October 3rd, 2008
03:15 PM ET
14 years ago

McCain, Obama camps release dueling tax policy ads

[cnn-photo-caption image= http://i2.cdn.turner.com/cnn/2008/images/10/03/art.taxcutter1003.yt.jpg caption="The McCain and Obama campaigns released new television ads Friday that focused on taxes."]
(CNN) – As Congress and the White House acted quickly Friday to try to rescue the nation’s stalled credit markets, the McCain and Obama campaigns released the latest in a string of recent television ads focused on the economy, taxes and governmental spending.

Barack Obama’s campaign hits McCain on health care in a new 30-second spot, “Prescription.” The ad focuses on John McCain’s proposal to grant a $5000 tax credit to help cover health care costs. The spot suggests that McCain’s proposal would ultimately shortchange taxpayers because McCain’s proposal also involves levying taxes on employer-provided health insurance benefits which are currently not taxed.

“Taxing healthcare instead of fixing it,” says the announcer says as the advertisement ends.

McCain’s new ad, “Tax Cutter,” takes up a traditional GOP line of attack on Democratic candidates, repeating the McCain camp’s frequent claim that Obama has voted to raise taxes 94 times. “He's not truthful on taxes,” an announcer says during the 30-second spot.

A CNN Fact Check found this charge to be misleading.

The Obama campaign took exception with the claims in “Tax Cutter.” “While the McCain campaign continues to feel no shame in repeating one of the most discredited lies of the election, their own candidate is offering a health care plan that will actually tax people’s benefits for the very first time,” said Obama-Biden campaign spokesman Tommy Vietor. “Barack Obama will cut taxes for 95% of workers and their families and make health care affordable and available for every single American,” added Vietor.

The Obama campaign says “Prescription” began airing nationally earlier this week. “Tax Cutter” will also air nationally, according to the McCain campaign.

Since the crisis in the nation’s troubled financial system began dominating headlines two weeks ago, both presidential campaigns have increasingly turned their focus and their messaging to economic issues, releasing a steady stream of television ads focused on the economy and related concerns.

soundoff (200 Responses)
  1. Machiavelli, Baton Rouge, LA

    A sound piece of advice to Obama and McCain: save your money on ads that attack each other. What we want to see now are ads that talk substantively about what each of you will do if elected President. I can see through the veil that these thirty second commercials are only geared to give half-truths or downright falsehoods. In a thirty second spot, you do not have enough time to say that your opponent voted for an unpopular bill because it had other incentives earmarked in it that benefitted working Americans. Even if you had the time to say so, you would not do it because it is not in you to be forthcoming in a campaign.

    Therefore, just stick to the issues, have the two debates, and let the chips fall where they may come November 4th.

    October 3, 2008 07:03 pm at 7:03 pm |
  2. Dave Florida for OBAMA

    The lieng continues.....McSame has no shame. When will this lieing, deceitfful campaign end? They have no message, no vision, no future for America. McSame just wants to continue 4 more years of Bush. We can't let that happen this year, like they stole the 2000 election from Al Gore.

    We've suffered for 8 long years of the worst President in American history and 12 of 14 years of majority rule in congress by the Republicans. 159,000 americans lost their job last month under McSame/Bush economic policies. It's time for a change.

    October 3, 2008 07:10 pm at 7:10 pm |
  3. FreeNLovIt

    Look, no more Elephant POLICIES!! They have failed us miserably!! It's time for a new direction.

    May God Bless America! I will pray for peace and prosperity. Once upon a time, when I was depressed about the future, I prayed and flipped to Jeremiah 23 something. It had informed me that I will be in the land for a long time and that I needed to pray for the peace and prosperity of America.

    October 3, 2008 07:10 pm at 7:10 pm |
  4. Blue is my favourite colour

    Simply put – you can't get a perfect president in one man or woman – it is a collaborative effort. Personally I would rather have Obama collaborate with smart intelligent advisors on his side the Carly Fiorini, Davis, Rove, and other Bush leftovers. They will do what they want after McCain gets nominated and it really will be a 3rd Bush term, so we should resolve ourselves–all of us to deny McCain the presidency.

