October 25th, 2008
01:05 PM ET
13 years ago

Obama ad: Will you be better off four years from now?

[cnn-photo-caption image= http://i2.cdn.turner.com/cnn/2008/images/10/25/art.obamadefiningmoment.obama.jpg caption="The Obama-Biden campaign will roll out a new ad in key states Sunday."]

(CNN) - Just a day after John McCain's campaign launched a TV ad attacking Barack Obama's readiness to lead in an international crisis, the Illinois senator unveiled a new ad Saturday that puts a new spin on the age old question: Are you better off today than you were four years ago?

The two-minute ad, "Defining Moment," will begin airing in key states on Sunday, according to the Obama campaign.

"At this defining moment in our history, the question is not, 'Are you better off than you were four years ago?' We all know the answer to that," Obama narrates. "The real question is will our country be better off four years from now? How will we lift our economy and restore America's place in the world?"

In order to "build the economy of the future," Obama says there has to be a focus on "urgent national priorities: reducing the cost of health care ... breaking our dependence on foreign oil ... and making sure that every child gets the education they (sic) need to compete."

The McCain campaign has fired back at Obama's new ad. “If Barack Obama is elected President, this may be considered the first in a series of 'defining moments' more commonly called job-killing tax increases," McCain spokesman Tucker Bounds said in a statement.

At a rally in Norfolk, Virginia, Saturday, Obama's No.2 discussed the ad and blasted the McCain campaign's tactics.

"You know how we’re finishing out the campaign? Barack is going up, instead of anything negative, we’re going up and laying out our plan to fix the economy. That’s what we’re running on," Sen. Joe Biden said. "What is the McCain campaign continue to do? They want to do anything but talk about the economy."

Updated 1:05 p.m. with McCain campaign's response

Filed under: Candidate Barack Obama • Joe Biden • John McCain
soundoff (515 Responses)

    Saturday, October 25, 2008
    Judge Orders Obama Campaign END
    "TYPE=PICT;ALT="Election 2008 piece by Grant Swank

    Judge orders Dem National Committee to halt, to remove B. Hussein Obama from “all election ballots” per Daniel Downs of Greene County Dailies.
    “After reviewing evidence presented by Attorney Philip Berg, US District Court Judge Honorable R. Barry Surrick has ruled that Barack Hussein Obama was not a ‘natural born’ or ‘naturalized’ citizen and is ineligible to run for and/or serve as President of the United States.
    “Judge Surrick then ordered the Democratic National Committee to cease all campaign activity on behalf of their candidate for President. He further ordered Obama be removed from all election ballots.”

    October 25, 2008 12:16 pm at 12:16 pm |
  2. tigerakabj

    Great ad Barack.

    McCain and Palin squads are beginning to turn on each other and I have my popcorn watching the show.

    Keep up the good work and lets win this thing.

    Obama/Biden 2008/2012.

    October 25, 2008 12:17 pm at 12:17 pm |
  3. Raymond J.

    If obama is pres, then we will be better off 4 years from now.

    October 25, 2008 12:17 pm at 12:17 pm |
  4. This is Crazy

    This is a good ad, I still think it's going to be close, this race is not over no matter what the polls say.

    October 25, 2008 12:18 pm at 12:18 pm |
  5. judyb

    McCain's urgent priorites for our country are to lie about Barack Obama's tax plan and his character. We do not need a president that divides us.

    October 25, 2008 12:18 pm at 12:18 pm |
  6. Grandma for O

    The answer to that depends on who ends up in the White House. Someone who has different economic and diplomatic policies, or someone who has increasingly voted in line with Bush.

    John McCain has increasingly voted in line with Bush for the past four years till he got to the point this year where he voted in line with him 100%.

    And look where the Bush policies has gotten us.

    Real change doesn't start with the same old people with the same old ideas. It won't start with McCain.

    Grandma for O
    First time to vote for a Democrat for the White House in almost 30 years.

    October 25, 2008 12:18 pm at 12:18 pm |
  7. vic

    Our country will be much better off if Senator Obama is elected president.
    The McCain campaign is disgraceful – McCain and Palin and their hate filled, race baiting, terrorist calling, treason accusing, socialist accusations against Senator Obama is completely disgraceful and sinful. And you can bet they will run the white house and the country the same way.
    We've had enough of the rogue republicans...and one other thing...this joe the plumber guy is another lying, tax cheating, rip-off artist thats gaining fame because he dosen't pay his taxes and isn't a real plumber. Good Grief...our country has had enough of the lies and mistrust, and McCain and Palin will continue their christian based charade as our country continues to crumble around our ears.

