Conservative group makes parody ad on spending
July 20th, 2011
04:21 PM ET
11 years ago

Conservative group makes parody ad on spending

(CNN) - Is it a political ad, or a commercial from "Saturday Night Live"?

Spending $1.15 million, the conservative group Concerned Women for America took out its largest ad buy ever on "Spenditol," a spoof that looks like an ad for a pharmaceutical product but actually targets spending in Washington.

The 60-second parody starts with a woman expressing concern over "chronic pain" from rising gas prices and a lagging economy.

"Then I learned about a new miracle drug–made in Washington, D.C.: Spenditol," she said, holding up a fake medicine box. In the ad, the woman can be seen walking around her home and doing chores as her kids play in the backyard.

"Spenditol is Washington's answer to all the painful problems Americans face," she said, smiling. "How to borrow $800 billion dollars for a stimulus that didn't create jobs or fix the economy? Spenditol."

As with any drug, "Spenditol" also comes with its own side effects:

"A mountain of government debt piled on our kids. A sudden loss of freedoms. Higher prices for everything," said a male announcer over the commercial. "Ask your doctor or Congressman if your conscience is strong enough for Spenditol."

The ad ends with a call to action, asking viewers to contact the White House and Congress.

"Tell them: Stop spending…it all."

The ad will begin to air Thursday and run for a week in four states with Senate seats up for grabs–Florida, Ohio, Nebraska and Montana–as well as national cable news channels.

"We particularly wanted to target women and use humor as a tool for teaching about a very scary subject," said Penny Nance, the group's CEO.

While the ad doesn't specifically mention the ongoing debt talks between the White House and Congress, Nance said Concerned Women for America strongly supports the "Cut, Cap, and Balance" bill passed by the House Tuesday. The bill would require a Balanced Budget Amendment, as well as large spending cuts and a cap on spending, in legislation that would raise the federal debt ceiling by Aug. 2.

Nance said the group will oppose any plan that includes tax increases, as she said they would "force women back into the work force," in addition to causing more spending cuts within families.

"We plan to be part of the national conversation on the debt long as we need to be," Nance said.

Filed under: Congress • Debt • Deficit • President Obama
soundoff (30 Responses)
  1. DMag

    People, do any of you know how our government works. Congress appropriates the funding and the president only signs or vetoes the bill. For those of you who follow politics and like to commend Clinton for the budget surpluses please go back and see who held the house and senate during that time. If you said republicans you would be right. The deficit spending is typically done when the democrats hold the house and senate and when they get all three watch out! If you aren't too lazy go ahead and look it up.

    July 20, 2011 06:48 pm at 6:48 pm |
  2. Poser

    If you were to apply a balanced budget amendment to your personal finances you would never be allowed to get a mortgage to buy a house. You would never be allowed to have a car loan. You would not be able to get a student loan. You would not be allowed to borrow even a penny to start a new business. Do you really think that would be a good thing?

    I fully support a balanced budget but absolutely do NOT support a balanced budget amendment. We will need a combination of spending cuts and tax increases (gasp) to get this done. Do the math and it's obvious.

    July 20, 2011 07:13 pm at 7:13 pm |
  3. PacificView

    It's oh so cute how the "Concerned Women for America" want to turn this country into a 21st century plantation economony. We'll all be happy to work for the master and live in our card board boxes. Just another trickle please sir.

    July 20, 2011 08:13 pm at 8:13 pm |
  4. Used to be in the Middle

    Hypocrites! Republicans are the WORST on spending. Under Repubican Presidents such as Reagan, Bush and Bush the national debt skyrocketed!! Plus, they only want to spend on give-aways to large corporations, their military contractor cronies, and tax cuts for the ultra-wealthy. Democrats such as Clinton and Obama are left to clean up the GOP messes. The GOP could care less about spending as long as it is spending on what THEY want - tax cuts for the rich, subsidies for oil companies, etc., - and not spending on hard working middle class Americans. The GOP can't wait to gut Social Security, Medicare, education, and middle class government jobs. I am so sick of GOP hypocrisy and am voting a straight Democratic ticket in 2012.

    July 20, 2011 08:24 pm at 8:24 pm |
  5. Rudy NYC

    somebody wrote:
    Actually you are right. The REAL truth is that Democrats spend MORE THAN ALL OF the money they collect. They are spending 75% MORE than what they take in. Left-Wing-POS spend-a-holics.
    Reagan set the standard for deficit spending. Clinton balanced the budget. GWB had a $1.5T deficit for his last year FY2009. Obama tried to change course but has been resisted every step of the way by Republicans. All of the recent talking points has nothing to do with the jobs that the Republicans in the House campaigned on. Thanks to Republicans, The dumbing down of America is at an end and so is the scam called "trickle down economics."

    July 20, 2011 09:01 pm at 9:01 pm |
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