May 1st, 2009
04:53 PM ET
14 years ago

Obama administration rolls out 'White House 2.0'

[cnn-photo-caption image= caption="The White House now has a page on the popular social networking site Facebook."]
WASHINGTON (CNN) – The Obama administration's recently launched official Flickr photostream was just the beginning: On Friday, the tech-savvy administration announced the roll-out of 'White House 2.0.'

"Today the White House is taking steps to expand how the administration is communicating with the public," the White House blog says.

"Technology has profoundly impacted how – and where – we all consume information and communicate with one another. is an important part of the Administration's effort to use the internet to reach the public quickly and effectively – but it isn't the only place."

The blog post contains links to the White House's pages on Twitter, Facebook, MySpace, Flickr, Vimeo, YouTube, and iTunes.

"The WhiteHouse blog will power a lot of the content in these networks," the blog post explains, "but we're looking forward to hearing from our fans, friends and followers."

"We want to make the White House more open and accessible for the American people," Obama spokesman Nick Shapiro said earlier this week about the administration's new official Flickr photostream. Making official images available on the photo sharing site "is just one way we are using the Internet and new media technology to accomplish that."

During the White House race, Obama's campaign pioneered extensive use of social networking technologies that helped power him into the Oval Office.

Filed under: Facebook • Obama administration • Social Networking • Twitter
soundoff (37 Responses)
  1. HJA

    No Incumbents 2010 "Tell Mrs. Obama we love the $540 tennis shoes. They are the envy of all the jobless Americans out there."

    Don't get me started on Cindy McCain's $200K outfit she wore the night John was nomintated !!!!!!!!!!!!!!!!!!!!!!!!!!!!!

    May 1, 2009 06:27 pm at 6:27 pm |
  2. malclave

    Does this have the same Obama camapign/ "Office of thePresident-Elect"/ White House website stipulation that if you register, they can do whatever they want with your personal information?

    May 1, 2009 06:32 pm at 6:32 pm |
  3. Sniffit


    Our National Security Agency is under attack from internation cyber-espionage... and Obama wants to open up 5 more electronic entry points into the White House databases.

    Who's making these decisions? Mylie Cyrus?

    May 1, 2009 06:35 pm at 6:35 pm |
  4. The Veteran

    The Pres. is taking this to another level. The next cat in the White house had better hit the ground running. If he doesn't he's going to look like a bum. Kinda like W.

    May 1, 2009 06:58 pm at 6:58 pm |
  5. Enlightened Voter

    Don't blame the rethugs on this blog for posting so negativly, they aren't used to a government for the people and transparency. They have to get used to, it's really not their fault after the last 8 disastrous, horrific years.

    May 1, 2009 07:15 pm at 7:15 pm |
  6. Pat CA

    How about fixing White House 1.0!

    May 1, 2009 07:57 pm at 7:57 pm |
  7. Rubennz

    well I love those comments . Most of them are remarquable by the way they reach out to the presidency.
    My biggest concern is about the Republicans. They seem to be so out of touch. No we do not bow to other dignitaries we are so ignorant about other culture , no we do not apologize to other country we american do not make mistakes, no we do not talk to our enemy we american waterboard them. And when it is yes. it becomes then suddenly . Yes we will bankrupt the country. Does anybody from that group use their brain to analyse where ideology has taken us to.

    May 1, 2009 08:06 pm at 8:06 pm |
  8. Anonymous

    This new page is a great way for people to actually get involved with our government and have a say in what happens. I just hope it doesn't get bogged down with flaming and people getting off topic all the time.

    May 1, 2009 08:17 pm at 8:17 pm |
  9. steve

    Memo To Obama Administration:

    Please, the Obama administration should speak clearly to knock down this vilification of immigrants as the source of the H1N1 flu outbreak.
    The Conservative has a very cynical agenda by this rhetoric .
    Their hate is destroying the foundation of this country.
    Somebody should speak out before all the wackos out there start their hate on this immigrants.

    May 1, 2009 08:44 pm at 8:44 pm |
  10. Lorna

    "We're looking forward to hearing from our fans, friends and followers." Sounds like this president thinks he's a celebrity, not a national leader. I don't think I have ever heard a politician refer to his constituents (you know, the people he represents) as fans, friends, and followers.
    Erin, "fans, friends, and followers" are the terms used on sites like FACEBOOK and TWITTER. Anyone, not just celebs, can have "fans" and a "followers" on those websites

    May 1, 2009 08:57 pm at 8:57 pm |
  11. norma

    Isn't it just pure refreshment having Obama as our Pres, I've waited all my life for this man and his perfect mate.

    May 1, 2009 09:19 pm at 9:19 pm |
  12. taylor68

    And I thought Obama was going to be inclusive! Republicans won't be able to use it! I know, its a socialist communist plot to keep secrets from the Republican congress! Probably doesn't matter. They wouldn't bother reading it anyway.

    May 1, 2009 09:51 pm at 9:51 pm |
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