'The Herman Cain Show'
October 18th, 2011
10:55 AM ET
11 years ago

'The Herman Cain Show'

Atlanta (CNN) - Most people know presidential hopeful Herman Cain as a businessman and former CEO of Godfather's Pizza. But in Atlanta he is best known as the guy who'd warn people in rush hour traffic to:

"Please be careful, there are some nuts on the road!"

Programming note: GOP presidential candidates next face off at 8 p.m. ET Tuesday, October 18, in the CNN Western Republican Presidential Debate in Las Vegas, Nevada. Submit your questions for the debate here.

Herman Cain, with his baritone and measured Southern voice hosted his own radio show on WSB in Atlanta. It started each night at 7.

"I think that being on the radio five nights a week over three years certainly made him not only better at debating, but also helped him understand what the concerns were and what the psychology was of the average citizen," said WSB Program Director Pete Spriggs.

The average citizen for WSB is a conservative listener. On any given night Cain would rile against health care reform, climate change, Democrats, liberals and taxes.

Spriggs discovered Cain on a radio segment at a fair tax rally his station was sponsoring in suburban Atlanta in 2005.

"It was about 2 minutes into Herman's segment on the radio that I thought he was captivating to the audience at hand and he could articulate complex ideas and make them very simple."

Cain's ability to communicate in simple terms scored him a fill-in spot for syndicated radio host Neal Boortz, and in 2008 Cain got his own evening show. And when the tea party movement was born, Cain was there every step of the way.

"Herman was tea party before tea party was cool," said Spriggs, who had not heard of the movement until Cain came into his office and suggested doing remote interviews from tea party rallies around Atlanta.

"Hundreds of people turned out on a Friday night to hear his radio show and to speak to him, and you could see the real platform for what became the Herman Cain presidential campaign forming," said Spriggs.

That intense and close contact with the tea party movement may be the reason Cain is doing better in polls than Minnesota Rep. Michele Bachman or Texas Gov. Rick Perry, said Kennesaw State University Political Scientist Kerwin Swint.

"He understands it better because he's lived it more than the other candidates," Swint said.

Cain's radio show was never syndicated beyond Atlanta, but his fill-in stints for the "Neal Boortz Show" gave him exposure on 250 radio stations across the country.

"The Herman Cain Show" on WSB radio went on hiatus once he declared his candidacy. It's a hiatus, Spriggs said, that could last nine years.

Listen to archives of the Herman Cain Radio show here.

Also see:

Iowa caucuses to be held January 3

Paul proposes cutting $1 trillion in first year

Cain: 'I haven't learned to be politically correct'

Hispanic caucus chairman rips Cain's border fence "joke"

Filed under: 2012 • Georgia • Herman Cain
soundoff (19 Responses)
  1. gt

    sorry folks its not the herman cains show.. its the media's herman cain side show... sorry liberals its not going to happen...he will not get the nomination....

    October 18, 2011 11:01 am at 11:01 am |
  2. 99%er

    He`s the biggest nut of all............

    October 18, 2011 11:06 am at 11:06 am |
  3. ART

    It takes a nut to know a nut Herman and you sure are a nut. Your chances of winning are 000

    October 18, 2011 11:14 am at 11:14 am |
  4. thomas

    The Herman Cain show !

    October 18, 2011 11:15 am at 11:15 am |

    Anybody that thinks Cain is a serious candidate is dreaming in technicolor. Cain is a plant,.. a messenger for the Republican voice,.. he says what the Republicans are thinking, or would like to say out loud,.. he can attack the Black community and other visible minorities, and there are no repercussions, because he's a minority himself. Think of all the things he has said,.. no white voice could ever get away with it. Shame on you Cain!!!.. for being the devil's messenger against your own people.

    October 18, 2011 11:27 am at 11:27 am |
  6. Four and The Door

    I look forward to the Pennsylvania Avenue version of the Herman Cain show. The Obama show is being pulled next year.

    October 18, 2011 11:38 am at 11:38 am |
  7. ALPHA

    I am very impressed by Mr. Cain and his stance on issues that matter. He makes the libs heads spin because he is not politicaally correct.....he speaks what most Americans feel. I believe Cain IS raising.

    October 18, 2011 11:40 am at 11:40 am |
  8. Wire Palladin, S. F.

    Four- you and the 1%ers are looking forward to the Herman Cain Show? You should check with fellow republican Rick McDaniel's thoughts on Cain and his 999.

    October 18, 2011 11:43 am at 11:43 am |
  9. vic , nashville ,tn

    Who is next Glen Beck, Rush Limbaugh

    October 18, 2011 11:45 am at 11:45 am |
  10. Lynda/Minnesota

    Ratings desperation, CNN? Or just plain stupidity? How on earth are we to take the up and coming Republican debates seriously with this type of juvenille sensationalism as headline attractions? No wonder the majority of Americans are turned off by politics. Certainly can't blame them.

