[cnn-photo-caption image= http://i2.cdn.turner.com/cnn/2010/images/04/08/art.fiorina0407.gi.jpg caption ="Carly Fiorina is out Thursday with her first television ad."](CNN) - Republican Carly Fiorina launched her first television advertisement Thursday in her bid to unseat California Sen. Barbara Boxer.
In the 30 second spot, Fiorina touts her rise from receptionist to CEO at Hewlett-Packard, a Fortune 20 company.
"Let's stop sending Washington more of our money," Fiorina says. "And, let's make sure they spend our money wisely and well."
The Democratic Senatorial Campaign Committee, which is responsible for getting Democrats elected to the Senate, released a statement in response to the ad that read: "If Carly Fiorina wants to talk about her tenure at Hewlett-Packard, we are more than happy to have that conversation, beginning with her elimination of 30,000 jobs and ending with a $42 million golden parachute.”
The ad, featuring gentle music and soft lighting, is a shift from a series of bizarre Web videos featuring farm animals that her campaign released earlier this year.
Fiorina was endorsed by Condoleezza Rice last month.