Gingrich appeals to Hispanic voters in new ad
February 17th, 2012
12:11 PM ET
11 years ago

Gingrich appeals to Hispanic voters in new ad

(CNN) – Newt Gingrich's campaign released a new ad Friday directed towards the Arizona Latino community, ahead of the state's February 28 primary.

The 30-second spot, "Latinos with Newt," features four Hispanic supporters detailing why they want to see Gingrich in the White House.

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"We owe Barack Obama nothing. Many of our people have lost their jobs. Others have lost their homes," one supporter said in the ad, as an image of Hispanic workers sitting idly on a curb appears on screen.

While Gingrich has struggled to recapture the short-lived momentum after his South Carolina primary victory in January, the campaign has said it expects to do well in Southern states, including Arizona.

A recent survey, however, showed Gingrich in third place in the state with 15% of likely Republican primary voters backing the candidate. According to the American Research Group poll, Romney came in first with 38% and Santorum in second at 31%.

"We need Newt Gingrich," another supporter said in the largely-positive ad. "He knows, understands us and shares our conservative values."

The campaign touts Gingrich's ties to the Latino community, including two books he published in Spanish and a National Hispanic Steering Committee with "top Latino leaders" from various states.

Gingrich also aimed for Latino support in Florida last month, releasing a Spanish-language radio ad before the state's January 31 primary. The campaign quickly stopped airing the ad, however, after the spot stirred controversy over attacking Romney as "anti-immigrant."

"Newt 2012 looks to win over the Latino vote in Arizona. This new ad is just one step to gaining their support. Unlike most campaigns, Newt Gingrich does not treat Latinos as a political convenience," spokesman R.C. Hammond said in a statement Friday.

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Filed under: 2012 • Arizona • Latinos • Newt Gingrich
soundoff (22 Responses)
  1. Thomas

    I dont think so.

    Newt is dreaming , and not in Spanish !

    February 17, 2012 12:29 pm at 12:29 pm |
  2. jerseylou

    Pathetically can you vote against your own self interest ? There's only one answer you hate yourself !

    February 17, 2012 12:36 pm at 12:36 pm |
  3. Veritas

    Most of our people? You mean Americans? Once again, in pandering to a certain demographic, the GOP insults it. My hubby jokingly refers to himself as Mexican in our house but when we're out and about, if he's asked what he is, he answers truthfully "American, born here, raised here." In fact, most Hispanics in the US are Americans and have familial roots that go further back than many others can claim. As to Newt appealing to said American Hispanics, I have to wonder if he'll use Spanish, the language spoken in the ghetto?

    February 17, 2012 12:45 pm at 12:45 pm |
  4. ART

    Was the add at least in that ghetto language you know spanish? if so he's got my vote NOT

    February 17, 2012 12:48 pm at 12:48 pm |
  5. Emery


    He has four Latinos in the ad...and exactly HOW many are in the United States?

    Newt is literally grasping for straws. He should just give up and drop out. And I'm not the only one who thinks so.

    February 17, 2012 12:50 pm at 12:50 pm |
  6. Rudy NYC

    Remember folks, Gingrich is very good at lying to you by telling you the truth. Recall his remarks about he would attend the NAACP national convention if he were extended an invitation, while noting that he has never attended. He made it sound as if he were snubbed, year in and year out, by the organization. The truth is that he has been invited since he rose to prominence as the House Speaker, but has always declined. So, he spoke truthfully when he said that he has never attended but would go if they extended him an invitation. He just left out the part about "extended him an invitation AGAIN."

    February 17, 2012 12:57 pm at 12:57 pm |
  7. S.B. Stein E.B. NJ

    Has he polled the Latino/Hispanic communities? I have a feeling that they are as mixed as the rest of the country. I wish they would get more specific as to what they mean by conservative values.

    As to the Spanish speaking communities, have you as a group figured out what you would like to be call. Have you figured out what you don't want to be call so I can avoid that?