    October 18, 2011 11:47 am at 11:47 am |
  11. Four and The Door

    Wire Palladin, S. F.
    Four- you and the 1%ers are looking forward to the Herman Cain Show? You should check with fellow republican Rick McDaniel's thoughts on Cain and his 999.
    Wire, believe me I am nowhere near the 1%. And I don't get too upset or jealous about that either. I have a life. The 1% people I know are slaves to their work. They deserve their success and they have done well for so many other people on their way up. That's not the Hollywood version, but generally the case in real life.

    9-9-9 is brilliant. Get comfortable with it because it's popularity will grow as more people begin to understand it.

    October 18, 2011 11:58 am at 11:58 am |
  12. Democrat Class Warfare - Destroying the economy, destroying the country

    Herman Cain tells it like it is, like it or not, without all the political correctness. He's a breath of fresh air and common sense in a political environment that is neck deep in double speak and non-answers. I don't care if he makes a gaffe or two along the way. After Crazy Joe, aka Gaff-a-matic, and Mr. 57-States, he can get a pass on these as well.

    October 18, 2011 12:01 pm at 12:01 pm |
  13. Lost in Texas FOREVER

    sometimes I wonder if Herman Cain..away from the spotlight of the media is just laughing his behind off because he is telling all these right wing conservatives EXACTLY what they want to hear. He can be a mouthpiece for them saying negative things about Blacks and other minorities and get away with it because he is one himself. If he talked smooth enough Cain could probably even join the Ku Klux Klan. Well to a certain extent you can take the "boy outta the hood, but you can't take the hood outta the boy". Cain can be black when it's convient to do so like with the Rick Perry rock thing, but when his fans frowned on that he backpeddled on it claiming that "word" doesn't bother him. He just won over more Tea Party members by saying that.

    October 18, 2011 12:03 pm at 12:03 pm |
  14. westward

    Cain is sinking fast. Too bad 9-9-9, his sole platform, was a piece of garbage & people are wising up to it.

    Yet another flavor of the week rises pushes Romney aside, only to drop like a lead weight. Tells you how weak the entire GOP field is....including Romney. And yet, the Republicans are still offering nothing for the middle class except the same old stale economic agenda that crashed our economy to begin with. People – this is just not anywhere NEAR good enough!

    October 18, 2011 12:04 pm at 12:04 pm |
  15. Rudy NYC

    Mr. Cain's biggest critic of the 9-9-9 plan is Cain himself. Just wait, the news will be headlines by this evening or tomorrow.

    October 18, 2011 12:11 pm at 12:11 pm |
  16. Max


    This man is really a 'Comedian', and with a capital 'C'. How can anyone take him serious as a candidate. How can he make such serious joke about electricutinghonest people who are simply seeking a better way of life. I'm sure many of us have 'cross over some kind of fence'; social, economic, spiritual or moral in nature to get a better deal for ourselves.

    Cain will make any absurd promise in his attempt to garner votes for the republican nomination. You bet me, as a result of his race he will never, under any condition be elected as the nominee of a party which is fundamentally anti-black by nature. Deep inside of himself Herman Cain knows that, he fought against his 'blackness' within the same party he's trying to represent and he lost that fight.

    It won't be very long before he's attacked once again, by his own party for his blackness. It's coming Cain.

    Look out! You may be able to handle it as a business man and a Comedian, but not as a political candidate.

    Mark my words. You'd be back in your Comedian slot on the radio much sooner than you think!

    October 18, 2011 12:16 pm at 12:16 pm |
  17. Dominican mama 4 Obama

    Well now we know why he's running, just like Trump: publicity and ca$h before, during, and after the race.
    And the lincreased kaching from the church tithes don't hurt none either, rihgt Hermit?

    October 18, 2011 12:16 pm at 12:16 pm |
  18. SuperD

    I'd love to see Cain and Obama in a boxing match. Obama because he's a wimp would get his rear kicked.

    October 18, 2011 12:29 pm at 12:29 pm |
  19. Rudy NYC

    Democrat Class Warfare – Destroying the economy, destroying the country wrote:
    "Herman Cain tells it like it is, like it or not, without all the political correctness. "
    Hermain Cain tells it like he is *told* and *paid* to say it. His campaign isn't serious, and was never meant to be. I am beginning to believe that Mr. Cain is the paid rabbit, just like the ones you see leading the runners around the track at the Olympics. The rabbit is not there to win, but rather he sets the paice for the real contenderrs behind him.

    October 18, 2011 12:32 pm at 12:32 pm |