    October 3, 2008 07:11 pm at 7:11 pm |
  5. WyomingForObama

    Where are you getting your information? From Sean Hannity?

    October 3, 2008 07:13 pm at 7:13 pm |
  6. David

    This is what drives me nuts about the McCain/Palin team. Their comments have been proven to be LIES and yet McCain used it during the presidential debate and Palin again used it in last night's debate. And the most surprising thing I find from reading comments on this site as well as others is that people are repeating this lie as well as many others that have been made mention of on "factcheck".

    McCain wonders what is happening and then yesterday made the comment that Obama is ahead because "Life isn't fair. And previously McCain said he had no choice but to go negative because Obama did not agree to Town Hall meetings – what is with that!

    Wake Up! Obama will CUT TAXES. Obama is a CHRISTIAN. Obama has been right about the war in Iraq and was again proven right about the economy. This man has foresight people. He is very intelligent and able to read the signs of what is coming down the pike.

    He is right. We are not red states or blue states. We are the United States of America. And how the world will praise this country when Obama is elected as the next president of this great land. Lets live the American Dream and elect Barack Obama!

    October 3, 2008 07:14 pm at 7:14 pm |
  7. bonna

    Mc same doesn't get it yet.. playing dirty,l get u no where.but thats how the republican play anyway...dirty and unbalance....

    October 3, 2008 07:18 pm at 7:18 pm |



    October 3, 2008 07:20 pm at 7:20 pm |
  9. Shannon

    Why do Obama supporters have to insult Palin's physical attributes. Why talk about screechy voices, why insult her parenting, or say she shouldn't work. Why do Obama and his supporters hate women. First it was HIllary Clinton, that was crucified by Obama and his hate filled supporters, not for her policies, but on personal issues. I think obama and his feelings about women, will set us back decades. It's obvious he has issues with women, maybe he doesn't like be dominated at home, so he tries to put all women down. I can't vote for anyone who won't treat women with respect. God he even insulted his grandmother to the whole country. What a guy!

    October 3, 2008 07:21 pm at 7:21 pm |
  10. Don

    How can Obama finance this expansion of government? Obviously something in the promises is a lie! Is this year is the Chinese year of the Democ-rat?

    October 3, 2008 07:27 pm at 7:27 pm |
  11. David

    Shannon – where are your comments coming from, McCain's comments about Obama's Tax Plan have been proven to be wrong. And what about the garbage coming from people's mouths about Obama, namely Republicans!

    McCain is no angel either and neither is Palin. And neither is the 'third party" you plan to vote for.

    Shannon wrote :

    October 3rd, 2008 6:26 pm ET

    Is obama truthful on anything, certainly not on tax cuts for big oil, FISA, public financing, faith based initiatives, abortion, gun control. He is the most dishonest politician I have ever seen. He is the reason I gave up my political party after 30 years. I will be voting third party for the first time, Obama is a fraud, and his supporters are hate filled people. It's so ironic, they say the support hope, in one sentence and slander someone in the next. Strange bunch!

    October 3, 2008 07:28 pm at 7:28 pm |
  12. Which Witch is Which

    Straight Talk?

    Palin & McCain offer VOO-DOO Economics.. Palin's Reverend Muthee
    performed an Exorcism on Palin to chase away evil spirits & Witchcraft spells..

    She is gonna stand up for womens rights– as long they dont want an abortion or a pay raise..

    October 3, 2008 07:37 pm at 7:37 pm |
  13. Bob (Illinois)

    Why does the McCain campaign keep repeating lies which have been demonstrated to be such? Are THEY stupid or are WE stupid for tolerating such garbage? To a lesser extent my comment applies to the Obama campaign, also. Everyone: Stop throwing garbage!

    Yes, Obama has my vote.

    October 3, 2008 07:41 pm at 7:41 pm |
  14. Kate Fergus

    McCain has flip-flopped constantly during these last two weeks. Palin has had numerous media disasters (including a debate where she said nothing of substance), proving that she is a lightweight. In the meantime, Obama and Biden have shown their intelligence and thoughtfulness during this critical time. They have acted presidential and vice-presidential, rising above the fray and focusing on the problems at hand.