    February 17, 2012 12:59 pm at 12:59 pm |
  8. Truth and Nothing But the Truth

    jerseylou - how can you vote against your own self interest
    Maybe some voters vote for what they think is best for the country as a whole and not how they can personally line their pockets with their vote. Now THAT is pathetic.

    February 17, 2012 01:01 pm at 1:01 pm |
  9. PJ/TX

    "Maybe some voters vote for what they think is best for the country......and not how they can personally line their
    Maybe so, now if we could just get the Republican/TeaParty Congressional members to do the same............

    February 17, 2012 01:10 pm at 1:10 pm |
  10. Justin

    At least they spoke English instead of their natural ghetto language.

    February 17, 2012 01:11 pm at 1:11 pm |
  11. Wire Palladin, S. F.

    Truth – wouldn't it better if the republicans in congress had taken your new position, and voted for our country by supporting the president's jobs creation plans? Republicans have done everything possible to drive our country to an economic abyss by waging war on the president, seniors, workers, women, minorities, the poor, police, firemen, teachers, 160 million workers, the auto industry, consumer safety regulations, the uninsured, and every government agency.

    February 17, 2012 01:27 pm at 1:27 pm |
  12. Romney is not My Hero

    Wow – how much were they paid to speak these lies?

    "Unlike most campaigns, Newt Gingrich does not treat Latinos as a political convenience," spokesman R.C. Hammond said in a statement Friday. - Even more lies

    Gangrene will still lose, but nice try.

    Obama 2012

    February 17, 2012 01:31 pm at 1:31 pm |
  13. dnick47

    Newt has less moral fibre then a street walker. The question you need to ask is: Would you trust Newt baby sitting your kids or grand-kids or great-grand-kids? I won't

    February 17, 2012 01:43 pm at 1:43 pm |
  14. Marie MD

    Glad to see that teapublikan hispanics are as cleueless as the rest of theirmparty of he'll no.
    Yiu stupid, stupid souls. I know it's for commercial values, biput speaking of values, what would those be the lack of ethical or moral values are just like yours?

    February 17, 2012 01:45 pm at 1:45 pm |
  15. me

    Por favor! Que estupido!

    February 17, 2012 01:46 pm at 1:46 pm |
  16. Dominican mama 4 Obama

    Por favor!
    This pendejo is NOT going to make it.
    Our memories are not as short, and foggy as those that would actually support this cretin.
    Was my english good enough for you Newtered?
    Obama 2012.

    February 17, 2012 01:47 pm at 1:47 pm |
  17. Expat American

    The RNC hires 4 actors and all of a sudden the GOP has won the Hispanic vote?
    If I were Cotton Hill Neutered, I’d be targeting the Trailer Parkers Estados Rojas presently enthralled by Floor Illumination Floating Head Santorum.
    But If Newt calls ‘Spanish’ a ghetto language; then what does he call the dialect spoken by the Palin/Bachmann/Perry Bible Crazies? It sounds like English, but it isn’t really English.
    Newt is going to need the cross burners come judgment day; and if Santorum drops out. Which I don’t think he will, because he’s got ‘Hiiiigh Hopes’.

    February 17, 2012 01:49 pm at 1:49 pm |
  18. Dominican mama 4 Obama

    We have an excellent word in spanish to describe this jerk: sinverguenza (literally translated: he who is without shame).

    February 17, 2012 01:49 pm at 1:49 pm |
  19. David in Houston

    I didn't see the ad. Was it in English, or the language of the ghetto?

    February 17, 2012 01:50 pm at 1:50 pm |
  20. Bill

    I support Newt, he pays better!

    February 17, 2012 01:51 pm at 1:51 pm |
  21. Dominican mama 4 Obama

    @ Marie MD:
    Ever think that those four Hispanics could very well just be actors?

    February 17, 2012 01:53 pm at 1:53 pm |
  22. WhereIsPalin

    Oh how desperate he is.

    February 17, 2012 01:54 pm at 1:54 pm |