New ad hits GOP over tax cuts
August 6th, 2012
12:01 AM ET
11 years ago

New ad hits GOP over tax cuts

(CNN) – The liberal nonprofit group Americans United for Change teamed up with the American Federation of State, County and Municipal Employees labor union to release a new television ad Monday, attacking Republicans for opposing tax increases on the very wealthy.

Totaling $280,000, the ad buy will run on cable nationwide Monday and Tuesday, in addition to five spots tailored to attack five Republican members of Congress who the groups deem “vulnerable” this election year. The individualized ads will run in the lawmakers' respective states.

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“In America, everyone should have a fair shot at success,” the ad’s narrator says, over animation of scales. “So why are the Republicans trying to tip the scales even more for big corporations and the richest two percent?”

At the heart of the ad is President Barack Obama’s recently revitalized proposal to end the Bush-era tax cuts on income above the first $250,000 of a household’s income, or $200,000 for an individual. The president calls for the renewal of the tax cuts for those making less than the proposed threshold, saying it would affect 98% of Americans.

The Democratic-controlled Senate passed a measure late last month in favor of the plan, while the Republican-controlled House passed a bill last week that would extend the tax cuts for all Americans, not just those under the threshold. Both bills were considered symbolic, as neither had much chance of passing the other chamber.

“The Republicans just voted to give people like Donald Trump a tax break worth $150,000,” the ad’s narrator says. “That way, the Republicans’ rich friends can just keep on getting richer.”

With each new sentence, the ad shows one scale on the animated balance tipping lower and lower with coins. The scale finally tips over and crashes, as the narrator concludes saying, “And the rest of us?”

Republicans argue that because a majority of small-business owners are taxed at the individual rate, the president’s proposed tax hike could severely damage economic growth.

"Look, I know the very wealthy are going to do just fine, whoever is elected," Mitt Romney said in an interview Saturday with CNN Chief Political Analyst Gloria Borger. The presumptive GOP presidential nominee added that it was the middle class and the poor whom he's most concerned about. "They need our help. They need our help with good jobs. That's going to only come if we encourage this economy by keeping the burdens on small business down."

For the five members of Congress targeted in the new ad buy, each ad will feature the name and picture of the respective lawmaker. They are:

- Sen. Dean Heller, R-Nevada
- Rep. Jim Renacci, R-Ohio
- Rep. Denny Rehberg, R-Montana
- Rep. Steve King, R-Iowa
- Rep. Dan Lungren, R-California

Filed under: 2012 • Ads • Congress
soundoff (10 Responses)
  1. lies from obama (and mabye his father)

    I hpoe all those Obamacrats realize that when you have more money, you spend more. How do you think people can buy 10 million dollar houses? Normally, they buy them with their own money! How about fancy cars? Or boats? RVs? Private jets? If rich people don't have more money, they won't spend more money. That's true for everyone (exept Obama the Yes-I-Can stimulus man). And that, ladies and gents, is how this wonderful capitalist system works. People spend money for goods and services. The people that give them those goods and services take that money and buy more goods and services. It all gets spead around, and rich people inject a lot of money into the economy.

    August 6, 2012 12:22 am at 12:22 am |
  2. lies from obama (and mabye his father)

    Also, that 2% percent already pays 80% of all taxes. That is very unbalenced against the 2%, who almost all of them worked hard to get to the top (or over 250k a year. My father and mother make around 350k a year and we are middle class for surez

    August 6, 2012 12:29 am at 12:29 am |
  3. California

    Democrats insist on playing class warfare. Anything to deflect from the real issue, the economy.

    August 6, 2012 12:32 am at 12:32 am |
  4. enuff

    What part of temporary is hard to understand? We've had several years of having this tax agreement for the wealthy. NOTHiNG came out of it... nothing trickled down, middle class suffered. And they want it to continue?

