[cnn-photo-caption image= http://i2.cdn.turner.com/cnn/2009/images/01/06/art.getty.jeb.bush.jpg caption="Former Florida Gov. Jeb Bush is part of the effort, led by House Minority Whip Eric Cantor, to re-brand the GOP."](CNN) - Former Florida Gov. Jeb Bush told an interviewer that he could not say whether or not President Barack Obama is a socialist, and that the president would not have been elected if he had been honest with Americans about his agenda.
Bush would not answer the question of whether he agreed with the assessment of some congressional Republicans that the president is a socialist. "I don't know. Define socialism for me," he told Esquire magazine. "It's a word... I believe he's a collectivist. He believes that through collective action, through government, you can solve more problems." He added that he believed the word "socialism" was a pejorative, and "didn't help" the GOP make its case.
The brother of former President George W. Bush and son of former President George H.W. Bush dismissed the idea that his party's policies were unpopular with most Americans. "I don't think there's any seismic shift. The Democrats have won on tactics," he said. "Barack Obama would not have gotten elected if he'd let us in on his secret plan prior to the election," he said, pointing to the president's economic agenda and energy proposals.
"....He made it appear like McCain was going to raise taxes, which was unfair, but there was no response back. When there was an ideological component, it was generally centrist or even center-right. Had he said what he was going to do as a candidate, (Obama) would have lost."
He downplayed the president's approval ratings, which remain above average. "First of all, who cares?" he said.
"His popularity is no greater – in fact it's less – than what my brother's was during the beginning of his tenure, in a time of unbelievable friction, if you think about it, because of the 2000 election. His approval ratings were higher than Barack Obama's during his first one hundred days."
According to the most recent CNN/Opinion Research Corporation polls, Obama's approval ratings have averaged several points higher than President George W. Bush's were at the same point in their presidencies.
Told that Joe the Plumber had briefed congressional Republicans on Gaza, Bush launched into a defense of intellectualism. "I think it's okay to have a deeper understanding of things. I think it's okay to talk in three-syllable words. The world we're living in is incredibly complex," he told the magazine. "And simplifying things to the point where you're misunderstanding where we are as a nation isn't going to help people overcome their fears or give them hope that they can achieve great things. I don't get inspired by shameless populism."
Bush called conservative radio host Rush Limbaugh "a hugely important force for the conservative movement," but added that he was "more interested in elected officials, how they behave."
"I feel happy for Rush to get all this attention. He's one part of a mosaic of people and thought in the conservative movement," he said. "I don't think you can discount his importance. At the same time, he's not an elected official, so I think he has a different responsibility."
Asked by Esquire to name the leaders of the Republican Party, Bush included former House Speaker Newt Gingrich and Louisiana Gov. Bobby Jindal, but did not mention 2012 GOP frontrunners Mitt Romney, Mike Huckabee or Sarah Palin.
He discounted the idea he might run for president one day. "Frankly I don't wake up each day assuming I'm the solution to life's problems" - and said he was not upset by observers who say his last name would keep him out of the Oval Office: "It doesn't bother me. I feel blessed. I have a blessed life. I don't feel like life has been unfair at all. I got to be governor of a fantastic state. I got to do what I said I was going to do."