Obama meets with celebs who want to promote Obamacare
Amy Poehler was one of the celebrities who attended a meeting at the White House Monday.
July 22nd, 2013
05:04 PM ET
10 years ago

Obama meets with celebs who want to promote Obamacare

(CNN) – President Barack Obama, hoping to pitch his signature health care law to younger Americans, will get some help from a cadre of Hollywood stars who have volunteered to help promote Obamacare's insurance exchanges that open on October 1.

At a meeting at the White House Monday, a group that included singer Jennifer Hudson and actors Kal Penn and Amy Poehler heard Obama extol the benefits his health care law offers young people, whose participation in the exchanges is seen as essential for their long-term viability.

"The President stopped by the meeting to engage artists who expressed an interest in helping to educate the public about the benefits of the health law," a White House official said. "The reach of these national stars spreads beyond the beltway to fans of their television shows, movies, and music – and the power of these artists to speak through social media is especially critical."

The meeting, which was led by Obama's senior adviser Valerie Jarrett, also included representatives for Oprah Winfrey, Alicia Keys, Bon Jovi, YouTube Comedy, Funny or Die and the organizations that put on the annual Grammy and Latin Grammy awards.

"President Obama underscored that the efforts of these artists will be especially helpful since young uninsured Americans (ages 18-35) are key enrollment targets for the new marketplaces," the official said.

Persuading young Americans to enroll on Obamacare's exchanges is considered a key challenge for the law's backers – without enough healthy people enrolled, premium costs for those who do participate will rise.

The White House has said that 2.7 million young and healthy adults must enroll on the exchanges in order for premium costs to remain low for older Americans who take advantage of the new system.

The group of celebrities at the White House Monday will join a larger effort designed to sell Obamacare to uninsured Americans. In June, Health and Human Services Secretary Kathleen Sebelius said the NFL and a "variety of sports affiliates" had been "very actively and enthusiastically engaged" with the administration over the idea of helping to promote the Affordable Care Act, though the NFL later said they had no plans to work with the Obama administration on the effort.

Three years after becoming law, the Affordable Care Act still faces opposition from Republicans, who last week made an attempt at postponing parts of the law in Congress. The Democrat-led Senate was not expected to take up the measures.

Filed under: Health care • President Obama
soundoff (24 Responses)
  1. tom l.

    Classic. Let's have a bunch of 1%ers tell us how great this law is that will have zero effect on them because they are 1%ers.

    July 22, 2013 05:18 pm at 5:18 pm |
  2. Jennifer

    Matthew, I believe you meant to write "the voluntary actions taken by both a man and a woman," right?

    July 22, 2013 05:21 pm at 5:21 pm |
  3. RandyIA

    Meeting with the little people, as usual I see.

    July 22, 2013 05:26 pm at 5:26 pm |
  4. Data Driven

    @tom l,

    And conservative 1%er celebrity personalities say Obamacare is bad, even though they, too, will never need it. Your point?

    Here's MY point: Amy looks nice in that photo.

    July 22, 2013 05:33 pm at 5:33 pm |
  5. California

    Hey when it comes down to it the young pay for the elderly. Do they even know they voted to give hundreds of dollars away each month? Not in their best interest to say the least.

    July 22, 2013 05:37 pm at 5:37 pm |
  6. smith

    This a show desperation on Obama`s part. By doing this he`s basically saying this a crap law so I need celebs to help me fool dumb americans. Please don`t be dummy vote the democraps out of office.

    July 22, 2013 05:37 pm at 5:37 pm |
  7. Dominican mama 4 Obama

    tom l. either you stop using your pet phrase 'ad hominem attack' or you look up it's definition.
    You're coming across as a paranoid simpleton.
    Now THAT is an 'ad hominem attack'.

    July 22, 2013 05:38 pm at 5:38 pm |
  8. Kathleen Farrell

    What a great idea. Honorable people who younger people will listen to. We all gain when communities are healthy.

    July 22, 2013 05:42 pm at 5:42 pm |
  9. wonder why

    why must you advertise something thats suppose to be so good ??? i guess because most people dont want govt run healthcare

    July 22, 2013 05:47 pm at 5:47 pm |
  10. wonder why

    i dont want anything this sorry president has to offer

    July 22, 2013 05:48 pm at 5:48 pm |
  11. Perdogg

    I wonder how many of those celebrities are going to sign up for it.

    July 22, 2013 05:50 pm at 5:50 pm |
  12. caroline

    Noblesse oblige! People who can afford to be self-insured chumming the collectivist waters for the below-the-line. Thanks for the list, CNN! Now I know who to boycott! Starting with that very special episode of Parks & Rec.

    July 22, 2013 05:53 pm at 5:53 pm |
  13. ProudDem

    I really don't get the republican opposition...other than to just hate anything and everything the President does. This is supposed to be the party of personal responsibility. Young people always think they are immortal, and even if they can afford it they dont get insurance...so they end up showing up in the emergency room which means everyone else helps pay for it. THAT'S socialism, not Obamacare. The mandate was a Republican idea don't forget...until the President embraced it as part of his plan, then suddenly they all hated it. Also, they're the part of hating government waste...yet they do dozens of symbolic votes to repeal the law. These symbolic votes cost money, millions of dollars in fact. Silly

    July 22, 2013 05:55 pm at 5:55 pm |
  14. California

    The ME ME ME generation doesn't even know what they've done to themselves. Ha ha ha

    July 22, 2013 05:56 pm at 5:56 pm |
  15. Woman In California

    Personally, I'm not influenced by what a celebrity thinks or does but I am glad they're out there bringing home the importance of healthcare to those who would not otherwise care.

    July 22, 2013 05:57 pm at 5:57 pm |
  16. Richard Long

    I'm sure these actors are experts in the field of medicine or economics... At least they can play one on TV...

    July 22, 2013 06:06 pm at 6:06 pm |
  17. California Gary

    It's a good strategy........if you want to communicate with the younger generation, you need to do it through celebrities they look up to. They sure won't listen to a politician telling them anything. And yeah.......Amy looks pretty hot in the pic.

    July 22, 2013 06:37 pm at 6:37 pm |
  18. nofool

    And Hurray for that judge who blocked the law of pro-life zealots who oppose not just all abortions but also all forms of contraception. Their motivation is less than pure. Liberated womanhood is their worst nightmare. I hope those of them who are male will be women in their next incarnations.

    July 22, 2013 07:18 pm at 7:18 pm |
  19. freedom

    OMG! American's healthcare is now in the hands of Hollywood AND the IRS??? What kind of a president is this? I know the answer.....

    July 22, 2013 07:25 pm at 7:25 pm |
  20. s d Dawson

    these celebrities volunteered to help promote the affordable health care act.

    July 22, 2013 07:38 pm at 7:38 pm |
  21. Wayne Ziegler

    Great idea. Although that won't fix the ignorance and lies of the few. Oh well... lol We will be healthier regardless.

    July 22, 2013 08:13 pm at 8:13 pm |
  22. NameMike

    Cool. Celebrities always know whats best for this country. Thats why they are celebrities, right? This Obamacare thing is gonna work out great!

    July 22, 2013 08:26 pm at 8:26 pm |
  23. Mike

    jobs, Jobs, JOBS!!! ... are my highest priority.

    July 22, 2013 08:46 pm at 8:46 pm |
  24. Lathrope

    Time to bring out every republican with no knowledge, but all to say. They can put a stop to something good, if no one else can.

    July 22, 2013 08:58 pm at 8:58 pm |