GOP report on minority outreach due in March
January 24th, 2013
07:06 PM ET
8 years ago

GOP report on minority outreach due in March

Charlotte, North Carolina (CNN) – A task force charged with identifying winning political strategies and broadening the GOP's appeal with minority voters will deliver its recommendations in March to the Republican National Committee on what steps the party needs to take going forward.

"We have real challenges and we did get whipped," in the 2012 election, Mississippi National Committeeman Henry Barbour said at the RNC's Winter Meeting in Charlotte. "That is not something we take lightly."

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Barbour is one of five Republicans heading up the "Growth and Opportunity Project," a panel created last month by RNC Chairman Reince Priebus following a presidential election in which Democrats held onto the White House, added to their majority in the Senate and gained ground in the House. The GOP's performance with minorities was particularly disturbing to party leaders, especially Asian and Hispanic voters.

There was somber acknowledgment from the five member task force that the GOP needs to do a much better job cultivating minority voters and selling Republican ideals and policies in those communities.

"I think you will see a very aggressive effort on the part of this party" to go into non-traditional Republican communities to promote the GOP message, said Sally Bradshaw, a well respected Republican strategist from Florida.

Barbour described the report as a "campaign plan" and that some parts of it would be made public, while other portions would remain confidential.

"It will give direction of where we go," Barbour said.

The task force also met with RNC members to discuss the future of the party, which Priebus described in an interview with CNN as his top priority as chairman. The task force will also make suggestions on what role the RNC should play in the 2016 election including regulating the presidential primary debates as well as making suggestions on general messaging and digital strategy.

On Friday, Priebus will ask the RNC to elect him for another two year term, a formality given that he has no real opposition.

Filed under: Reince Priebus • Republican
soundoff (23 Responses)
  1. David

    Any work they do will be undone in their primaries.

    January 24, 2013 07:08 pm at 7:08 pm |
  2. Bill

    It will be a decade before the GOP regains a shred of its credibility with minority voters. Good luck with the report losers!

    January 24, 2013 07:20 pm at 7:20 pm |
  3. CBP

    he GOP is waiting for a report on minority outreach which should be rather easy for them to understand. You cannot marginalize people, have such a narrow point of view which does not allow differing points of view, keep minorities at arms length, forget that women make up a good percentage of the number of voters, allow people who have more extreme views to have an inordinate amount of power, and only listen to those who think like you do.

    The Republicans have a lot of work to do if they want to attract voters. They have pushed us aside for far too long.

    January 24, 2013 07:29 pm at 7:29 pm |
  4. Anthony in California

    "GOP needs to do a much better job cultivating minority voters and selling Republican ideals and policies in those communities."

    They STILL dont get it.
    The problem isnt that Republicans aren't doing a good enough job "selling" their ideals and policies to minorities.
    The problem is minorities DO NOT WANT the ideals and policies the Republicans are selling.
    Neither do intelligent people.


    January 24, 2013 07:31 pm at 7:31 pm |
  5. CAWinMD

    Here's a tip for free - stop dissing Obama. Obama is a minority (yes, he's half Caucasian, but he lists himself as African American). If you keep personally attacking him - socialist, communist, fascist, tyrant, all the fun words you've been using - minorities think "is that what they think of me?" Keep the war of ideas a war of ideas, not personal jabs.

    January 24, 2013 07:37 pm at 7:37 pm |
  6. Why

    Unless the GOP treats the President with respect they can trash any outreach efforts. If they are disrepectful of and to him everything the GOP efforts will be as dust. Their best effort for outreach is stop beating-up the president and the first family. At the State of the Union stand-up a few more times, clap more often and try shaking his hand, be seen being friendly, bring summer job programs back to the inner cities. Words are cheap actions are what counts.
    Paul Ryan's behavior was getting posssstive attention and then he wrote the straw man crap and tanked. In my circle of friends hewas on our presidential person of interest list to follow–

    January 24, 2013 07:38 pm at 7:38 pm |
  7. nintex

    The "us" vs. "them" mentality comes through loud and clear and that's the problem. Try looking at what's good for all Americans, and it'll work with the "them" too.

    January 24, 2013 07:39 pm at 7:39 pm |
  8. rs

    Dear GOP-

    If you are sincere in your desire to be embraced by minority communities, please consider your positions on the following:
    1. End or undo your history of Gerrymandering minorities so that their votes don't count
    2. Support rather than restricting voting and voter's rights
    3. Leave women's issues in the hands of women. Idiots like Akin HURT your cause
    4. Stop portraying a successful African-American President as the Joker; Hitler; a marxist-socialist-Nazi
    5. Dump the racist TEA Party
    6.Support labor unions
    7. Tax the rich
    8. Support worker's right's, a higher minimum wage and "blue collar" issues
    9. Support immigration reform
    10. Denounce those within your ranks who make racist, or anti-Gay, or anti-women comments
    11. Support LBGT rights

    I bet you can't do that.

    January 24, 2013 07:42 pm at 7:42 pm |
  9. MarineVet

    Promoting the Republican message isn't the problem. The problem is their entire core ideology.