    August 6, 2012 12:50 am at 12:50 am |
  5. anthony76

    Putting Romney in the WhiteHouse would be like putting the fox in the henhouse when it comes to tax regulation and reform. His first order of the day would to push tax legislature that would tip the scales in favor of him and all his rich buddies who contributed to him getting elected. Then you have the Tea Party ready to muck up anything that would help the middle or lower classes. Its amazing that some of you middle/lower class red-staters would vote against your own well being. You've been duped. Obama isn't the boogie man the RNC has painted him to be. Either some of you are easily swayed, or you don't like Obama because of his skin. Don't say its his policies, when his policies are in your favor.

    -Lowest tax rates in decades.
    -Job Creators have had tax breaks, so WHERE are the jobs?
    -Unemployment rates should fall on the job creators shoulders. Them and congress.

    August 6, 2012 01:04 am at 1:04 am |
  6. Dee

    I can't believe he is concern about the middle class and the poor because he said he was not worried about them there are safety nets in place for them. He is such a flip flopper.

    Romney needs to release his tax returns Senator Reid would not be speaking out if he didn't have proof and he does not have to prove anything Romney is the one in the hot seat. If this had been President Obama they would be taking him through the ringer. Where is the bloviating ignoramus (Trump) he is quiet on this issue because he is probably hiding money overseas too.

    August 6, 2012 01:33 am at 1:33 am |
  7. BeverlyNC

    Republicans have unrealistic views of taxes. Of course except when it comes to corporations and the wealthy who they protect to the detriment of the American People, Jobs, and Economic Recovery. Republicans need to reprioritize their values and they need to remember they work for We the People, not banks, oil companies, and billionaires. Republicans need to just go work for the corporations who own them and let real leaders enter Congress and stand up for the rights and needs of the People.

    August 6, 2012 06:17 am at 6:17 am |
  8. Anonymous

    he top 10% of income earners
    already pay more than 70% of income taxes in this country. Of course this
    little fact does not prohibit writers like Mr. Kinsley from parroting “the rich
    don't pay their fair share" mantra of the Obama administration...

    Is it how BIG you have grown the government, how many
    people are collecting food stamps, or maybe how many roads you have built or repaired using TAX payers money? By the way these roads are built by private companies using TAX payer’s money collected from tax paying citizens working in the PRIVATE SECTOR! Now I'll tell you how we measure success, if you can SUPPORT yourself and your family by working and not from government handouts! But who cares if Obama wins
    the election...? Just as long as the Republicans win a majority in the Senate
    and maintain control of the House, it's a win win. Not only for the tea party,
    but for Republicans and working citizens of the USA!

    Time to clear out ALL the entrenched incumbents; they are only public
    servants who work for us. Instead of Obama demanding that the RICH pay more taxes he should be thanking us for paying our current taxes. We are his customer; it's not the other way around. Congress needs to live within their means and balance the federal budget, end of story... Hopefully the tea party activists can make this happen!

    August 6, 2012 07:19 am at 7:19 am |
  9. Matte

    Republicans dont care about business owners in America and if they did it would be reflected on our tax rates. They all talk BS and shovel it heavy at time of election. They are not getting our vote and will never get our vote untill they change policy from big to small. 65% of people in this country are working for small companies. voting for the majority re-elect Obama and kick the reps out of congress and senate.

    August 6, 2012 07:23 am at 7:23 am |
  10. PaMom

    Why not put that ad money to better use and make an ad educating the dems how jobs are created and how the current administration is killing jobs? It might open a few eyes rather than have them focus on what they don't have or don't have the work ethic to earn. I am tired of paying for the 51% who pay nothing and I want the weathy to invest in businesses and create jobs. What do the wealthy Hollywood dems do with their in France or deposit off shore. Look to Europe and see how their situation...austerity programs and taking our used medical equipment in Australia they cannot afford. Until people stop thinking they are entitled to what I work for, I have no sympathy.

    August 6, 2012 07:45 am at 7:45 am |