    The only reason that I can see why the spread isn't greater for Obama and that people continue to write nasty vitriol comments about Obama and Biden in the blogs is because the people writing them are RACIST!! There is not other rational explanation.

    October 3, 2008 07:41 pm at 7:41 pm |
  15. Some Things Never Change

    X-democrat for McCain:

    So sorry to hear that but let's get some facts out in the open here. McCain's ads have been called into question by a almost two to one margin. Every politician is going to stretch the truth but to blatantly lie about facts you know to be without basis in fact is a different story.

    If McCain/Palin have shown true leadership as you claim then why are they dropping in the polls? If McCain/Palin have shown true leadership then why did he suspend his campaign, why is he pulling out of Michigan? If McCain/Palin have shown true leadership why do they now disagree on what to do with Michigan?

    You make a compelling argument but there are simply no facts to back up the argument.

    October 3, 2008 07:42 pm at 7:42 pm |
  16. WM in Colorado

    The Democrats have this unbelieveable fear of Gov Palin. They quake in their shoes at the mention of her name. They are going to their therapists and taking tranquilizers.

    For all their money and elitist self righteousness they just do not get it.

    Maybe their Messiah Obama really is not their Savior.

    October 3, 2008 07:50 pm at 7:50 pm |
  17. Shay

    The VP debate was great. I thought maybe Palin could sway me but she did not succeed.

    Palin killed it for me when she would not answer the questions and would revert back to only what she knows and that is taxes and energy in Wasilla. She claim the pipeline is there but it is not, they haven't started the pipeline.

    Palin slogans, six pack, winking and blinking in the camera, giving kids extra credit for watching the debate. Good grief, this is not a beauty pageant. This is serious business for the VP. Thank goodness she was able to speak in a complete sentence.

    Then had the nerve to say that she could not promise anything. Then what are you there for?

    Give credit where credit is due. Palin does well when it is rehearse but when it comes to thinking on her feet with no notes, she fails horrendously each time. Not once but with each person that was allowed to interview her. Then want to blame the fault on the interviewer for her own stumbles and babbling.. Charles Gibson ask her hard questions and she couldn't answer and then Katie Couric ask simple questions and she still could not answer. So who is to blame? Only herself.

    October 3, 2008 07:53 pm at 7:53 pm |
  18. wasting money

    mccain's camp sure knows how to waste money on misleading ads...

    October 3, 2008 07:56 pm at 7:56 pm |
  19. mike

    obama/biden 08

    October 3, 2008 07:57 pm at 7:57 pm |
  20. Bill, ca

    <cCain and Palin are proven liars .

    Keep them out of the white house because nothing will change with these 2 dudes.

    October 3, 2008 07:58 pm at 7:58 pm |
  21. Bernard-CALIFORNIA


    October 3, 2008 07:58 pm at 7:58 pm |
  22. Linda

    McCain you are trying to make like Obama is a sleaze bag but you are the sleaziest bag of all. McCain the American people are smarter than you think and we are not falling for your bull.

    October 3, 2008 07:58 pm at 7:58 pm |
  23. Survival of the Fittest

    If being a marverick means tossing the truth out of the door, then I'd have none of you, McPalin. You did the right thing in pulling out of Michigan. We love you for that. But why are your lies still polluting Michigan airwaves? We've done our part in Michigan. It's now left for the rest of the country to send these two liers to a bridge to nowhere!

    October 3, 2008 08:09 pm at 8:09 pm |
  24. Larry

    WE the people are currently working at least two days a week just to pay our current taxes,the Democrats don't think that's enough,we should and will be ,working at least three days a week if Obama is elected.Sorry I wasn't thinking,you're probably not working ,so I need to pay for your: Housing,Food,Health Coverage,Clothing,beer &cigs,etc.Do you appreciate it??NO(somehow you think I owe it to you)

    If you have any self respect vote for McCain-Palin 08

    October 3, 2008 08:13 pm at 8:13 pm |
  25. renee

    Let me get this straight 9 houses and 7 cars and he wants to help Main Street are you kidding me!!!

    October 4, 2008 12:43 am at 12:43 am |
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