    January 24, 2013 07:52 pm at 7:52 pm |
  10. Facts don't Lie

    I have a few suggestions for the GOP...first of all it dosen't help if you lose the minority vote and the first thing you do is call them "takers"
    Just because you have Allen West on your side doesn't mean you appeal to African American voters
    Don't try to warm up to Hispanic voters by using "bad Spanish" to be cute, most of them speak English and some better than a lot of us do.
    Listen to what minorities REALLY want and don't assume it's just handouts.....and the only way you can learn is to campaign and go to the communities where they live. And above all just don't take it for granted that Blacks, Latinos, LGBT voters will NOT vote for you and push them aside. Just as it is said that Democrats sometimes take the Black vote for granted, Republicans NEVER seem to try and go out and get it.

    January 24, 2013 07:53 pm at 7:53 pm |
  11. They have a funny way of showing it

    With the NC GOP pushing voter ID laws, it's not likely they're going to endear themselves to minority voters.

    January 24, 2013 07:53 pm at 7:53 pm |
  12. Becky

    Hopefully the Republicans will change direction and choose a chair who can respond to everyone. This gentleman does not give the impression that he can do the job and instill confidence. The present chair is not someone who will get more moderate and more diverse people to join the party. The party is too strongly identified with the far right and they are not willing to compromise or accept ideas that are different.

    We need a two party system because it can bring out the best in both groups. Unfortunately the GOP could not attract people this time and they lost the election. Mitt Romney was not allowed to bring his own beliefs to the table and he allowed the Party to dictate to him. He clearly could not attract the 47%.

    January 24, 2013 07:54 pm at 7:54 pm |
  13. tony

    I guess if they all join the Democratic Party instead, they might stay in office a bit longer.

    January 24, 2013 08:17 pm at 8:17 pm |
  14. S.B. Stein E.B. NJ

    What can they really offer the minorities that are out there? What can they point to that would get the women who haven't voted for them in the past? If they can offer either a vision that would help women and minorities get ahead or punish those that put those groups behind, then there is some chance. I don't see how anyone who isn't conservative is going to like the GOP.

    January 24, 2013 08:21 pm at 8:21 pm |
  15. Name lynn

    Well people steping forward for what, your voice to be heard an your not saying nothing. Whats can minority do or say can help people, the people putting obama down an not listening to him.

    January 24, 2013 08:29 pm at 8:29 pm |
  16. Larry L

    The GOP needs to be certain their membership isn't simply dedicated to marketing tactics required for tricking minorities into supporting the next election. Racists and bigots really are far more likely to identify themselves as Republicans – because the Party supports many initiatives that are completely against the interests of racial minorities, women, and people of cultural backgrounds other than white, socially conservative, Christians. Remember the signs at Tea Party rallies?

    January 24, 2013 08:38 pm at 8:38 pm |
  17. Claudia, Houston, Tx

    Trust is earned and the GOP will never earn the trust of Americans, too much water under the dam.

    January 24, 2013 09:05 pm at 9:05 pm |
  18. Name j-dogg

    The GOP can do all the outreach it wants.....they will not get the minority vote!!!!!!

    January 24, 2013 09:18 pm at 9:18 pm |
  19. J'CincinnatiRedd

    This is a very good idea.because racial exclusivity has been the down fall of GOP. because democratic demagoguery and hegemony over most latinos and black politically,many republicans dont feel a dpendable share of the latino black vote is worth the effort. the far right wing believes that blacks and latinos have been so currupted over the 30ys by liberal pandering and"compensatory deference" that their values and absence of moral virtue of responsibility preclude their qualification as republicans and true conservatives. sad to say but in order to win over the two groups,republicans will have to join the pandering game and surrender
    their own core values For strategic political gain. Will it be worth it?

    January 24, 2013 09:19 pm at 9:19 pm |
  20. Flagship, NC

    The republican party can try any kind of minority attracting stunts, but the deep down truth is that they are a group of people that truly dispises minority people. It is in their DNA. All attempts of the "fake open arms" is going to be detected.
    Why do you think Obama is HATED so much even when he was trying to reach out to the republicans!
    Even when he was trying to push republican ideas and concepts!
    Only now when the numbers don't add up, the republicans are now thinking about reaching out.
    So I guess the new party platform is: "SUPRESS THE HATE", at least for now.

    January 24, 2013 09:41 pm at 9:41 pm |
  21. Marty, FL

    The fact remains that GOP legislatures purposely target minorities for voter suppression and now trying to disenfranchise minority votes by gerrymandering presidential elections.

    It's not right and sadly where actions speak louder than words

    January 24, 2013 09:44 pm at 9:44 pm |
  22. Randy, San Francisco

    The Republican outreach efforts are already a failure. The party of white old men see their mission as going to minority communities to promote the Republican message. Lecturing minorities on the merit of Republican program is insincere and patronizing. The first step should be LISTEN to the what minority voters have to say and offer.

    January 24, 2013 09:52 pm at 9:52 pm |
  23. Jeff Brown in Jersey

    Minorities don't want anything to do with the party of HATRED!

    January 24, 2013 10:15 pm at 10:15 pm |