenty of Floridians wearing Obama shirts, bumper sticker and have yard signs that you would normally not see supporting him.You do see McCain as well.I is closer than you think. Florida is suffering as well and we want it to stop.

    Floridians for Obama/Biden 08/12..

    September 17, 2008 11:17 am at 11:17 am |
  13. Maverick Voter

    Florida Republicans plan to be mavericks this time and vote for Obama.

    September 17, 2008 11:18 am at 11:18 am |
  14. Brett

    Florida will alway be NOBAMA!

    September 17, 2008 11:18 am at 11:18 am |
  15. tony

    Hey Ana–More DEM lies-If you just got your citizenship yesterday–You can't have your voting cards today-
    Oh !! Wait a minute -if you were an illegal and don't have to present ID–Sure the DEMS will let you vote-

    September 17, 2008 11:18 am at 11:18 am |
  16. Viet Vet

    Only in the USA where white privilege is the only thing that could possibly allow
    someone to run for Vice President who told more lies than watergate and have more baggage than a pullman train or run for president when he has voted with George W. Bush 90
    percent of the time, even as unemployment is skyrocketing, people are
    losing their homes, inflation is rising, and the U.S. is increasingly
    isolated from world opinion, just because white voters aren't sure about
    that whole "change" thing. Ya know, it's just too vague and ill-defined,
    unlike, say, four more years of the same, which is very concrete and

    September 17, 2008 11:19 am at 11:19 am |
  17. TerryDoRight

    First the DNC disenfranchised Florida with the help of Obama and his campaign dragging their feet on a redo, and now Plouffe thinks he will campaign in Florida and they will all run and support Obama, I think the Obama campaign in dreaming in colors of bright yellow!

    Incase Americans have not noticed yet, but the whole continent of North America will be Conservative.

    Mexico ==-======Conservative!
    Canada======== Soon to be Conservative!
    United States == =Soon to be Conservative!

    During war times North America becomes Conservative it is only a natural state of protection and defence.

    September 17, 2008 11:19 am at 11:19 am |
  18. Cronies

    Hey Diaz -

    If McCain/Palin believe in "Country First" and "Change" does that mean that the current administration does not put first "Country First?"

    September 17, 2008 11:21 am at 11:21 am |
  19. nad

    Its not about money anymore. Most people have made up their minds and the undecided are also leaners and negative campaign adds will consolidate their vote. The debates are what could change the outcome and if the two candidates each hold their grounds than it will be close but McCain will have the edge.

    September 17, 2008 11:21 am at 11:21 am |
  20. g

    Wasting your time in Florida, bots. McCain now has a substantial lead there; you won't see nobama nor hair plugs there the rest of the campaign because their internals tell them it's a lost cause there and not to waste valuable time nor money. GA,NC, MT, and IN are solid red now also. Ohio and Virginia are beginning to turn pink and turning redder every day. Omumbles is now having to defend his home turf in PA, MI, MN, and even NJ and NY as the race has tightened in these traditionally blue states. The messiah is going down big time. 'nuff said.

    September 17, 2008 11:21 am at 11:21 am |
  21. sal

    When History is written.

    Obama Biden will be in as president / Vice president

    Done Deal

    The Oppossising forces are rising, as a last stand

    The Power of the people as one agent for change has won

    66 Million last month proved it!

    O/B 08/12 Won already

    September 17, 2008 11:22 am at 11:22 am |
  22. Ana

    And boy do I wish I could vote!!! Anyone who votes for McCain/Palin needs to have his/her head examined.

    September 17, 2008 11:22 am at 11:22 am |
  23. Carol for McCain all the way

    Florida voters were voting for Hillary because of HER stance on the election . NOW obama want's to musle in and take credit for HER votes. He has to garner votes on WHAT he thinks he can do for the Floridians. He has to let them know his views and convince them he deserves their VOTE. Of course he doesn't have a clue WHAT they need or want. Floridians should be very careful how they vote. Remember, raising taxes to help get us out of debt while still spending is crazy ! AND your SOCIAL SECURITY. WATCH OUT! This elecetion IS NOT ABOUT DEMOCRATES or REPUBLICANS. It's ABOUT WHO HAS the EXPERIENCE to Get us out of this mess we are in.

    September 17, 2008 11:23 am at 11:23 am |
  24. Kevin

    I live in Virginia and have realized that Virginia (for the first time since the 1800's) is the MOST IMPORTANT swing state. Pennsylvania is important, but it is entreched with ideologically driven people. Virginia has key independents in both Northern and Western Virginia that could in fact swing the state significantly to Obama.

    I don't have a preference, my hope is not in a person of this world, but am excited to see the political fighting that is happening. Good luck to both sides and let's pray that it will be a positive step for US politics.

    September 17, 2008 11:23 am at 11:23 am |
  25. mY vOTE Counts too




    September 17, 2008 11:23 am at 11:23 am |
1 2 3 4 5 6 7 8 9 10 11