    October 25, 2008 12:19 pm at 12:19 pm |
  8. mb

    Great Ad. I hope it airs in Indiana. Indiana RNC are sending out hatemail and robocalls.

    October 25, 2008 12:19 pm at 12:19 pm |
  9. Pete

    Obama the Future See-er says you will be better off, so you will be better off. And he'll define the measure.

    October 25, 2008 12:19 pm at 12:19 pm |
  10. Mike in Columbus

    Way to NOT fall victim to the McCain negativity Mr. Obama.

    I live in Columbus, Ohio, I am nervous. The McCain signs far out number the Obama signs despite what the polls show here in Franklin County.

    October 25, 2008 12:19 pm at 12:19 pm |
  11. voter

    good ad. I like when Obama speaks directly to the people. In this time and day, we should ask are we better off then 4 days ago. the economy is getting worse daily and we need solutions which Obama provides.

    October 25, 2008 12:19 pm at 12:19 pm |
  12. Brian


    = Next President of the United States.

    October 25, 2008 12:19 pm at 12:19 pm |
  13. ANGIE

    Great President he will Be VOTE VOTE VOTE!!!

    October 25, 2008 12:20 pm at 12:20 pm |
  14. Tylen

    Wow, imagine that. Barack Obama puts up an add with substance. McCain still can't get out of the mud-pit, but Obama is talking issues and inspiring hope in the American people.

    Which influences me more, fear or hope? Definitely hope. I'll be voting for the guys who have a clear vision of a future for America... not the guys who see us devolving into a military state.

    Obama/Biden 08

    October 25, 2008 12:20 pm at 12:20 pm |
  15. Chris from STL

    Very positive ad. Like it ....
    This should close the deal ...

    October 25, 2008 12:21 pm at 12:21 pm |
  16. Steve in DC

    As always...raising above the fray...I love it. It makes McLame look so desperate for his negative ad.

    October 25, 2008 12:21 pm at 12:21 pm |
  17. chuckles199

    obama not being a student of history would like to repeat 1930 all over again.
    that would be raising taxes and cutting back on trade. this will lead to a deeper recession with some sources calling for 11% unemployment by june 2009.

    despite media support obama knows nothing about economics and never made any improvements in his state senate district in ILLIONOIS. it has the worst schhols and the most murders in the entire state.

    October 25, 2008 12:21 pm at 12:21 pm |
  18. proud voter

    excellent ad. i don't think i've ever seen mccain give such detailed plans.

    October 25, 2008 12:22 pm at 12:22 pm |
  19. Roofin Reality, Houston, Tx.

    Stay positive, stay focused, stay on message.

    That should be reminded to all of the surrogates for both camp.

    By the way, voted for Sen, Obama today in early voting. Lots of folks were out doing the same thing this morn.

    October 25, 2008 12:22 pm at 12:22 pm |
  20. jaye

    Great ad!
    I am so sick of te hate filled lies from the republicans....the same republicans that profess to be christians. Well, true christians do not lie, and do not accuse innocent people of being terrorist, and socialist, and communist, or of treason.
    John McCain has lost all his honor, and sara palin is nothing more than a wannabe celebrity that has gleefully left her christian beliefs in Alaska.

    October 25, 2008 12:23 pm at 12:23 pm |


    OBAMA/BIDEN 2008

    October 25, 2008 12:23 pm at 12:23 pm |
  22. Sue T

    So glad Obama is back on the campaign trail, as we continue to pray for his grandmother and for Obama and Biden as they continue their bid for the White House........I think this election is going to go down in history as the greatest landside in any election........not to mention our First Black President........and it will also go down in History as McCain's dirtiest, most hateful, racial, negative campaign ever and that is a legacy the Republicans will have to live with for a long long time.....

    October 25, 2008 12:23 pm at 12:23 pm |
  23. Barbara - 65 yr old white female in NC

    President Obama – we are voting for you all over NC.

    Hang in there. The ignorant ones might believe JM, but there are more smart people in this country now than ever before.

    Obama/Biden – vote early and avoid longer lines – I did

    October 25, 2008 12:23 pm at 12:23 pm |
  24. John

    Here our new President people.....Can't wait until Nov 4 annoucement that Obama landslide victory party.........Time for a new begining in America......muhahahaha.......hahahahahahaha......McCain and Sarah saying their GOODBYE SPEECH

    October 25, 2008 12:23 pm at 12:23 pm |
  25. Cam, Atlanta

    We have to stop the bleeding now!

    Republicans, take a drink, hold your breath, do whatever you have to do to vote Obama/Biden!

    October 25, 2008 12:24 pm at 12:24 pm |
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